Transcript Marketing services - Write For You Marketing

Marketing Communications Services
www.writeforyoumarketing.com
Hayward, WI
2013 Digital Landscape

1 billion active monthly Facebook users
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1 billion unique monthly YouTube visitors
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200 million active Twitter users
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Companies that blog have 55% more website visitors, 97% more
inbound links, 434% more indexed pages.
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Age demographics
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80% of Linkedin users are 30+
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65% of Facebook users are 30+
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65% of Pinterest users are 30+
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55% of Twitter users are 30+
Marketing Today
 36% of the average marketing budget is spent on Internet
marketing
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Websites, banner ads, Pay-Per-Click advertising, social media,
email marketing, blogging, etc..
Businesses are using Internet marketing to:
 Improve Website search results
 Increase brand recognition
 Reach more customers
 Grow social media profiles
 Increase word of mouth and referrals
 Competitive necessity and/or advantage depending on the market
Services
 The “digital age” has changed the way we live and do business
today.
 Write For You Marketing helps you communicate and engage
with your target market through social media, e-mail, and
blog marketing.
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Social media profile account creation and social profile content
management (see samples on next slides)
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Content marketing for emails, blogs and traditional print
materials like brochures, fliers, print ads, etc…
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Measurement tracking
 Each of these disciplines work well together to generate more
Website traffic, more phone calls, more proposal requests,
and more business.
Website Example
Strong brand image repeats
Links to your social media sites
Blog navigation to article posts
Promote posts with Social Media
Facebook Example
Strong brand image repeats
50 followers in 1 month
Follow me on Twitter
and Email list sign-up
Twitter Example
Strong brand image
repeats
41 followers in 1 month
Email Marketing Example
• Promote products, services, specials,
events and new capabilities
• Attention grabbing graphics
• Engaging content
• Call to action
• Links to social media networks
• Links to Website
• Join mailing list button
• Share buttons for easy sharing
(not shown)
• Add “join our list” button to
Website home page (not shown)
Link to Website
Link to sign up for email updates
Links to social media
Blog Example
Be a resource post blog articles to
Website
Blogs increase search results,
Website visitors and inbound
Links to your site.
Ask me how this works!
Measurement
 Review monthly reports and call logs to
track:
 Website traffic using services like Google
Analytics
 Social media followers, likes, and comments
on posts
 How people found you i.e. search engine,
customer referral, social media (Facebook,
Twitter, etc), e-mail promotion, Website,
Chamber, Yellow Pages, etc...
 Use reporting to tweak the program and focus
energy on what’s most effective
Next Steps
 Contact me for a Free marketing consultation today, to review
your Website branding and social media profiles (if you have
them).
 Once we identify your focus areas, I’ll provide a proposal for
services that will maximize your marketing exposure.
 Office: 715.634.0433 / Cell: 715.558.1555
 Email: [email protected]
 Web: www.writeforyoumarketing.com
 Follow me on Twitter: www.twitter.com/nicolericci1
 Follow me on Facebook: www.facebook.com/writeforyoumarketing
 Follow me on Pinterest: www.pinterest.com/nsricci