3COM and LineSider bring

OverDrive

to Managed Service Providers July 2007 C ONFIDENTIAL

C ONFIDENTIAL

LineSider and 3COM

Who is LineSider?

LineSider is an industry leading provider of IP service management software. Our systems enable new revenue for service providers while significantly reducing the cost and complexity of networks for enterprises. Who is 3COM?

3COM is a leading provider of secure, converged voice and data networking solutions that reduce network complexity and cost for businesses of all sizes. 2

C ONFIDENTIAL

Our Business Value for MSPs

 

Revenue Generation

– Launch managed service products with minimal operational personnel and infrastructure.

– Quickly create “sticky services” with our unique network policy management engine.

– Highly flexible architecture simplifies the roll-out of innovative and high value managed services – Optional deployment using a SaaS model

Profitability

– Managed service market is 13 billion today with a 24% CAGR* – Fully automated control and management is capable of driving operating margins in excess of 60% (industry average is 40%-45%)* – Able to support more revenue per operational headcount – Reduce churn through automated customization of services (business policies) 3

C ONFIDENTIAL

Element Management It’s Time for a change

 IT Business Challenges – We have to connect 10 new sites to the network – We have to converge our data, voice and video infrastructures to save costs… – Can we do this with our current budget and staff?

 Element management is now more complex – Convergence – Emerging Technologies – Mobility – Security

The IT Team

4

C ONFIDENTIAL

Managed Service Providers Focus On Solving These Problems For The Enterprise… But Face Many Challenges Themselves

“I would like to make some changes myself… do you provide any self care portal?”

ACME Corp.

“I need to add 10 new users to my managed VOIP platform” I’m sorry, our systems cannot do that at this time… Our systems are busy right now this may not be possible until tomorrow…

Company X

The provisioning system just can’t do what we need…

MSP ABC, Inc.

“Connect our sales team to our CRM system across our 10 offices” Hold please while I jump to the command line… “Connect our two new That is a manual sites to our existing network infrastructure” change it may take a while…

Widgets, Inc.

The same technology management and control problems faced by the enterprise are now the challenge for the MSP’s. MSP’s need better tools and technologies to provide the scale needed to maintain margins and customer satisfaction.

5

3COM and LineSider Solve This Problem For MSPs

C ONFIDENTIAL

“I would like to make some changes myself… do you provide any self care portal?”

ACME Corp.

ABC, Inc.

“Connect our sales team to our CRM system across our 10 offices” “I need to add 10 new users to my managed VOIP platform”

Company X

No problem… here is our self care portal…

MSP

Done…anything else I can help with?

I just added the new users…anything else?

This will just take a second… This new system is amazing!!

“Connect our two new sites to our existing network infrastructure”

Widgets, Inc.

Our MSP platform reduces churn and overhead while increasing revenue and margin through the automation of service management for multiple customers.

6

C ONFIDENTIAL

For Managed Service Providers: Provides the ability to graphically define business-level policy through administrative MSP portal.

Provides the MSP the ability to deliver a full featured customer self-service portal to customers. Delivers real-time feedback on deployed services, available services and device status.

Has a robust Policy Server that translates the business policy into specific CPE based services based on a persisted model of the customer’s communication infrastructure.

Maintains compliance through persisted policy-to-deployed service across the infrastructure for complete and comprehensive auditing and SOX compliance.

Uses a sophisticated network services repository and correlation engine to generate all configuration changes required to support requested services.

Has a provisioning engine that disseminates configs to appropriate devices across infrastructure.

In addition to traditional device level status views, OverDrive has a unique top-down troubleshooting capability that looks at deployed policies, then the services supporting those policies and finally the devices hosting the services. This top-down approach provides faster problem identification and resolution.

7

C ONFIDENTIAL

How OverDrive deliver Top-Down Full Policy Control With OverDrive a single Policy request is automatically translated into multiple services that are defined, disseminated and initiated across the network without any manual intervention, reducing internal overhead.

“Please allow my sales team to access the new CRM server…” The Policy is defined by the customer.

The Policy request gets created through the MSP or customer portal.

OverDrive Policy Server & Repository The Policy request is translated into distinct service requirements and configuration updates The updates are pushed out to the PEPs and devices across the network for all routing, VPN and firewall services.

The original Policy request is persisted within the network model so deployed services and configurations are always in compliance. Additionally, real-time feedback and status relating to active policies and services are available at all times.

8

OverDrive components

C ONFIDENTIAL

9

C ONFIDENTIAL

3COM OSN Ready Routers



Open Services Networking (OSN) routers provide unique investment protection



OSN provides enhanced reliability for network-based Services



Standards-based architecture eliminates need for costly add-ons.



Flexible Family of Interface Cards



Comprehensive Router Protocol Suite

10

Purchase options for OverDrive



A Software as a Service (SaaS) and service edge solution

– – Offers quick start-up of services An optional buy-out provision over time 

Purchase the complete OverDrive system platform

– – OverDrive servers and software OverDrive edge devices as needed

C ONFIDENTIAL

11

C ONFIDENTIAL

Typical OverDrive Deployment Architecture…

OverDrive Customer Portal OverDrive Customer Portal OverDrive Customer Portal OverDrive Policy Server Workflow Engine Policy Repository Service Correlation Engine API MSP Administrative Portal Appliances Provide Complete Routing, VPN and Firewall Services.

Enterprise Firewall OverDrive PEP Appliances Can Be Deployed Behind Enterprise Firewall To Deliver Managed Services Such As VOIP or Application Access/Management Inside The Enterprise.

12

C ONFIDENTIAL

OverDrive Integrates With Existing MSP Technologies…

OverDrive Customer Portal OverDrive Customer Portal OverDrive Customer Portal OverDrive Policy Server Workflow Engine Policy Repository MSP Administrative Portal Both customer and MSP portals are compatible with existing desktop technologies.

Service Correlation Engine API Existing Element Management System Router Firewall VOIP Integration with existing element and network management systems eases internal system replacement, support and training costs.

Existing Billing System Existing Order System Other OSS System Integration with existing OSS platforms helps the deliver and bill for services quickly and efficiently while reducing internal development costs.

13

C ONFIDENTIAL

OverDrive Can Be Delivered To The MSP As A Software Service…

OverDrive Policy Server ACME Corp.

OverDrive Customer Portal Workflow Engine MSP Administrative Portal Policy Repository Service Correlation Engine API Linesider Server Farm OverDrive Policy Enforcement Point Appliance ABC, Inc.

OverDrive Customer Portal KEY BENEFITS: Much lower cost of entry into the technology reduces MSP required CAPEX.

Rapid setup and configuration time requires days not weeks or months… translates to revenue.

All maintenance and support provided through LineSider reduces MSP required OPEX.

Can be in-housed at a later time with no impact to service... Gives MSP needed flexibility.

14

How MSPs make money with 3COM and LineSider

C ONFIDENTIAL

3COM and LineSider provide MSPs with a fully integrated and converged suite of managed services for all classes of business customers Can be purchased as a software service hosted by LineSider allowing speedy time to market with minimal capital outlay.

3COM’s converged service edge means low capex, rapid deployment and a wide array of service options MSPs can enroll and activate customers quickly, driving early recognizable revenue.

‘Sticky’ services reduce churn for existing and new customers via portal-based self managed services and the ability to add new services over time Provides a branded self-service portal for business users, enabling a tighter relationship between the MSP and their customer.

15