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Production Cost of Pig Iron and Steel, Competition and Market in 2011 Presented by Dr. V. Vlasjuk UPE Co. Research&Consulting, Ukraine CIS Steel and Raw Materials in the World Markets Kyiv, 19 April 2011 I. Production cost and demand for steel 1. Growth of pig iron and crude steel production cost 600 567 543 Production cost, $/t 500 486 crude steel 400 424 pig iron Increase by 370-400 $/t 300 or 4 times 200 100 161 116 0 2003 2004 2005 Source: UPE Co. 2006 2007 2008 2009 2010 20111Q During 2003 - 2011 years the production cost of pig iron and crude steel grew rapidly by almost 4 times from 116$/t (pig iron 2003) to 486$/t (pig iron 1Q-2011) I. Production cost and demand for steel 2. World steel production growth 1800 Fundamental factors dominate. Robust demand in developing countries pushes up steel production Crude steel production, Mt 1600 1400 1500 1424 1328 1200 1218 1000 840 836 800 797 600 652 400 World World (w/o China) 200 0 1951 1961 1971 Source: WSA, UPE Co. est. 1981 1991 2001 2011 forecast However, steel remains the main structural material and steel consumption continues to grow at an unprecedented rate. This year crude steel production in the world will reach a new record 1 500 million tons due to the further consumption increase in the developing countries (especially in China +38-40 million tons) and further recovery of production to pre-crisis level in the advanced economies II. Rising prices for raw materials 3. Iron ore: market reconfiguration in 2001-2009 under the influence of China A decade ago … Companies, production 2001, Mt Countries, import 2001, Mt CVRD 132 EU15 130 Rio Tinto 108 BHP Billiton JAPAN 132 67 Flat market trend until 2004 was provided by limited number of buyers and low consolidation of suppliers II. Rising prices for raw materials 3. Iron ore: market reconfiguration in 2001-2009 under the influence of China Nowadays … Companies, production 2009, Mt Vale Rio Tinto 172 BHP Billiton 118 Countries, import 2009, Mt 229 EU15 82 CHINA 628 JAPAN 106 Consolidation of iron ore suppliers and the emergence of China as the largest consumer has caused a fundamental reconfiguration of market and the surge in prices II. Rising prices for raw materials 4. As a coal market tightens, prices are rocketing 70 2001 Mt 56 60 46 50 net import 65 2010 80 70 Mt +1 60 40 50 26 30 20 other 40 10 30 +71 China, India, Japan 10 20 0 10 -10 -20 -12 China 0 India Japan import increase in 2001-2010 Source: International Energy Agency, UPE Co. est. The growth of import demand for coking coal, provided by China, India and Japan, has led to increased tensions in the market II. Rising prices for raw materials 5. Raw material prices continue to increase 200 Vale Carajas fines (CJF) 66% Fe $/t fob Brazil (to Asian market) 183,5 Hard coking coal, Peak Downs $/t fob Australia (to Asian market) 350 328,0 180 160 140 120 300,0 300 147,4 10-times increase 7-times increase 250 200 225,0 100 82,6 150 80 60 37,1 40 20 125,0 59,3 18,3 17,0 17,3 0 129,0 100 50 50,9 39,8 48,1 0 1998 2000 2002 2004 2006 2008 2010 2010 2011 (1Q) (3Q) (1Q) 1998 2000 2002 2004 2006 2008 2010 2010 2011 (1Q) (3Q) (1Q) Source: UPE Co. Average annual prices in 2011 are expected to be 168 $/т fob Brazil for iron ore and 280 $/т fob Australia for coking coal. Further increasing demand has lead to prices growth in 2nd quarter against 1st quarter of 2011 : iron ore +23.5% up to 184 $/т fob Brazil coking coal +42.6% up to 328 $/т fob Australia III. Growth of the production cost 6. Further increase of steel cost in 2011 Billet production cost ($/t ExW) in Ukraine (for non-integrated mills) +105$ 600 +138$ 500 465 51 400 327 300 200 49 22 29 18 26 30 32 100 26 29 17 24 39 61 53 other costs 27 33 18 labour 27 43 84 122 123 Ferroalloys Raw materials delivery Scrap 163 Coking coal Iron ore 0 2009 el/energy Natural gas 96 47 75 571 2010 2011 forecast Source: UPE Co. est. In 2011 the rise of steel cost (appx. +105$/t) is expected mostly due to increased price for iron ore, coking coal and scrap III. Growth of the production cost 7. Cost of steel in the main exporting countries in 2011 Billet, $/t 700 2010 2011F 657 600 500 400 590 571 518 465 535 498 419 300 200 100 0 Ukraine Russia China Turkey (EAF) Source: UPE Co. est. In recent years, Ukraine's advantage in steel production costs has decreased. This has resulted in complication of Ukrainian sales in the Middle East and North Africa III. Growth of the production cost 8. Faster growth of the production cost in comparison with the market price for steel products 800 export price, $/t fob Black Sea billet 700 600 production cost, $/t ExW billet 500 600 400 500 300 400 300 200 200 100 100 0 0 2003 2004 2005 2006 2007 2008 2009 2010 20111Q 2003 2004 2005 2006 2007 2008 2009 2010 20111Q Source: UPE Co. est. While the current production cost has already exceeded the peak level, steel product prices are still below the pre-crisis level 2007-2008 IV. Post-crisis changes in the world market 9. Millstones of competition Capacity utilization % Overcapacity 84% 82% 80% 78% 83,1 % 76% 75,3 % 74% 72% 70% before crisis (2007) Production cost increase nowadays (2011) Steel cost $/t 600,00 570 500,00 400,00 300,00 365 200,00 100,00 0,00 before crisis (2007) nowadays (2011) Post-crisis situation in the global steel market is quite different from the pre-crisis one. The main distinction consists in the availability of two factors unfavorable for producers, namely “excess” of capacities and high production costs. This situation intensifies competition dramatically and bears substantial risks for numerous outdated and non-efficient mills, especially for those not integrated with raw material producers IV. How does the production cost impact on pricing? 10. Increased impact of production costs on the steel product pricing 700 Pig iron $/t 591 market price, fob Black Sea production cost+transport 600 514 500 429 400 342 288 300 200 160 100 256 444 275 218 219 2004 2005 2006 506 527 2011-1Q 2011-2Q 422 275 307 280 235 530 136 0 2003 160 140 120 100 80 60 40 20 0 -20 -40 -60 $/t Trade margin Market balance as a dominant factor in pricing 70 56 24 2003 2007 2008 147 2009 2010 Production cost as a dominant factor in pricing 62 21 2004 2005 2006 2007 2008 2009 7 8 3 2010 2011-1Q 2011-2Q -32 Source: UPE Co. est. Since 2009, production cost has affected steel pricing much more intensive IV. How does the production cost impact on pricing? 11. Decrease in profit of steelmakers 600 550 Pig iron, $/t 500 450 production cost+transport 400 market price, fob Black Sea 350 300 250 200 Market balance as a dominant factor in pricing 150 100 2003 2004 2005 2006 2007 Production cost as a dominant factor in pricing 2008 2009 2010 2011-1Q 2011-2Q 800 700 Billet, $/t 600 500 production cost+transport market price, fob Black Sea 400 300 200 Source: UPE Co. est 100 2003 2004 2005 2006 2007 2008 2009 2010 2011-1Q 2011-2Q Since 2010 steelmakers operate with a much more moderate margin comparing with the pre-crisis years IV. How does the production cost impact on pricing? 12. Quarter contracting for raw materials enhances volatility of steel prices 1250 Billet Price $/t fob Black Sea 1150 1050 950 2006 2008 850 2007 750 2008 2011 650 2009 2010 550 2010 2007 450 2011 2006 350 2009 250 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 1150 HRC 1050 2008 950 2006 850 2007 2011 750 2008 2010 650 2009 550 450 2010 2006 2007 2011 350 2009 250 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec After the transition to quarterly contracts for the supply of raw materials, the rate of steel price growth has increased considerably at the beginning of year in anticipation of rising prices for iron ore and coal V. Market Outlook 13. Key macroeconomic and financial indicators still favorable for global economy Indicators Jul 08 Jan 09 Jun 10 Apr 11 Interest rate of Federal Reserve System (USA), % 2,0 0,25 0,25 0,25 Interest rate of European Central Bank (EU), % 4,25 2,0 1,0 1,25 Interest rate of Bank of Japan, % 0,5 0,1 0,1 0,0 3 month USD LIBOR/OIS spread, b.p. 70 120 33 16* Commercial bank deposits at ЕCB, $ bn 0,6 360 214 24 Price per share JP Morgan Chase on NYSE, $ 41 23 39 45 * Correspond to pre-crisis level which made up 10-15 (June 2007) Source: ECB, Bloomberg Today's global financial situation looks to be quite stable owing to the governmental monetary policy (low interest rates and free access to liquidity). In 2011 quite comfortable conditions for crediting can be expected due to economic growth and lending renewal in developed countries V. Market Outlook 14. …Nevertheless alarms of the looming threat are coming … 1600 Over the 2008-2010 the FED issued aprox. 10 trln. $ which began to appear on the commodity market Soft monetary (easy-money) policy by the FED (during 2005-2007 interest rate decreased from 6% till 1%) 1400 140 120 New bubbles? 1200 100 1000 80 800 60 600 40 400 20 200 Billet $/т fob Black Sea (left axis) Crude oil, WTI $/bbl (right axis) 2002 2004 2007 2009 Jul Oct Jan Apr Jul 2010 Oct Apr Jan Oct Jul Jan Apr Jul 2008 Oct Jan Apr Oct Jul Apr Jan Jul 2006 Oct Jan Apr Jul 2005 Oct Apr Jan Oct Jul Jan Apr Jul 2003 Oct Jan Apr Oct Jul Apr 0 Jan 0 2011 Source: Bloomberg, IMF, UPE Co. FED can not change its nature. Bail-out programs and huge amount of liquidity issued by the FRS during 2008-2010 cause risks of new bubbles in post-crisis global economy. Rocketing price for oil and gold are the first warning signs V. Market Outlook 15. Expected average prices for raw materials in Ukraine Iron ore concentrate (65% Fe), $/t fca 160 250 140 120 147 Coking coal charge (K 30%, Zh 30%, G&PS 40%) $/t fca 152 138 200 214 193 123 100 183 196 150 80 100 60 40 50 20 0 0 1Q-2011 2Q-2011 3Q-2011 4Q-2011 1Q-2011 2Q-2011 3Q-2011 4Q-2011 Source: UPE Co. est. This year the peak in raw materials prices fell on 2 quarter. As predicted, in the 3-4 quarters coking coal prices will be lower, thereby reducing the cost of Ukrainian steel V. Market Outlook 13. Forecast of production cost and market price for billet in 2011 650 fact forecast 600 550 500 •Seasonal activity •Restocking •Psychological expectation of further price growth for steel and raw materials •Seasonal activity •Restocking price, fob Black Sea cost + transport & port charges 450 Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2010-IV 2011-I 2011-II 2011-III 2011-IV Prices have peaked in January-February on production cost rises and speculative buying caused by coal shortage from Australia (heavy rains). This was the top point of the year. In the second half of year prices will rise in September due to increase of demand, but owing to decreasing production cost the seasonal price peak will be lower than in February Source: UPE Co. est. V. Market Outlook 14. Forecast of production cost and market price for hot-rolled coil in 2011 750 fact forecast 700 650 •Seasonal activity •Restocking •Psychological expectation of further price growth for steel and raw materials 600 •Seasonal activity •Restocking price, fob Black Sea cost + transport & port charges 550 Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Source: UPE Co. est. 2010-IV 2011-I 2011-II 2011-III 2011-IV Prices have peaked in January-February on production cost rises and speculative buying caused by coal shortage from Australia (heavy rains). This was the top point of the year. In the second half of year prices will rise in September due to increase of demand, but owing to decreasing production cost the seasonal price peak will be lower than in February V. Market Outlook 15. Effect of steel production cost on the market Dominant influence of production costs on the pricing in the steel market Change of the seasonal price variations, namely more intensive price increase in 1st quarter Acceleration of vertical integration V. Market Outlook 16. Doubling of the annual steel consumption in China for the needs of industrialization 2010-2025 Mt 1400 1200 accumulated steel (right axis) crude steel consumption (left axis) 20 000 Mt 18 000 16 000 1000 14 000 12 000 800 10 000 600 8 000 6 000 400 4 000 200 2 000 0 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 2034 2036 2038 2040 2042 2044 2046 2048 2050 0 Source: UPE Co. est. China will continue its industrialization until 2030 at least . Max annual steel consumption will reach about 1,200 million tons in 2025. Thus, the current annual steel consumption is only half of the expected maximum V. Market Outlook 17. Deceleration of the growth rate in the iron ore import and its further reduction 1800 1600 Mt 1400 1200 Iron Ore Import to China 1000 800 600 400 Iron Ore Production in China 200 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010est 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 Source: UPE Co. est. The growth of the domestic iron ore production will result in the reduction of the import growth rate up to 2.5% per year between 2011-2019 . Since 2019 further decrease in the import demand is expected V. Market Outlook 18. China as a cooler of iron ore market in the next 15 years III. Cooling the market by China The cooling effect of China II. Warming up the market I. Quiet period 140 Carajas fines 67% Fe, $/t , FOB, Brazil, 120 100 80 Warming up effect of oligopoly 60 40 20 China’s demand growth Producers consolidation 0 1995 1997 1999 2001 2003 2005 2007 2009 2011 2013 2015 2017 2019 2021 2023 2025 From 2011 we will witness the change of China`s role in the global market. Instead of warming up the prices China will become a factor of prices cooling and stabilization. The future configuration of the market will be casted by confrontation of China`s cooling effect and oligopoly exporters` warming up one Steel market: ●Analytics ● Forecast ● Scenario tel/fax e-mail www (+38044) 484-64-83 [email protected] http://www.delphicasteel.com