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Advantages and Disadvantages
for the Management Company
►
1.
2.
3.
►
1.
2.
3.
4.
5.
Advantages
The financing of the property.
The reduced risk.
High ROIs and ROEs.
Disadvantages
Obtaining only part of the profits.
The loss of the property’s potential appreciation.
Obstruction by the owner.
The loss of the contract.
A greater diffusion of know-how.
Advantages and Disadvantages
for the Owner
►
1.
2.
3.
Advantages
The risk involved in developing a business activity is
reduced.
A minimum profit is guaranteed and the capital invested
will be paid back quickly.
With the recognition. A specific brand name, the value of
the company will increase.
Disadvantages
1. The operational control over the hotel is lost.
2. The management company may not have the necessary
resources or experience to adapt to the local culture
where the hotel is located.
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The InternationalizationGlobalization of Hotel Chains
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The globalization of markets offers new opportunities for
foreign diversification.
InterContinental
In North America it has almost 2,450 hotels.
► In Europe it has almost 410 hotels.
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Italy-Rome
Japan-Tokyo Bay
Greece-Athens
Canada-Montreal
Accor
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It has 1,835 European hotels. Most are
located in France (1,203),followed at a
distance by Germany(248).
Japan-Tokyo Ginza
Germany-Hamburg
Starwood Hotels & Resorts
Worldwide
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It is present in eighty-two countries, with a degree of
internalization of 37 percent.
Total of 455 hotels in North America.
Spain-Madrid
105 hotels in Europe.
Eighty-three hotels in the Asia-Pacific.
Taiwan-Taipei 六福皇宮
Greece-Athens
Best Western
Greece-Ikibin依卡里亞島
United States-Chicago
Hilton Group PLC
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Almost 48,000 of its 61,000 rooms are
located in international markets.
Thailand-Bangkok
United States-Boston
South Korea-Seoul
Marriott International
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The Marriott International hotel chain has almost 93,000
rooms.
It has 1,936 hotels in North America, mostly in the
United States.
Italy-Milan
Thirty-six hotels in Canada.
It has 175 European hotels.
Singapore
Russia- Moscow
Carlson Hospitality Worldwide
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►
Has 53,500 rooms outside the United
States.
Has 554 hotels in North America.
United States-Houston
United States- Atlanta
Le meridien Hotels & Resorts
Malaysia - Kuala Lumpur
China- Shanghai
Thailand-Bangkok
Japan-Tokyo
Choice Hotels International
United States-Houston
United States- Toronto
United States-San Diego
Cendant Group