Transcript Getting the message across by Thomas Zangerle R Agenda • • • • Powerpoint – the dominating presentation tool I will show you some fancy facts&figures We‘ll explore a.

Getting the message across
by Thomas Zangerle
R
Agenda
•
•
•
•
Powerpoint – the dominating presentation tool
I will show you some fancy facts&figures
We‘ll explore a pretty good example of best practice
Afterwards we gonna find out how the brain works and
what kind of changes could have a dramatic impact to
your presentation
• You‘re reading this right now, aren‘t you?
• Please stop reading and listen to me!
• Come on, I said you should stop reading....
A vicious circle
Less
training
Less money
Less
sales
Bad
presentations
Bad communication
Bad
relations
Using a Visualiser can increase
the impact of YOUR presentation and
improve the understanding and
retention of YOUR audience!
1
The Challenge
2
The Experiences
3
The Visualizer
1
The Challenge
2
The Experiences
3
The Visualizer
Did you know...
Maybe it‘s time to start thinking beyond PPT?
How to give a lousy presentation
Rather attract than distract your audience!
Did you know...
inspiring
3%
okay
13%
drowsy
40%
44%
boring
Did you know...
drowsy
boring
... that 84% of presentations can cause pain?
So what is...
...the difference?
1
The Challenge
2
The Experiences
3
The Visualizer
Change media
maintains
resets
interest
attention
Did you know...
Words
7%
Physiology
55%
38%
Tonality
... that most of our communication is non-verbal?
Are you a...
Did you know...
10%
Oral
35%
Visual
65%
Oral + Visual
... the human brain is incredible at remembering pictures?
How do we convince people?
“The essential difference
between emotion and reason
is that emotion leads to action
and reason leads to conclusions“
Donald B. Calne, Neurologist
Create emotions
language
visual
logic
creative
analytic
emotions
Create emotions
Don‘t overload the audience
Don‘t overload the audience
visual
cortex
auditory
cortex
Don‘t overload the audience
overloaded bored
Visuals instead of text
Your brain hits
and quickly turns
because...
A little exercise...
KGBJPNBMWHDMI
Now write the letters
down as they appeared!
A little exercise...
KGB
JPN
BMW
HDMI
Seeing is believing
A picture is worth...
An enigmatic woman is sitting upright, with her arms folded, in
what appears to be an open loggia with dark pillar bases on
either side. Behind her a vast landscape recedes to icy
mountains. Winding paths and a distant bridge give only the
slightest indications of human presence. The sensuous curves
of the woman's hair and clothing, are echoed in the undulating
imaginary valleys and rivers behind her. The blurred outlines,
graceful figure, dramatic contrasts of light and dark, and
overall feeling of calm are characteristic of Leonardo's style.
The image is so widely recognized, that it is considered the
most famous painting in the world.
Source: Wikipedia
...a thousand words
Avoid distractions
Avoid distractions
1
The Challenge
2
The Experiences
3
The Visualizer
Common presentation aids?
The most flexible presentation aid today
References
References
We already provided solutions for...
Procter&Gamble
Volkswagen
Porsche
AMX
Microsoft
Gulf University Kuwait
Polycom
National Portrait Gallery London
Audi
Rockwool
OMV
Extron
K-Swiss
Lukoil
California State University
University of Zurich
Crestron
Tandberg
University of Maastricht
Hewlett Packard
A.P. Moeller Maersk
Keppler University Linz
MTV
University of Warsaw
Deutsche Bank
Cisco
ESA
Ferrero
Harper College Chicago
Exxon
Lockheed
Google
Nike
Volvo Trucks
Danske Bank
Harvard Business School
Mercedes-Benz
T-Online
University of Helsinki
Nestle
...more to discover at www.wolfvision.com
Lifesize
LEGO
Using a Visualiser can increase
the impact of YOUR presentation and
improve the understanding and
retention of YOUR audience!
And this leads to...
Wow*
*outstanding presentations
Visit our blog
itsallaboutthepresentation.net
R
More Power, more Point!