Transcript Social Computing and the ILS Library 2.0 and Web 2.0 in the Service of the Library User The role of NUKAT union catalog.

Social Computing and the ILS
Library 2.0 and Web 2.0 in the Service of
the Library User
The role of NUKAT union catalog in shaping the society of
knowledge in Poland
International conference on the 5th anniversary of NUKAT union
catalog of Polish research libraries,
Warsaw, January 23-25, 2008
Jack Bazuzi
Managing Director
VTLS Europe
1
Dzień dobry
2
Outline
Web 2.0
 Library 2.0
 Librarian 2.0
 VTLS 2.0

3
What is Web 2.0
“Participatory Web”
4
Web 2.0
The name suggests improvement,
enhancement…
 From SW development release numbers

5
Characteristics
Read/write not just passive reading
 Architecture fosters participation
 Rich user experience
 “Radical trust” by the community
 Guiding principle: the more you use it the
better it gets

6
Characteristics

Network is platform
 We
do not have to own
 Document sharing
 Online storage
Data is the driving force
 Perpetual beta
 The long tail

7
Perpetual Beta
Use the customer base to test
 Increases number of features at the cost
of less perfect ones

8
The Long Tail
9
The Long Tail
Marketing concept
 Placing value on items in low demand…
 Their collective value outweighs demand
for the popular items
 True for Amazon
 Long tail aggregators: e-bay, Amazon
 Long tail filters -Google

10
The Long Tail Theory
11
12
Web 2.0 is about…
Read/write web
Collective intelligence
Wisdom of crowds
Openness
“Remix”
freedom to share and re-share
Users create the content they access
Collaboration
Continuous improvement
Appeals to individual’s needs
things get better the more they are used
Build upon trust
Participation
Democratization of information
Decentralization of authority
User engagement
13
Person of the year 2007
14
The User
Empowered
 Adds value
 Interacting
 Creator (no longer passive consumer humble and grateful)
 From pull to push (and pull again)
 Leverages self-service

15
Trust
Requires enormous amount of trust
 Trust the few
 Trust the unknown
 Trust those with special agendas
 Requires risk taking

16
Manifestations








Blogs
Wikis
Social Networking
Social Tagging
Social Mapping
MashUps
Podcasts
Reviews







RSS
Foto sharing
Video sharing
Slideshare
Skypecasts
BitTorrent
APIs
17
Blogs

WebLogs, WeBlog
18
Wikis
Tools for collaborative writing
 =”quick” in Hawaiian
 Wikipedia

19
Social Networking Tools
MySpace
 FaceBook
 http://www.linkedin.com/
 Geni (Bazuzi Family)

20
Your Opinion Matters









Comment
Reviews
Similar items
Usage stats
Popular
Modify
Augment
Prioritize
User ratings
21
Social Tagging








Links with tags from reader
= free keyword
Folksonomies
Del.icio.us – most known (does social
bookmarking)
LibraryThing
Bibsonomy www.bibsonomy.org
Scribd http://www.scribd.com/
http://images.google.com/imagelabeler/
22
Social Mapping
Frappr
 Wayfaring
 Google Maps

23
MashUps
Combination of different services
 E.g. FlickR, Google Maps…
 Jack’s iGoogle
 Combined using APIs, RSS feed or
JavaScript

24
Podcasting
“Radio Show”
 But not only sound…
 Ready when you are
 Get via RSS
 Anyone can podcast [Example from VTLS
Website]

25
RSS




= Really Simple Syndication
easy way to receive automatic updates from
your chosen websites and blogs
Instead of going to a website, the website will
send you a message every time there is
something new
Receive content in time without having to visit
the site
26
Photo Sharing
Flickr
 BubbleShare
 Wikimapia

27
Video Sharing

YouTube
 Videos
from anyone
 indexed via social tagging
Google Video
 Blip.tv

28
Websites with 2.0 characteristics












Amazon (done well)
FLickr
eBay
De.licio.us
Second Life
CiteULike
LibraryThing
Connotea
LiveJournal
MySPace
Technorati
Netflix
29
What is Library 2.0
(and why should we care…)
30
What is Library 2.0
Web 2.0 + Library
=
Library 2.0
31
What is Library 2.0
Library with no barriers…
Library is everywhere…
32
The Changing User






Mobile phones
SMS
Always-on
Multi-tasking
Expectation of fast
delivery
Self-service info





Believe it is all on the
web
Gaming
Virtual realities
Online photo sharing
Info overload
33
What is Library 2.0
Is it an added benefit or “all-or-nothing”?
 Is it an evolution or a revolution?
 Is it new or old – perhaps concept is old
but tools are new

34
Not a standard as we know it
Makes today’s library irrelevant
disruptive
Is not about technology
Is all about technology
Noise
Harvest ideas from outside…
use them to improve delivery of services
Movement Manifesto
Removes barriers
is a matter of survival
revolutionary
is sloganeering
Makes library space more collaborative
Too important to leave to librarians…
35
L1.0
Closed stacks
L2.0
Open stacks
Collection development
Cataloging
Browse search
Library suggestion box
User tagging
Facet navigation
Walk-in service
Globally available
service
Traditional catalog
Newsletter
A priori
Centric
User-enriched catalog
Blog
Dynamic
Distributed
Monolithic
Flexible, adaptable
36
What Can We Expect







“Did you mean” spelling suggestions
Relevancy ranking
Search refining
Facetted browsing
Suggestions and recommendation (personal and
automated)
Group communities of interest
User personalisation
37
What Can We Expect
Promote unintended uses
 “Enhance serendipity”
 Expose hidden links among items
 Book reviews
 User comments, reviews, ratings…
 Enriched content

 Book
covers, ToCs…
38
What Can We Expect
RSS feeds (new books, searches…)
 User tagging
 APIs and Web Services (to expose data)
 Embed external sites (e.g. Wikipedia,
LibraryThing)
 Embed the OPAC in external sites (e.g.
portals)

39
Social Networking
Give library wider presence
 Promotion of services
 Promotion of content
 Delivery method
 Professional networking
 http://librarians.ning.com/

40
MashUps

No reason libraries cannot ‘MashUp’
various sources by providing many entry
points
 Google
Maps to get to the library, for example
 Weather
 Financial information
…
41
Wikis

Wikis can enable your users to document
with minimal investment from you
42
Wikipedia
Perhaps not always scholarly or reliable
 But can we allow it to let us be bypassed?

43
Outreach
Librarians can get out of the building
 Online branches
 Go to people’s homes and offices

44
Librarian 2.0









Gets it!
Knows major tools of Web 2.0 and Library 2.0
Open-minded
Curious
Unafraid to experiment
Unafraid of technology
Unafraid of failure
Risks some loss of control of data
Embraces new media
45
Librarian 2.0

Forces us to think – what is a library…
 Building
 Tradition
 Idea
 Organization
46
Library 2.0 and
VTLS
“VTLS 2.0”
47
VTLS 2.0









Facetted browsing
User reviews
Extended services
“Did you mean?”
Self registration
Online reference
RSS
SDI
Personalization








Podcasts
APIs
Web Services
Google exposure
Google Scholar
Valet
MashUps
Tagging*
48
Facetted Browsing




VISUALIZER
One-stop solution for discovery and delivery of
local and remote resources
Discovery through Drill-down
A catalog that transcends the traditional local
system
49
VISUALIZER

Shows *everything* in the database
Shows facets of the content
Show how many different kinds of sources

You define what is important for your library


50
VISUALIZER

Show the facet and add knowledge base to the
facet
 VTLS
added LC classification as a knowledge base
 We take your classification system (any) and arrange
it in a hierarchy
 Example of local classification: e.g. location <Bodlian
Library>, then branching within Bodlian.

Can refine findings
51
VISUALIZER Architecture
Looks at data
 Breaks it down
 Creates indexes
 Adds knowledgebase (when possible)
 Then feeds back to source

52
VISUALIZER Architecture
No data is stored in system
 It leaves only footprint source
 Show the external drive –that carries all
these indexes in it

53
VISUALIZER Facet Theory
No dead-ends
 User must be able to visualize content
 removing intellectual barriers

I
know nothing about Spanish History but I
should be able to access some info on it
54
User Reviews
Select a title for your review
 Select a rating (value from 1-5)
 Enter text of your review
 Enter your name OR choose to remain
anonymous
 Option for librarian mediation

55
User Reviews
56
User Reviews
57
Extended Services
XBS
 Summaries
 Cover Images
 Author Notes
 Video and Music Content
 Tables of Contents
 First Chapters and Excerpts
 Reviews

58
Extended Services (Done Well)
Göteborgs universitetsbibliotek
59
Extended Services
Göteborgs universitetsbibliotek
60
Extended Services
Göteborgs universitetsbibliotek
61
“Did you mean” (Done Well)
Richmond Public Library
62
“Did you mean” (Done Well)
Richmond Public Library
63
Self Registration (Done Well)
Richmond Public Library
64
Online reference desk
65
RSS
66
RSS
67
SDI
68
SDI
69
My Picks (Done Well)
Richmond Public Library
70
User Personalization
Skins
 Groupings by look-and-feel
 Grouping of content
 MyLibrary

71
User Personalization (Done Well)
National Library of Wales
72
User Personalization
Children
73
User Personalization
Trinity College Dublin
74
User Personalization (Done Well)
Les Bibliothèques de l'Université catholique de Louvain
75
User Personalization (Done Well)
Les Bibliotheques de l'Université catholique de Louvain
76
Self-submission
Ingesting using VALET
77
Ingesting using VALET
editor
submitter
VALET
web – form
captures objects
one by one
78

Customizable, web-based UI

Remote users to submit content into repository

Any file format

Enter metadata into configurable, form-based templates

Staged submission process - review, edit, delete,
approve submitted content prior to ingest
79
80
81
82
83
MashUp (Done Well)
Peddie School
84
Tagging*

Can co-exist with standard cataloging (LCCH
etc.)
 Separate color
 Invoked by parameter



Somebody else may come up with other obscure
terms: dog = canine, doggie, pooch, wufwuf…
Increases possibility of retrieval
Smartmobs? (not cleverer, but answers from
groups collective)
*Planned in Virtua and VITAL
85
What is Library 2.0
(and why should we care…)
86
(and why should we care…)
What is the price of missed opportunities?
 What’s the consequence if we try it?
 What’s the consequence if we don’t?

87
Dziękuję…
88