Transcript Template for the Application to present at MoneyTalks

Application to investor readiness workshop
“Get Ready!“
November 13, Tallinn
Company name
One Sentence Elevator Pitch
Please send to:
[email protected]
Instructions
• Fill all your answers in the answer sheets as applicable.
The application is made for companies at different stage,
hence quite comprehensive. Not all questions have to be
answered. More important is that you keep it simple,
show your clear understanding of your marketplace,
competitors and the financial dynamics of the industry.
Challenge – Market Opportunity
A clear description on a challenge existing in the
market
• What is the problem?
• Who is the customer?
• How tough is the competition?
• How big is the market and what is your share?
Solution – Your Product
Solution overview focused on functionality
• What is it and what does it do?
• Clear customer value proposal
Competitive Advantage
• Why is your solution better than the
competition´s?
• What IP do you have & how solid is it?
• What value does it create – and how much?
Business Model
Revenue Model
• Revenue logic description
• Who do you sell to and how much do they pay?
Your Team – Your Company
Management team, advisors, board members
• Who will lead and who will sell?
• Who has a track record?
• Who are your mentors and backers?
Revenues
Previous financing rounds
The Investment
How much money are you looking for?
• How will you use the money?
• When & how do investors get their ROI / exit?
Contact
• Your name or contact (person who is
pitching)
• Email
• Phone
• Address
• Webpage