Transcript E-Spirit

Module 1
Entrepreneurial Assessment
Common Entrepreneurial
Characteristics
> Here are 5 common characteristics generally believed an
entrepreneur should have to succeed:
> Management skills
> Financial abilities
> Marketing skills
> Personal skills
> Communication skills
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Entrepreneurial Characteristics
> Accounting skills
> Networking ability
> Financial Management skills
> Leadership Skills
> Communication Skills
> Critical thinking skills
> Experience in business
> Problem solver
> Marketing abilities
> Willing to take risks
> Negotiation skills
> Time management skills
> Commitment
> Ability to prioritize work
> Perseverance
> Interpersonal skills
> Team Player
> Ability to think outside the box
> Management skills/experience
> Willingness to partner
Pick out the characteristics you have!
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Key Success Factors for
Entrepreneurship
> Personal Characteristics
> Potential Customers
> Technical Know-How
> Supportive Lifestyle
> Marketable Idea
> Leadership Experience
> Contacts for Assistance
> Personal Motivation
> Financial Resources
Which factors do you think match your current
situation?
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Aptitudes are Opportunities
> Verbal and non-verbal
communications
> Verbal comprehension
> Logical thinking
> Artistic activities
> Mechanical thinking
> Clerical
> Physical
> Organizational
> Intellectual
> How will your strengths help
you find a business idea?
> Mathematical abilities
Recommended Video:
http://www.youtube.com/watch?v=lZKhZmvJuZY
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Activity Session
> Complete Activity #1: Skills Assessment
> Complete Activity #2: Business Brainstorming
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“SMART” Goals and Objectives
>
Specific: Goals and objectives should be specific and clear. Example: “Increase
business by x% per year.”
>
Measurable: Goals and objectives should be measurable. Avoid using clichés such
as “the biggest”, “the best”, etc.
>
Achievable: Goals and objectives should be achievable given your present
resources. If you can only produce 1000 units per year, the goal and objective should
not state you want to produce 5000 units.
>
Realistic: Goals and objectives must be realistic. If historically a business X can
expect 10% growth per year, your goals or objectives should not be 50% per year.
>
Timely: Set target dates for achieving your goals or objectives. Avoid terminology
such as “in the future”, or “in the short/long term”. These phrases are vague and can
mean different things to different people.
This is a great tool to use when creating your business
plan!
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E-Spirit
www.bdc.ca/en/espirit