Transcript Purpose, Perspective, and Persuasive Appeal

PURPOSE,
PERSPECTIVE, AND
PERSUASIVE APPEAL
Interpreting what is being said
Student Objective
Identifying the author’s purpose and point of view will help
me understand why an author wrote a text.
4 – use an author’s purpose and perspective to help
identify the main idea
3 – identify author’s purpose and perspective to explain
why an author wrote a text
2 – explain perspective and the types of author’s purpose
1 – define author’s purpose and perspective
0 – wait, I’ve never heard of author’s purpose?!?!
Author’s Purpose
• The goal or aim he or she expresses in a work.
• If you can recognize the type of writing, figuring out the
author’s purpose becomes easier.
Type of Writing
Author’s Purpose
Narrative
To tell a story
Descriptive
To illustrate a person, event, or place; to communicate
a mood
Expository
To explain, illustrate, or present information
Persuasive
To express an opinion and convince readers to think,
feel, or act a certain way
Why did the author write this?
Author’s Perspective
• The point of view an author has about the subject
Type of Writing
Elements of Perspective
Fiction (including short
stories, poems, and novels)
The author may use characters or a narrator to
express the author’s attitude.
Nonfiction (including
informative news accounts,
articles, biographies, and
documentaries)
The author's perspective is primarily neutral.
Informative writing is used to explain, describe, or
instruct.
Persuasive pieces (including
editorials and
advertisements)
The point of view clearly reflects the author’s attitude
about a subject. Sometimes the opinion is directly
stated and other times it is implied. The author may
try to convince readers to believe something, feel a
certain way, or take action by appealing to their
feelings, and/or values.
Where is he or she coming from?
Persuasive Devices
• Valid – they make sense and are logical and reasonable
• Invalid – the author is trying to persuade you with
arguments that do not make sense and are illogical and
unreasonable
Persuasive Devices
Valid
Invalid
• Logical appeals
• Overgeneralizing
• Facts and statistics
• Name-calling
• Expert testimony
• False cause and effect
• Emotional appeals
• Bandwagon
• Expert testimony