Become a Trusted Professional

Chapter 18 Bailey & Burch (2010) Stefanie Baldovin Caldwell College ABA 574 Fall 2013

Sources

• Bailey, J., & Burch, M. (2010).

25 essential skills & strategies for the professional behavior analyst.

New York, NY: Routledge.

• Harvard Business School Press. (2005) Power, influence and persuasion. Boston: Author • Autism Speaks website http://www.autismspeaks.org

• Achieving Trust • Developing Trust • Trust –

T

ransparent –

R

eceptive –

U

se caring –

S

incere –

T

rustworthy

Overview

Overview

• Why is being a Trusted Professional is essential for Behavior Analysts?

As Sharon Reeve says: We are always being judged!

How do you treat others?

Are you attentive? Aloof?

You Tube Video

Jack Welch – former General Electric CEO aka “Neutron Jack” http://www.youtube.com/watch?v=hntzp5 F40I

The optimistic intern!

• Some Examples of Lack of Trust

Trust

• “Trust is the glue of life. It's the most essential ingredient in effective communication. It's the foundational principle that holds all relationships .” – Stephen Covey • “To earn the trust of others, you need to demonstrate a steady, consistent temperament and be honest and reliable”. Harvard Business School Press. (2005)

Achieving Trust

• Difficult to achieve • Requires time investment • Built slowly, through smaller milestones ; – Solve simple problems – Be on time – Deliver what you promise – over deliver – Be sensitive to others

Developing Trust

• Our daily interactions provide these opportunities; – Accurately collecting data during sessions – Participate in meetings – Help make a decision about treatment – Meet your team’s expectations

How can Behavior analysts earn trust to offer recommended treatments?

• Thoughtfully consider the issues • Do research • Keep confidences • Deliver on promises

Transparent

• Be candid • Tell both sides of the story • Having a poker face makes people uneasy

Be Responsive

• The Intern’s supervisor was not responsive – a lost opportunity • Mentor with a heart • Give timely positive feedback – opportunity to build trust and caring • Give timely negative feedback – factual, constructive

Use caring

• Establish an open environment – Do not interrupt – Make eye contact • Present other’s viewpoints first • Exercise caution with language and gestures

Be Sincere

• Todd Risley – in 1968 he showed ways of teaching pre-schoolers to tell the truth by shaping their “Say Do” congruence

Trustworthy

• Credibility = Trust + Experience Harvard Business School Press, 2005 • “A good reputation takes 20 years to build and only five minutes to ruin.”

Warren Buffet

What/who could affect trust in our profession?

• Unethical practitioners • Incompetent practitioners • Celebrities (Jenny McCarthy) • Parents/Caregivers • • School administrators

Pseudoscience /Alternative Treatments

Pseudoscience erodes trust

• Pseudoscience includes beliefs, theories, or practices that have been or are considered scientific, but have no basis in scientific fact – 5-year old Pennsylvania boy who, in 2005, reportedly died following complications from chelation therapy – In 2000 a young girl in Colorado died from suffocation during “rebirthing,”

Pseudo science

Red flags • Using exaggerated language, especially "miracle" • Does not share clinical data supporting its claims • Not open to discussion or scrutiny • Takes criticism as a personal attack

Pseudo science

• Testing cannot be repeated or verified • Poorly organized concepts • Contradictions • Lack of progression • Relies on testimonies instead of empirical research • "Proof" is not published in peer-reviewed scientific journals, but in newsletters, books, advertisements, and websites

More Pseudoscience

• • http://www.autismspeaks.org/node/1129 26 http://www.youtube.com/watch?v=R3UJ rr8PeTs

In Closing

– As behavior analysts we need to be seen as trusted professionals so that the programs we present are given adequate support to benefit our clients – Go above and beyond what is expected to help others – Build credibility everyday! (Bailey & Burch, 2010)

Questions

Additional Reading

References

Bailey, J., & Burch, M. (2010a).

25 essential skills & strategies for the professional behavior analyst.

New York, NY: Routledge.

Harvard Business School Press. (2005) Power, influence and persuasion. Boston: Author Risley, T.R., & Hart, B. (1968) Developing correspondence between the non-verbal behavior of pre-school children.

Journal of Applied Behavior Analysis, 1

(4), 267-281 Youtube website http://www.youtube.com/watch?v=hntzp5-F40I