[Ashok Kumar]
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Transcript [Ashok Kumar]
Designing iPhone User
Experience
A User-Centered Approach to Sketching and Prototyping
iPhone Apps
REALTOR.com
Designed by Cliff Williams and his team.
Open brain storming and continuous refinement of the
proof of the concept app.
creating a giant library of screenshot
Challenge: presenting a breadth of choices at the
expense of a crisp, simple workflow.
Usability Tests to make it easy use.
Suggestions:
Learning bounds of API and Capabilities of the Platform.
If you’re not developing the app yourself, learn to speak the
same language as the folks who are.
Reading Apple’s Human Interface Guide Lines.
Sonos
Designed by Rob Lambourne at Sonos.
Identifying and understanding our customers.
Sketched designs and made prototypes.
Built a quick wireframe UI prototype in Adobe Flash
and ran on a Nokia touchscreen device to get a sense
of the flow of the inter-face.
Challenge: presenting powerful functionality in a way
that everyone in a home (not just the tech-savvy
people) should be able to understand and use.
Fat finger problems and confusing navigations
Suggestion: Focus on simplicity and don’t try to
overwhelm the users.
FlightTrack
Designed by Benjamin Kazez.
Pencil sketches of various user interface possibilities
and fitting flight summary on the screen by omitting
data.
Challenge: deciding information which is most
prominent and animating other data around it.
Suggestions:
Getting external content to work with the iPhone.
Staying in Touch with customers.
Identifying and implementing widely requested features.
USA Today
Designed and Developed by Mercury Intermedia.
Challenges:
Making app look similar to Website and news paper.
Usability while employing nonstandard approaches.
Suggestions:
If the nonstandard approach doesn’t make the application
easier to use or desired functionality quicker to access, it’s best
to stick to the Human Interface Guidelines
Staying in touch with customers and taking their help when ever
it is necessary.
Convertbot
Designed by Mark Jardine and developed by Poul
Haddad at TapBots.
Inspired by WALL-E movie and design resembles Eve
from the movie.
Designing by breaking app into interaction points like
category, convert from, convert to, and value.
Challenge: creating visually compelling app by
diverging from the Human Interface Guidelines and
getting it approved by AppStore.
Don’t diverge from HIG just for sake of it.