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NOKIA
CONNECTING PEOPLE
1.
Nokia’s History
2.
Nokia in the Market
3.
Prospect
PRSENTER
Chief Operating Officer~
Kate Wu
Vice President of Sales~
Winnie Wu
Assistant Manger of Sales~
Elsa Chung
COMPANY HISTORY
 Nokia’s
first century：1865-1967
 The move to mobile：1968-1991
 Mobile revolution：1992-1999
 Nokia now：2000-today
THE EVOLVEMENT
SHARE OF THE MARKET
Nokia
Samsung
LG
Sony Ericsson
6%
14%
52%
28%
AGE DEMOGRAPHIC
45
% (Percentage)
40
35
30
25
15～24 years old
20
25～34 years old
15
35～44 years old
10
above 45 years old
5
0
Nokia
Samsung
Company
LG
Sony Ericsson
Unit (million)
2009 SALES VOLUMES
14
12
10
8
6
4
2
0
12.69
11.23
10.85
9.32
First
Second
Third
Quarter
Fourth
EURO(billion dollars)
2009 NET SALES REVENUES
140
120
100
80
60
40
20
0
120
93
First
99
Second
98
Third
Quarter
Fourth
SUMMARY
 Share
of the market—No.1
 Fit to various of age
 Sales volumes—No.1
 Sales revenues
CONCLUSION
1.
4G Period
2.
Invest to Nokia
Q&A