eBay the Business Way - Connie Hancock, University of Nebraska

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Transcript eBay the Business Way - Connie Hancock, University of Nebraska

eBusiness the eBay Way
Copyright information
• eBay and eBay logo are trademarks of
eBay Inc.
• “The World’s Online Marketplace”
• Information is copyrighted, eBay 2004
• All rights reserved
eBay History
• 1995 – Pierre Omidyar launches eBay
• 1997 – 1 millionth item sold
• 1998 - Meg Whitman joins as CEO
• 1998 – eBay goes public
• 1999 – eBay Motors launched
• 2002 – PayPal joins team
2003
• $23.8B GMV
• 95M Registered
Users
• 971 M Listed Items
• 28 Countries
• 45,000 Categories
2004
• $24.3B GMV
• 125M Registered
Users
• 1B Listed Items
• 29 Countries
• 50,000 Categories
Did you Know?
• 29 million items available worldwide
• 3.6 million items added everyday
• A digital camera sells every minute
• A forklift sells every four hours
• Most expensive item sold – Gulfstream
II business jet - $4.9M – August 2001
eBay Believes
• People are basically good
• Security is important
– 99.999% of all transactions are successful
• Safety and Trust are key
– Proactively monitors – round the clock
eBay Safety Nets
• Feedback
• Buyer Protection Program
• PayPal Seller Protection
• SquareTrade
• Security Center
430,000 sellers make a part or
full time living selling on eBay
How to Be a
Successful Seller?
Ebay Stores
STORE FEATURES
•Your Storefront
•Store Inventory
•Cross Promotions
•eMail Marketing
A Real e-Commerce Site
Non-profits
• 4,596 nonprofits to support...
• 54,270 items listed...
• $4,449,068 raised so far...
Site Map
http://www.ebay.com
How to Sell an Item
How to Sell on Ebay . . .
How to Sell on Ebay . . .
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Register
Complete Sell Your Item Form
Track Your Item
Payment & Shipping
How to Sell on Ebay . . .
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Register
Complete Sell Your Item Form
Track Your Item
Payment & Shipping
How to Sell on Ebay . . .
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•
•
Register
Complete Sell Your Item Form
Track Your Item
Payment & Shipping
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Choose a Format
Select a Category
Write Item Title & Description
Add Pictures & Details
Payment & Shipping Information
Review & Submit Listing
Listing and Selling Fees . . .
• Insertion fee - $.60
• Picture services - .60
• Final value fee - $3.02
• Listing upgrade fees - .00
• PayPal fees – .00
$4.22
How to Sell on Ebay . . .
•
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Register
Complete Sell Your Item Form
Track Your Item
Payment & Shipping
How to Sell on Ebay . . .
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•
•
•
Register
Complete Sell Your Item Form
Track Your Item
Payment & Shipping
How to Complete the Sale on Ebay . . .
• Communicate with the Buyer
• Receive Payment
• Ship Item to the Buyer
• Leave Buyer Feedback
My eBay
Connie Hancock
Extension Educator
University of NE Rural Initiative
[email protected]
Information included in this presentation is for educational purposes only.
eBusiness the eBay Way