Membership & Roster Maintenance Officers’ Training Workshop September 2012 Kevin Shanahan Agenda 1. Membership Promotion 2.
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Transcript Membership & Roster Maintenance Officers’ Training Workshop September 2012 Kevin Shanahan Agenda 1. Membership Promotion 2.
Membership & Roster
Maintenance
Officers’ Training Workshop
September 2012
Kevin Shanahan
1
Agenda
1. Membership Promotion
2. Roster Maintenance
3. Questions
2
Participating Memberships continue to
show steady growth
Participating Membership
Growth
2
11
4,6
2009
3
2
22
4,7
2010
0
,95
4
2
2011
“Maximizing Stakeholder
participation to reflect
the market”
This will add to
high quality standards and
market buy-in.
4
Benefits of Membership Promotion
Increases technical expertise in a certain
area
Helps maintain a balance of interests
Supports development of new activity
Increases international participation
Introduces new stakeholders to the
ASTM process
Promotes awareness of ASTM’s mission
5
Determine Focus of Campaign
New Work Items
Task Group Activity
Significant revision to an
existing standard
Input from Staff Managers and
Committee Officers
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Audience for Distribution
Mailing Lists
List Swaps with Trade
Associations
Conference Attendees
Symposia Attendees
Meeting Visitors
Personal Invitations
7
Formats for
Promotional Material
Fact Sheets
Ecards
Invitation Letters
8
Additional Strategies
MoU Promotions
International
Partnerships
Student Members
One-on-One
Engagement
Invite a Colleague
9
Team Resources
Staff Manager
Member Promotion Manager
Marketing Department
Art Department
Corporate Communications
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Technology
The most effective delivery takes place
if efforts are in both formats:
• Hard copy
• More convenient for some companies
• Electronic
• Easy and convenient
• Instant delivery
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Introduction to Roster Maintenance
Used by membership secretaries and subcommittee chairs
Used for assigning classification and voting privileges to
new members and members that change employment
Used for maintaining balance as the roster changes
Used for creating membership reports for meetings
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Roster Maintenance
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View Pending Members
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Sample New Member
Application Notice
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View Pending Members
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Notification to Member
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Pull-down Menu of
Membership Report Options
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Roster by Individual
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Producer Wait List
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Balance Report
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Membership Report Provides
Information within Date Ranges
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Excel Roster to Sort Information
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Meeting Attendance
Roster
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Process for Handling New
Member Applications
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Member Application
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Classification and Voting Status
Classified Committee – review of company and major product or service
provided
• Would the member be considered a producer, user, (consumer only
on some committees), or a general interest according to the scope of
the committee?
Review of roster
• Is there a member from this same voting interest already on the
committee with a vote?
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Balance of Interest
ASTM
Producer
User &
General
Interest
Classified Technical Committees are balanced.
No excess influence by any interest group
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Producer Vote Wait Lists
Created when the number of potential voting producers is
greater than the number of voting user and general interest
members combined.
Producers are removed from the wait list and given votes
when
• New user and general interest members are added as voting members
• Other producer members resign
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Methods: Approving
Applications
Executive Subcommittee meetings
Ballot of Executive Subcommittee
Authority granted by Executive
Subcommittee to Membership
Secretary to approve applications
between meetings
• Action is subsequently reviewed
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Website Tools
Membership Orientation
Invitation to a Colleague
Membership Types &
Benefits
Renewing via Website
Value of Membership
Video
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Information Tools for
Members
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Questions
Kevin Shanahan
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[email protected]