Expanding Comprehensive Coverage for Tobacco Cessation to Ensure Access to Evidence-Based Treatment in North Carolina Ruth Petersen MD MPH; Chief, Chronic Disease and Injury Section NC.

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Transcript Expanding Comprehensive Coverage for Tobacco Cessation to Ensure Access to Evidence-Based Treatment in North Carolina Ruth Petersen MD MPH; Chief, Chronic Disease and Injury Section NC.

Expanding Comprehensive Coverage
for Tobacco Cessation
to Ensure Access to Evidence-Based Treatment in
North Carolina
Ruth Petersen MD MPH;
Chief, Chronic Disease and Injury Section
NC Division of Public Health
Welcome and Greetings!
Meeting purpose
Goals for today
Context to help inform our discussions
• Scope of the Problem
• Current tobacco treatment services in NC
• Quitline reach and funding available
• Gallery Walk for further illustrations
Meeting Purpose
PURPOSE: In order to bolster access to existing tobacco cessation treatment
options and leverage current opportunities resulting from healthcare
reform, the Tobacco Prevention and Control Branch of the Division of Public
Health will convene representatives from diverse systems that play a role in
ensuring the health and wellbeing of North Carolinians to explore strategies
for incrementally reaching 8% or 123,200 of current NC tobacco users with
evidence-based treatment.
For the first time, this collaborative summit will bring together the public
health, insurance, healthcare delivery and business sectors to create a
shared vision for expanding and sustaining comprehensive coverage for
tobacco cessation treatment.
Our Challenge for Today
• Given that 62% of NC tobacco users make a serious but
failed attempt to quit smoking each year; and
• Given that we are currently reaching a little over 1% of
NC tobacco users who want to quit with the current
funding available;
• Given that CDC Best Practices now recommends that
state Quitlines work to reach 8 % of tobacco users who
want to quit;
• What do we need to set in motion today?
• Can we work together to assure that 4-6% of current
tobacco users who want to quit have access to
QuitlineNC through public-private partnerships?
Director, NC Division of Public Health
PENNY SLADE-SAWYER
Paradigm for Tobacco Control
Making tobacco
addiction easy and
accessible:
 Tobacco Advertising
 Low price
 New tobacco products
Individual
Evidenced Based Interventions
change social norms:
 Quitlines and FDA approved
medications covered for all
Price/Economic Incentives
Smoke-free workplaces and
public places laws
T
o
b
a
c
c
o
 Regulation/Liability
A
d
d
i
c
t
i
o
n
S
o
c
i
e
t
y
More Diseases, More Deaths caused by Smoking
New Evidence from the Surgeon General
is in red - 2014
Smoking Causes…
Secondhand Smoke causes…
• 12 kinds of cancer including 87%
of lung cancers the new findings
of colon and liver cancers.
• Chronic Diseases, including
coronary artery disease, COPD,
stroke, diabetes, TB, asthma,
atherosclerosis
• Immune function disorders,
macular degeneration, blindness,
cataracts, hip fractures,
rheumatoid arthritis
• Reproductive effects in women
and men, including LBW, ectopic
pregnancy, erectile dysfunction,
reduced fertility.
• Overall diminished health.
In Adults:
• Stroke
• Lung Cancer
• Coronary heart disease
• Reproductive effects – LBW
In Children:
• SIDS
• Lower respiratory illness
• Impaired lung function
• Middle ear disease
NC Smoking Rates in Disparate
Populations
Overall NC Smoking Rate
21.80%
Medicaid
41%
Uninsured
36%
Heavy Drinker
41%
Native American
27%
<HS Education
33%
HS Diploma/GED
26%
<$15,000
39%
$15,000 - $24,999
28%
0%
NC BRFSS 2011
5%
10% 15% 20% 25% 30% 35% 40% 45%
What does smoking cost NC?
• $3.8 billion per year in excess medical care
costs (CDC Best Practices 2014)
– Of that, at least $769 million per year in excess
health care costs for Medicaid (2006).
• $3.3 billion per year in productivity costs
(2006).
We Know What Works
Research indicates the
most effective tobacco
treatment is a
combination of:
evidence-based
coaching and
FDA approved
medications.
NC Tobacco Users Want to Quit
(and need help)
62% of NC tobacco users made a serious but
failed attempt to quit smoking in 2011.
 An evidence-based telephone tobacco treatment
service
 Consists of four treatment sessions
 Special 10 treatment sessions and
protocol for pregnant women
 Highly trained, professional Quit Coaches
 Available to all North Carolina residents
 Accessible 24 hours a day, 7 days a week
 Integrated with an interactive
web based tobacco treatment program
 Online registration
 Web only treatment program
 Two week starter nicotine patches to uninsured,
Medicaid and Medicare recipients
 Eight weeks of patches, gum or combination
therapy to State Health Plan members
WHO USES QUITLINENC?
Insurance Coverage of QuitlineNC
Enrollees (FY 2012)
Insurance Coverage
1%
85%
Medicaid
41%
Private
insurance
25%
11%
Medicare
21%
Uninsured
4%
15%
Other
Private Insurance
22%
State Health Plan
15% of Private Insured callers are paid by Insurance Plan - SHP
Number of Quitline Enrollees by
Commercial Health Plans – FY 2012
WellPath, 111, 2%
UHS Medical Plan - MedCost,
126, 2%
Aetna, 177, 3%
United Health
Care, 497, 9%
BCBS of NC, 1653, 31%
State Health Plan, 820, 15%
Other, 1710, 32%
Cigna, 294,
6%
FirstCarolina Care, 15, 0%
HealthChoice 11, 0%
Demographics FY 2013
GENDER
•
AGE
16,507 enrollees
2.3% 0.3% 0.3%
Male
36.9%
11.8%
17 years old and under
7.1%
8.1%
18 to 24
25 to 30
31 to 40
15.6%
28.8%
41 to 50
51 to 60
61 to 70
Female
63.1%
25.7%
71 to 80
Over 80
Education
16,507 enrollees
1.4%
2.5%
Less than grade 9
5.0%
Grade 9-11, no degree
12.6%
19.0%
GED
High School Degree
7.2%
25.4%
Some College or University
College or University Degree
26.8%
Some Technical/Trade School
Technical/Trade School Degree
NC Current QuitlineNC Enrollment by Race/Ethnicity
70%
63%
60%
50%
40%
31%
30%
20%
10%
3%
3%
3%
American Indian
Hispanic
Other
0%
White
Black or African
American
Mental Health Conditions Collected from
QuitlineNC Enrollees : FY 2013
3%
4%
7%
4%
15%
ADHD
Anxiety
Bi-Polar
Depression
Drug or Alcohol Abuse
PTSD
Schizophrenia
22%
9%
51% of QuitlineNC enrollees reported one or more mental health conditions
Most Quitline Enrollees Have One or More
Chronic Health Conditions FY 2013
14%
16%
Arthritis
9%
Asthma
CAD
14%
Cancer
5%
COPD
Diabetes
High Blood Pressure
3%
High Cholesterol
None
11%
20%
8%
84% of QuitlineNC enrollees reported one or more chronic health condition
84% of QuitlineNC enrollees reported one or more chronic health condition
Chronic Disease Referrals
QuitlineNC Enrollments
January 2011 – June 2013
4000
3735
3381
Statewide Media Campaign
CDC TIPS
April 23 – June 30
2
3397
3500
2950
2945
3000
CDC
TIPS I
2500
2268
2102
2159
2381
2000
State
Campaign
1500
1294
719
1219
792
962
500
806
1244
Free NRT 957
921
|- --Jan 1 – May 21------|
527
715
699
587
624
542
NRT provided to
all
QuitlineNC state
NRT toreinstated
all
funding
776
SHP funding only
NRT to uninsured
only
43
0
1443
CDC TIPS
946
1000
1732
1679
SHP only
QuitlineNC
WHAT IS GOING WELL?
QuitlineNC Annual Enrollments
25000
20588
20000
16814
15000
9835
10000
5980
5000
6537
7624
4096
0
FY 2007
FY 2008
FY 2009
FY2010
FY2011
FY2012
FY2013
QuitlineNC Services for Physician Network
• Quitline Fax Referral Program
• Physician training on incorporating QuitlineNC into tobacco treatment
services
• Physician resources on integrating tobacco treatment
• HIPAA compliant
• Physician support line for assistance in tobacco treatment questions
• Physicians support for quitlines as a referral source
QuitlineNC meets a
critical need of
service providers
Health Professionals Are the Number One
Referral Source to QuitlineNC in FY2013
6000
5000
4000
3000
2000
1000
0
QuitlineNC meets a
critical need of
service providers
NC Division of Public Health Tobacco Prevention and Control Branch QuitlineNC Monthly Data Reports 2013
98% satisfaction rate by SHP members with over 2/3
being very satisfied.
“Thank you so much! I have been quit for
almost 3 months. I can taste foods now. I can
breathe again! I have COPD and my doctor was
so happy when she listened to my lungs that
she cut down on my other medications. My
home smells good again and I am so happy. It’s
affected my whole family as well. My daughter
also quit for her new baby and she has been
quit for 3 months now too!”
“I couldn’t have done this without
your help. I have not smoked in
exactly one year and just having
someone to talk to throughout
my quit has really helped.”
A.P., Harnett County
Caller from Wayne County
Participants are
satisfied with
QuitlineNC services
“This program works! You all have
made my life better. It feels so good
to live life again and not give up. I
really appreciate what you have
done.”
Caller from Forsyth County
QuitlineNC Has Worked for the State Health
Plan for Teachers and State Employees
30 day point prevalence at 7 months from initial call
Responder Quit Rate
Intent to Treat Quit Rate
SHP Member
41.8%
21.1%
Non-SHP Members
36.9%
15.0%
QuitlineNC is high
quality and
effective
QuitlineNC is high
quality ad
effective
6 Month Quit Rates
Comparison
10% Physician Advice Alone*
30% QuitlineNC Counseling**
42% QuitlineNC***
Counseling & NRT
51%****
****NC State Health Plan Quit Rates from members who completed four or
more counseling calls plus used all 8 weeks Nicotine Patches
*Fiore, Treating Tobacco Use and Dependence, Clinical Practice Guidelines 2008 Update
** Alere Wellbeing, QuitlineNC Comprehensive Evaluation Report, 2011
***State Health Plan for Teachers & State Employees, Evaluation Report, 2010-2011
Responder rates at 30 days point prevalence
Six Months Quit Rates and Number of Successful Quits
(30 day point prevalence1)- 5,109 Total Quitline Enrollment
SHP Allocation
Intent-to-Treat
Quit Rate2
Respondent
Quit Rate3
Median
Number of
Quitters
$1,080,972
21.1% (1078)
41.8% (2136)
1607
1. Respondents being tobacco free for the last 30 days or more at the time of the 7-month survey.
2. This measure regards non-respondents and those who responded “don’t know” or “refused” as continued tobacco users, and thus
provides a more conservative quit rate.
3. This measure includes only those respondents reached reporting successful tobacco cessation and thus provides a higher quit rate
QuitlineNC is very cost
effective
State Health Plan Costs vs. Benefits
$4,274,620
$4,500,000
$4,000,000
$3,500,000
$3,000,000
$2,500,000
$2,000,000
$1,080,972
$1,500,000
$1,000,000
$500,000
$0
SHP Allocation
Cost Avoidance "Benefit"
Annual per Capita Medical Costs of Tobacco Use
$2,660
Number of individuals presumed to quit due to Quitline NC
x 1,607
Estimated cost avoidance “benefit”
$4,274,620
QuitlineNC is very cost
effective
Annual Health Care Costs per Tobacco User and QuitlineNC
Services
$3,000.00
$2,660.00
$2,500.00
$2,000.00
$1,500.00
$673.00
$1,000.00
$212.00
$500.00
$Medical Costs
QuitlineNC is very cost
effective
Cost per Enrollment
Cost per Quit
Cost Benefit Analysis
Benefit
---------Cost
=
$4,274,620
--------------$1,080,972
=
$3.95
-------$1.00
= ~ 4:1 ROI
For every dollar SHP spent on QuitlineNC services, SHP saved $3.95.
QuitlineNC is very cost
effective
Helping NC tobacco users who want to quit
RESOURCES
Total QuitlineNC Funding and Enrollment
$3,500,000.00
25000
21728
$3,000,000.00
20000
$2,500,000.00
16871
15000
$2,000,000.00
Funding
Enrollment
$1,500,000.00
10000
9739
8321
$1,000,000.00
6616
5000
$500,000.00
$-
0
FY09
FY10
FY11
FY12
FY13
FY14
Most Current QuitlineNC Year (2013)
Compared to Goals for QuitlineNC Reach
1540000
1600000
1400000
1200000
1000000
800000
600000
400000
200000
1.4%
22025
6%
92400
8%
123200
0
Current Reach in
Public-Private
2013
Partnerships Goal
CDC Best
Practices Goal
Number of
Tobacco Users in
North Carolina
Partnering with QuitlineNC Makes
Good Sense
Helps meet ACA
criteria
QuitlineNC is high
quality and
effective
Participants are
satisfied with
QuitlineNC
services
QuitlineNC meets
a critical need of
service providers
QuitlineNC is very
cost effective
It is easy to partner
with QuitlineNC
Coming soon - QuitlineNC –
New Resources for Public Private Partnerships
Fiscal Agent
NC Public Health Foundation
• Chuck Bridger – Key Contact
Operations Manager
Phone: (919) 707-5237
[email protected]
• Elizabeth MacLachlan
Executive Director
Phone: (919) 707-5237
[email protected]
Expert Advice and Technical
Assistance
Tobacco Prevention and Control
Branch
• Joyce Swetlick – Key Contact
Director, Tobacco Cessation
Phone: 919-707-5402
[email protected]
• Sally Herndon
Branch Head
Phone: 919-707-5401
[email protected]