International Workshop on Population Projections using Census Data 14 – 16 January 2013 Beijing, China.
Download ReportTranscript International Workshop on Population Projections using Census Data 14 – 16 January 2013 Beijing, China.
International Workshop on Population Projections using Census Data 14 – 16 January 2013 Beijing, China Session VII: Presentation of the results of projections • Guidelines and tools for the preparation of results • Presentation of country projections by participants How to present the results of population projections • General guidelines – how to get the message cross • Preparing a report • Visual aids • Presentation Media Population Projection – Presenting Results • Large amounts of data • Published in a number of different ways – A press release – An executive summary – A full report, sometimes with a number of annexes. Getting the message cross Statistics • Who is your target audience? Press release Technical report Others Government ??? General public experts Getting the Message Cross • Why should my audience want to know/read about this? – Internet age, short attention span – The “snack culture” Telling a Statistical Story • Is there a story? – What have you found? – How does it impact daily life? – Stories: • Social security not sustainable for the long term • World population growth will occur in urban areas – Non-stories: X The report is published today... X Population projection is prepared … Telling a Statistical Story • Compelling headlines – The highest since, the lowest since … – Something new – The first time, a record, a continuing trend – Examples: • Gasoline prices hit 10-year high • Crime down for a third year in a row • July oil prices levelled off in August Compelling Headlines Telling a Statistical Story • Write like a journalist – the ‘inverted’ pyramid Right-side-up Introduction, purpose of study Data, assumptions, analysis Conclusions/findings Inverted Main findings Details about the study Data, assumptions, analysis Telling a Statistical Story • Make the number “stick” – Don’t peel off the onion, get to the point – Avoid proportions in bracket • Make the number “stick” (cont.) – Avoid changing denominators – Reduce big numbers to understandable levels Technical Report - Elements • • • • • • Title page Table of contents Motivation and objectives Data source and assumptions Findings Conclusions and recommendations Technical Report - Canada Technical Report - Canada Visual Aids • Charts • Maps • Other? Explaining Assumptions Source: US Census Bureau Projected vs Observed Projections by scenario Estimated and projected world population according to different variants, 1950-2100 (billions) Source: United Nations, Department of Economic and Social Affairs, Population Division (2011): World Population Prospects: The 2010 Revision. New York Showing the Contrast Population of Europe, Africa and Sub-Saharan Africa (millions) Source: United Nations, Department of Economic and Social Affairs, Population Division (2011): World Population Prospects: The 2010 Revision. New York Pyramid Female Male 100+ 95-99 90-94 85-89 80-84 75-79 70-74 65-69 60-64 Age 55-59 50-54 45-49 40-44 35-39 30-34 25-29 20-24 15-19 10-14 5-9 0-4 600 400 200 0 200 400 600 Pyramid - 2 in 1 Pyramid - Animated Thematic Maps Source: United Nations, Department of Economic and Social Affairs, Population Division: World Urbanization Prospects, the 2011 Revision. New York 2012 Interactive Maps Source: http://www.planning.sa.gov.au/instantatlas/ageingatlas/atlas.html Presenting results - Media • • • • • • Printed documents Online presence PowerPoint Movies (YouTube, etc.) Blogs Social media Presentation of country projection by participants Thank you