HigherEdJobs – Case Study for Building JobG8 North American Job Board Summit Atlanta, Georgia June 23, 2015 Andrew Hibel Chief Operating Officer HigherEdJobs.

Download Report

Transcript HigherEdJobs – Case Study for Building JobG8 North American Job Board Summit Atlanta, Georgia June 23, 2015 Andrew Hibel Chief Operating Officer HigherEdJobs.

HigherEdJobs – Case Study for
Building
JobG8 North American Job Board Summit
Atlanta, Georgia
June 23, 2015
Andrew Hibel
Chief Operating Officer
HigherEdJobs
HigherEdJobs Overview
•
•
•
•
•
•
•
Founded and launched in 1996
Located in State College, PA and Chicago,IL
30 employees across the locations
2014 Stats . . .
Monthly 1,019,590 uniques and 17,316,456 views
94,119 of 159,573 jobs posted via feed (59%)
50,589,118 job alert emails sent
First Stage1996-2002 – Born in a Garage
First Stage1996-2002 – And Looking Good!
First Stage --1996-2002
•
•
•
•
Necessity is the mother of invention
Pooled our varied talents
Wanted schools to post their own jobs
Marketing done via listservs and university
newsletters.
Second Stage – 2003-2008
Second Stage – 2003-2008
• Different team needs
– Growing sales team tools
– Invention of content quality
•
•
•
•
Building to current scale
Improved reporting
Email marketing
Increased volume and traffic
Third Stage – 2008-2013 -- Integration
Third Stage – 2008-2013
•
•
•
•
•
•
General
Integrations with ATS, job wrapping
Invoicing and accounting functionality
HR functionality
Editorial content
Digital ad serving and management
Fourth Stage 2014 and beyond
•
•
•
•
Exploding job feeds
Social abilities
Editorial content and resource integration
Future solution needs
– Ability to work with current architecture
– Idea of plug and play more attractive
Summary