Transcript Radio Station - Duna Marketing 1-800-939-DUNA

Radio Station Presentation
Title slide
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Text Messaging integrates with Social Media; email;
websites, RSS Feeds
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
• 72% of Canadians text message across all
demographics
•
67% of customers would like to receive
mobile alerts or reminders
• Twice as many people send Text Messages
as own a Television set
• 82% of Canadians do not leave the house
without their cell phones
• 50% of 18-34 year olds are willing to give
their mobile number in exchange for
coupons
CTIA 2009
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“Text Call to Action”
To: 71441
MSG: Q104
KEYWORD
SHORTCODE
(CHANGES)
(STAYS THE SAME)
Text KBEQ to 71441 to Request your
favorite songs, Send your Friends a
ShoutOut
When client texts, or
Enters number in a
Field on the website
They are entered
Into the database!
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Instant
response
sent to
phone
Build Your Own Databases on Air!
Q104 Now can receive your Shoutouts, Song Requests, and take your
comments by Text!
Just send a text message to the phone
number 71441, and in the message
type Q104.
Tell us what song to play next!
DJ Jazzy Pete has a little quiz for
you during the noon hour.
Text PETE to 71441
And get the quiz right to your
phone
Each DJ can create
their own database
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Reply With your
comments or
Shoutouts to this
message! See our
mobile site at
http://bit.ly
Capture Web Traffic into Database!
Q104: Reply with your
email address to complete
your entry to WIN.
http://bit.ly or. Reply
STOP 2end
Donate NOW
Enter for a chance to Win Garth
Brooks Tickets NOW
Type in Mobile Number
Watch for Future offers,
chances to Win, and more
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Blast to the Growing Databases of People to Remind them to Tune in
for Increased Ratings
Q104: Listen during the
noon hour today and we will
be giving away $500 to 3
lucky listeners! Reply STOP
2end
Q104: We will be at the 24
Hour Fitness on 23rd street
all night tonight with great
food and drink giveaways,
plus 30 new memberships!
Reply STOP 2end
Q104 is having the annual
food drive, stop by any
piggly wiggly and donate
cans today! See Piggly
Wiggly offers here
http://bit.ly Reply STOP
2end
Sell ads on
your texts for
more
revenue!
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Send Promotions to your Database to do More Than Just Coupon
• Increase Social Network Followers
• Capture Email
• More Transactions per year
• Support Causes
NYAJoes: Facebook Exclusive
menu item just posted, “Like
Us” NOW for even more VIP
treatment. Reply STOP 2quit
To Complete your entry for a
chance to Win FREE Joes for
a year, reply with your email
address and watch for future
great deals! Reply STOP
2end
NYAJoes: will be at the Fair
this weekend taking
donations for March of
Dimes, come by our booth
Panchero’s
Gift Cards
are
and donate
and
get some
the best
gift!Food!
Click here
and
great
Reply
STOP
be finished
shopping.
2end.
http://xmaspanch.wap
Reply STOP 2quit
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Use Mobile as a way to add value to your ads and close more
deals!
Example Campaign
Package Pricing
Package Plan – per
display
Included Messaging
& Keywords
$99.99 Setup
$59 per month
Includes 600 msgs
$119 Set-up
$119 per month
Includes 1,400 msgs
$199 Set-up
$249 per month
Includes 2,500 Msgs
One-time
Set-up
Base
Base Plus
Premium
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Helping
customers
build
databases
with each
Radio Spots.
Every Radio Spot could have a text call to action
that delivers more than just a text!
Short URL directs client directly to the Mobile
Website
Fox’s Pizza Portage: FREE
Breadsticks today thru Friday
w/ purchase of any 2
mediums at $6.99, location
or number click here
http://bit.ly Reply STOP
2end
Mobile Site Can Deliver:
Detailed Information
• Menus
• Specials
• Coupons
• Maps – Directions
And more…
Mobile Website Serves as a Virtual Brochure of Company
Information that can be delivered right to potential clients
Phones Instantly!
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Ask 100 of Your Clients
To Like you on FB
Expect 33%
To fill out a form
to get their email
Expect 37%
Ask them to Text?
Expect 90%
Where do you want to be
to provide the best Results
for your customers?
Msg&Data Rates may apply. To Opt Out, text STOP to 71441
Contact Duna Mobile Marketing &
Consulting
Duna Mobile Marketing
#303 – 1515, 14 Ave SW
Calgary, AB, T3C 0W4
www.DunaMarketing.com
Egor Ukoloff
Owner
Phone. 403-618-3006
North America. 1-800-939-DUNA (3862)
[email protected]
Msg&Data Rates may apply. To Opt Out, text STOP to 71441