Transcript Slide 1

#emlaSoMe

Social Media Conference

30 th March 2015

#emlaSoMe

Paul O’Neill

Director, East Midlands Leadership Academy

Agenda:-

10.00

10.15

11.15

11.30

12.30

13.30

14.15

14.30

15.15

15.30

16.30

Introduction & Overview of the day Breaking down the Barriers – Teresa Chinn MBE Coffee and Networking Break Social Media in the NHS – Joe McCrea Lunch and Networking Session 1 Workshop Change over time Session 2 Workshop Coffee and Networking Break Influencing Care via Social Media – Dr Umesh Prahbu Close

#emlaSoMe

twitter

Join the EMLA team on twitter to: Raise and respond to questions Provide feedback on speakers comments Comment on key topics Collaborate & network Please use the following hash tag #emlaSoMe Follow @nhsEMLA to keep up to date with what’s going on in our region

DISCLAIMER If you are using one of the provided iPads remember to keep your passwords hidden and log yourself out of any of the apps. Please remember that the Apps being used today are a public forum so please take care when deciding on the comment you want to share. #emlaSoMe

Workshop Selections

Session One - 1.30pm to 2.15pm

Workshop Indicator Speaker Room

Teresa Chinn George Hopkin Joe McCrea Jayne Harrison Orlando Hampton Brunel Turing Stephenson Pascal Kelvin / Marconi

#emlaSoMe

Workshop Selections

Session Two - 2.30pm to 3.15pm

Workshop Indicator Speaker Room

Teresa Chinn George Hopkin Joe McCrea Jayne Harrison Orlando Hampton Brunel Turing Stephenson Pascal Kelvin / Marconi

#emlaSoMe

Teresa Chinn, MBE Founder @wenurses

Coffee & Networking Break

Served in the Babbage Area

#emlaSoMe

Joe McCrea Managing Director J B McCrea

#emlaSoMe

Workshop Selections

Session One - 1.30pm to 2.15pm

Workshop Indicator Speaker Room

Teresa Chinn George Hopkin Joe McCrea Jayne Harrison Orlando Hampton Brunel Turing Stephenson Pascal Kelvin / Marconi

#emlaSoMe

Workshop Selections

Session Two - 2.30pm to 3.15pm

Workshop Indicator Speaker Room

Teresa Chinn George Hopkin Joe McCrea Jayne Harrison Orlando Hampton Brunel Turing Stephenson Pascal Kelvin / Marconi

Lunch

Served in the Babbage Area Afternoon Session at 13:30 – Workshop Sessions #emlaSoMe

Workshop Session

George Hopkin Head Honcho, Special Noise

#emlaSoMe

Coffee & Networking Break

Served in the Babbage Area

#emlaSoMe

Dr Umesh Prahbu Medical Director

Wrightington, Wigan & Leigh NHS Foundation Trust #emlaSoMe

Influencing Care Via Social Media Dr P Umesh Prabhu

FRCPCH

Consultant Paediatrician (1992-2010) Lead Clinician (1992-1998) Medical Director of Bury (1998-2003) Non-Executive of NPSA (2001-2003) Clinical Adviser to the Healthcare Commission (2003-2006) National Adviser – NCAS Since 2003 Medical Director of Wrightington, Wigan and Leigh Foundation Trust.

Please Don’t Shoot the Messenger

My Apology If You Don’t Have Sense of Humour

NHS • • • • • I am (was) very proud of our NHS It is a great Institution Vast majority care is of high quality Vast majority doctors and other staff work hard providing the best care Each year 360 Million patients are seen by 1.3 Million staff working in the NHS

But…………….

• • • • • Each year 20,000 patients die 55,000 patients suffer more than 6 months or permanently disabled due to medical errors!

In 2013 - 12,000 doctors were referred to GMC 1000 Doctors are referred to NCAS Vast majority of these tragedies are preventable!

My Proudest Moment Provider Trust of the Year 2014

Introduction

• • • • Thanks for your kind invitation How many of you use social media – Facebook – Twitter – Linked – You Tube Those who use twitter why do you use?

Those who don’t use any when are you going to wake up?

Twitter

• Please follow me in Twitter @DrUmeshPrabhu

Social Media

The World in your hand

Social Media

Twitter

• • • • • • • • • Transformed my life No one listened to me Now many love me Many respect me Many are scared of me!

I tweet everything I got 6000 followers and get 50 a week Got many patient support group!

I love challenging – GMC, NMC, DOH, HEE, NHS Employers, NHS Leadership Academy

Social Media

• • • • • • • • • Best way to reach so many people Free, free and free You can do anything, say anything

But be careful what you say and how you say DO NOT HURT OTHER FEELINGS (Be cheeky)

Got followers all over the world Some of my followers have got 1 Million followers!

Met many wonderful people Get many invitations

Why did I decide to Tweet?

• My Background • My Experience and expertise • To Share my Knowledge, experience and expertise • My passion for NHS, Patient Safety and Staff • To tell the world about Our Trust Success, challenges • No one invited me until I started tweeting • Twitter has transformed my life

My Confession

• • • • • I am a twitter fanatic I am a twitter addict I am enjoying being a part of tweeting community My life has been transformed Many recognise me in many events

What Did I learn

• • • • • Twitter is double edged sword Many good messages about our Trust Write a lot about patient safety, leadership, culture, duty of candor and our Trust leadership, consultants and staff Praise our staff often and thank them regularly on twitter I tweet about our mistakes as well

Some Simple Tips

Be careful what you say and how you say it Note there are always some who criticize you Do not get in ‘Twitter fight’ DO NOT HESITATE TO BLOCK Do not make personal derogatory comments Unwittingly you will upset some – apologise Sometimes – Silence is golden

My Final View on Twitter

• • • • • • • It is simply brilliant to spread the message People will make judgement about you I have made mistakes and learnt from it DO NOT EXPECT EVERYONE TO AGREE WITH YOU THERE ARE MANY OPINIONATED PEOPLE OUT THERE IT IS FANTASTIC TOOL TO LEARN HUMAN PSYCHOLGY – Just watch what they re-tweet or favour!

Some never praise you for any good tweet but will jump moment you make any mistakes

One Important Warning

• • • Beware – Trust can take it as conduct issue Anyone can sue you – There have been few cases You can be referred to GMC or NMC

Wrightington Wigan And Leigh FT

• • • • • I joined as MD in 2010 Today we are the 2 nd best Trust in the North-West 5 th best in the whole of North 450 less patients die each year All 22 Quality measurements have improved

Wrightington Wigan And Leigh FT

• • • • • • • 90% reduction in harm – MRSA, C. Dif, Pressure Ulcers, Serious Falls Got 220 patient safety champions Got 15 Awards Staff feedback – Top 20% (from bottom 20%) Get many invitations to speak and share Love my life Feel there is a purpose in my life

Performance Results

• • • • • • • • A&E Performance – 95.1% 18 Weeks RTT – 97.2% Cancer Wait – 98.4% Monitor Risk Rating – 4 Monitor compliance score – 0 PLACE – Score - 97.39% Safety Thermometer – 96.1% Staff Engagement Score – 14/141 Top 20% Top 10% Top 10% Top 20% Top 10% Top 5% Top 10% Top 10%

HSMR (not rebased) Deaths in Hospital MRSA C. Dif Pressure Ulcers (Grade >2) Serious Falls Total Harm Quality and Safety Results

2007-08

126 1561 39 373 26 58 516

2013-14

60 1092 1 26 6 19 83

% Change

-52% -30% -97% -93% -77% -67% -84%

How Did We Do That?

Success Success is rarely due to one or two individuals but success is when the whole team works towards a common purpose

Our Values

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

The Reason for our Success Our Values Value Based Leaders Our Culture Our Governance Excellent Staff Engagement Patient Engagement Patient Safety Champions Our Wonderful Staff Our Excellent Relation with CCG, GPs and Social Services Positive Energy

Patient Safety

• • • • Patient safety should matter to us Quality of care should matter to us I become a doctor to make fellow human beings better I have seen too many tragedies and for me nothing else matters.

Value Based Leadership

• • • • • By defining our values By appointing right leaders By creating right culture By having robust governance By having excellent staff and patient engagement • • We have transformed one small Trust Together we can make NHS a great Institution

“The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it” - Michelangelo

To Tweet or Not to Tweet?

Not to Tweet

There is no right or wrong answer

Conference Round-up and close Paul O’Neill, Director, East Midlands Leadership Academy #emlaSoMe

#emlaSoMe

Goodbye Have a safe journey!