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Attracting and Keeping Net-Gen Student Researchers Association of Southeastern Research Libraries November2009 John Law VP Discovery Services Primary Research • Observational research of student researchers • 70+ sessions across 8 universities and 2 continents More Primary Research • Online focus groups with end-user researchers • 9 groups, 80 participants (multiple demographics) More Primary Research • Focus group sessions with librarians • 7 groups, 47 librarians More Primary Research • Surveys of end-user researchers • 10,463 respondents across diverse demographics Problem – Library offers subpar user experience • Meet Aaron • 3rd year undergraduate student • Term paper evaluating treatment by alternative press of George Bush’s handling of the Katrina disaster Libraries Have an Edge The superior source for quality, credible content Preferred for academic research and course assignments Different behavior The easiest place to start the research process Existing Options for Accessing Library Content • Library catalog • eResources page • Compensatory Physical behavior… collection Electronic Resources Contrasting… • Simple • Easy • Fast Secondary Research… • The importance of the role of the library as a gateway for locating information has fallen over time • The library is increasingly disintermediated from the actual research process Source: Housewright, R., & Schonfeld, R. (Aug2008). Secondary Research… How Do You Know That? An Investigation of Student Research Practices in the Digital Age McLure and Kellian Clink “It is also Randall clear from teacher and student responses in Portal: Libraries and the Academy, Vol. 9, No. 1 (2009) the study that the library is seen as an intimidating and inconvenient place, especially and interestingly in its primary purpose – supporting student research and often assisting students in the identification, location, and “We also concede it is understandable that students are evaluation of using sources.” drawn to search engines on the Internet to conduct academic research. These engines are easy to use, available to anyone with an Internet connection, and quick and bountiful in their returns.” Researchers Speak for Themselves I get confused and end up going in circles. Library sources are great but internet sources are the most convenient. If only there was a Google-like search… The Dream Solution is Clear "In an ideal world, the content of all the library's collections would be available through a single search box…all the traditional ILS content and the electronic resources " Breeding, M. (2007). Next-generation library catalogs. ALA Library Technology Reports, 43(4), 5-42. “I will believe it when I see it!” librarian in a focus group Everything Has Been Leading To This… Enables quick discovery of the most credible resources anywhere the library has them • Digital or physical • Books, e-journal articles, databases, etc. • Catalog, publishers, aggregators, open access, etc. Simplified Illustration More Content Support • 6,000+ publishers represented • 50,000+ journal and periodical titles • 500,000,000+ million items indexed so far • Publishers and other content providers joining the Summon service weekly The Summon Service has Content Provider Support Plus… Beta Sites • • • • • • • • • • • • • • • • Grand Valley State University University of South Australia Rollins College Arizona State University University of Huddersfield University of Texas at San Antonio York College of Pennsylvania University of Missouri at Kansas City University of Dundee North Carolina State University University of Adelaide Erasmus University University of Queensland Florida Gulf Coast University University of LaTrobe … Seeing is believing Check it out on your own http://gvsu.edu/library View it on your mobile device… http://tiny.cc/summon Dartmouth Repeat of the Observational Study • Meet Josh • Freshman in economics • Research about “The Eye of Vichy” for information about France's collaboration with Nazi Germany "I have seen the future of how libraries will provide access to information, resources, and collections. It's called "Summon" by Serial Solutions and it can become equally important as Google in everyone's everyday information seeking and use.” "I have seen the future of how libraries will provide access to information, resources, and collections. It's called "Summon" by Serial Solutions and it can become equally important as Google in everyone's everyday information seeking and use.” Mike Eisenberg Dean Emeritus & Professor University of Washington Information School Mike Eisenberg Dean Emeritus & Professor University of Washington Information School THANK YOU • Published report “Academic Libraries and the Struggle to Remain Relevant: Why Research is Conducted Elsewhere” ALIA Information Online 2009, Sydney, Australia. • More research serialssolutions.com/summon-research/ • More information serialssolutions.com/summon Discoverability – an essential, not an option “We’re facing challenging budget years ahead. It’s essential that we raise the profile of the library and demonstrate real value” John Shipp University Librarian at the University of Sydney Everything has been leading to this