Transcript Slide 1

Please be seated….
Only one person from a
Division at the same table
2011 Flotilla / Division Leadership Course
ESTABLISHING
DIVISION GOALS
Garrison Bromwell, DSO-MT, PDCDR
What You Will Learn
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Importance of VISION
Using SWOT
Aligning that vision
Realism & Pragmatism
Execution & Measurement
Feedback & Rewards
2011 DLC – Division Goals
Why have goals?
• We need to know where we are going.
• What are the potential roadblocks – either
real or perceived? And how can we
remove them?
• How do we know when we get there?
2011 DLC – Division Goals
Why have goals?
• Elected and appointed officers should
make sure members know what the
Division as a whole is trying to
accomplish during the year.
2011 DLC – Division Goals
What’s a Vision Statement?
• Broad mission statement
• Ask these questions –
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What do you like about being a part of this
organization?
What do you like about this organization’s
mission?
When its at its best, what do you most like?
What legacy do you want to leave?
What legacy should we collectively leave?
2011 DLC – Division Goals
One definition of Goals….
2011 DLC – Division Goals
Do A SWOT Analysis
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Outline your vision for the year
Do a SWOT analysis (Strengths, Weaknesses,
Opportunities and Threats)
Anticipate change and exercise flexible
thinking
Consult With Staff Officers and members
Be patient with ambiguity
Analyze the Division’s Resources
Identify Operational Objectives
2011 DLC – Division Goals
Aligning Goals
• Honor, Respect, Devotion to Duty
• What are the Coast Guard goals for the
Auxiliary:
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http://cgaux.org/leadership/from_the_adm.php
Check District and National Goals
Obtain commitment to goals
Prioritize goals according to their importance
Specify the time span involved
Specify how the performance will be
measured
2011 DLC – Division Goals
Develop a plan
• Defining the Division’s objectives
• Establishing an overall strategy for achieving those
goals
• Developing the means to integrate and coordinate
necessary activities
o What was done in the past?
o Were the goals accomplished?
o Who was involved; was there a committee?
o Resurrect past goals, review
o Discuss with Vice Commander
2011 DLC – Division Goals
Share Your Ideas
• Goals should be jointly determined by Staff
Officers and members to generate commitment
and provide control
• Meet with Staff Officers to get ideas
• Relate overall department objectives
• Explore areas of need
• Generate a list; take all ideas
• Look at short and long term goals
• Get a commitment from Staff Officers
2011 DLC – Division Goals
Review the plan
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Get acceptance from Staff Officers
Review plan at a flotilla meeting
Discuss long and short term objectives
Align members’ commitment with flotilla
goals
• Discuss overall desire to improve the
Flotilla and its service to the community
and USCG
2011 FLC – Flotilla Goals
Collaborating In Goal Planning
Step
I. Define the Goals
II. Find Ways to Collaborate
III. Define Roles
2011 DLC – Division Goals
Description
Describe Flotilla goals in terms of
what needs to accomplished. Then ask
Staff Officers to describe their goals
and identify conflicts.
Propose goals that meet the needs of
the Flotilla and the FSOs. Make
suggestions and ask for their opinions.
FC and FSOs should contribute equal
amounts of effort and receive equal
benefit.
Reward Success
• Review all
accomplishments
• Note specific
achievements
• Recognize contributors
• Formal and informal
awards
• Update and modify goals
2011 DLC – Division Goals
End of Division Goals Section
ACHIEVING YOUR GOALS
Here’s a short and great little video about goalsetting with Brian Tracy. This simple but effective
goal-setting exercise can be life-changing. Take
a minute and a half to watch the video and then
do the exercise.
o Brian Tracy: If You Could Achieve One Goal
in 24 Hours
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2011 FDLC - Leadership
SMART GOALS
SMART Acronym Newly Defined for Goal
Setting
• S - In addition to specific, don't stretching,
systematic, synergistic, significant and
shifting round out the picture?
• M - means measurable, but I also
recommend meaningful, memorable,
motivating and even, magical.
2011 FDLC - Leadership
SMART GOALS
• A - is an achievable goal but A also needs
to stand for action plans, accountability,
acumen and agreed-upon.
• R - means relevant, but it also stands for
realistic, reasonable, resonating, resultsoriented, rewarding, responsible, reliable,
rooted in facts and remarkable.
• T - means time-based and it also
represents timely, tangible and thoughtful.
2011 FDLC - Leadership
INSPIRATIONAL QUOTES
• "The tragedy in life doesn't lie in not reaching your
goal. The tragedy lies in having no goal to reach." -Benjamin Mays
• "By recording your dreams and goals on paper,
you set in motion the process of becoming the
person you most want to be. Put your future in
good hands — your own." --Mark Victor Hansen
• "The entrepreneur is essentially a visualizer and
actualizer... He can visualize something, and when
he visualizes it he sees exactly how to make it
happen." --Robert L. Schwartz
2011 FDLC - Leadership