Transcript Power Point Building Presentation

DESIGNING A PRESENTATION
Anthony Knight
DESIGNING A PRESENTAION
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IDENTIFY THE PURPOSE OF THE PRESENTATION
IDENTIFY THE AUDIENCE
IDENTIFY THE GOALS YOU EXPECT TO ACHIEVE
ANALYZE THE CONTENT
ESTABLISH A FORMAT AND USE IT
PURPOSE OF PRESENTATION
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CAPTURE ATTENTION AND EXPLAIN CONCEPT
GRAPHICS HELP PEOPLE REMEMBER
 10%
OF WHAT THEY READ
 20% OF WHAT THEY HEAR
 30% OF WHAT THEY SEE
 70% OF WHAT THEY SEE AND HEAR
IDENTIFY AUDIENCE
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CHARACTERISTICS OF AUDIENCE DETERMINE WHICH
PRESENTAION MEDIA TO USE
 OVERHEADS BEST FOR LIGHTEDF ROOMS AND FOR
GROUP SIZES LESS THAN 40
 ELECTRONIC
PRESENTATION TO ANY SIZE AUDIENCE
 35MM SLIDES FOR FORMAL PRESENTATION TO ANY SIZE
AUDIENCE
IDENTIFY GOALS
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IF SELLING A PRODUCT, FOCUS ON WHY
PRODUCT IS BEST FOR THIS AUDIENCE
IF PRESENTING A STUDY, GIVE THE RESULTS
RATHER THAN A HISTORY OF THE STUDY
ANALYZE THE CONTENT
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KEEP ONE CONCEPT PER SLIDE
HIGHLIGHT IMPORTANT ASPECTS
DO NOT PRESENT FULL PAGE OF TEXT
LIMIT LINE SIZE TO FIVE TO SEVEN WORDS
DO NOT CLUTTER; USE EMPTY SPACE EFFECTIVELY
ESTABLISH FORMAT AND USE IT
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BE CONSISTENT WITH COLOR AND ATTRIBUTES
USE BOLD AND ITALICS SPARINGLY
USE NO MORE THAN TWO FONT TYPES AND
STYLES
REMEMBER:
 K.I.S.
(KEEP IT SIMPLE)
 C.C.C (CLUTTER CREATES CONFUSION)