Transcript Lecture 1

EMR 6500:
Survey Research
Dr. Chris L. S. Coryn
Lyssa N. Wilson
Spring 2015
Agenda
• Course overview
• Introductions
• Course pretest examination
– Answers, discussion, and questions
Course Website
• http://www.wmich.edu/evalphd/cour
ses/emr-6500-survey-research/
Learning Objectives
1. How to design surveys
2. How to develop and ask survey
questions
3. How to sample in surveys
4. How to assess survey reliability and
validity
5. How to conduct self-administered
internet and mail surveys
6. How to analyze survey data
7. How to report on surveys
Course Components
• Attendance and class participation
(10%)
• Examination #1 (10%)
• Examination #2 (15%)
• Homework (30%)
• Survey research project (35%)
• Note: NO late homework or project
submissions will be accepted
“Free Pass”
• Each student has one “free pass”
• Lowest homework score will be
dropped from final grade
• Does not apply to project
assignments or examinations
Survey Research Project
1. Survey research project prospectus
(10% of the project grade)
2. Item development (10% of the
project grade)
3. Survey administration and sampling
plan (10% of the project grade)
4. Presentation of survey project (5%
of the project grade)
Grading
100% – 95%
94% – 90%
89% – 85%
84% – 80%
79% – 75%
< 75%
=
=
=
=
=
=
A
BA
B
CB
C
F
Required Textbooks
Dillman, D. A., Smyth, J. D., & Christian, L. M.
(2009). Internet, mail, and mixed-mode surveys: The
tailored design method (3rd ed.). Hoboken, NJ: Wiley.
Scheaffer, R. L., Mendenhall III, W., Ott, R. L., &
Gerow, K. G. (2012). Elementary survey sampling
(7th ed.). Belmont, CA: Thompson.
Introductions
• Who are we?
Introductions
• Who are you?
• Why are you taking this class?
• What prior experiences do you have
with surveys?