Document 9654053

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Transcript Document 9654053

Mata kuliah
Tahun
: 00324 – CRISIS COMMUNICATION AND PUBLIC
REALTIONS
: 2010
Pendahuluan
Soal
Pertemuan 01 - 02
By: Dr. Drs. Dominikus Tulasi, MM.
Soal Pertemuan 01 - 02
1. In the issues management there is a gap
between corporate performance and community.
Explain why arising the gap?
2. How to shift corporate performance toward
community?
3. In understanding issues management means we
talk about problems and the impact. What does it
mean?
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4. In facing a continuum crisis a manager should
understand the role of PR. Why?
5. How to manage issues to achieve effective
communication?
6. Mention and explain the categories of issues!
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