Planning Library Blogs Creating Usable Blogs Jumpstarting Your Library Weblog  Read Jakob Nielsen’s Ten point List  Look at your library blog.

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Transcript Planning Library Blogs Creating Usable Blogs Jumpstarting Your Library Weblog  Read Jakob Nielsen’s Ten point List  Look at your library blog.

Planning Library Blogs
Creating Usable Blogs
Jumpstarting Your Library
Weblog
 Read Jakob Nielsen’s Ten point List
 Look at your library blog with new eyes
 Make changes!
Jakob Nielsen on Weblog
Usability
 No Author Biographies
 No Author Photo
 Nondescript Posting Titles
 Links Don't Say Where They Go
 Classic Hits are Buried
 The Calendar is the Only Navigation
 Irregular Publishing Frequency
Jakob Nielsen on Weblog
Usability
 The Calendar is the Only Navigation
 Irregular Publishing Frequency
 Mixing Topics
 Forgetting That You Write for Your
Future Boss
 Having a Domain Name Owned by a
Weblog Service
http://www.hclib.org/
What have we learned?
Planning Steps
 Who on your staff will blog?
 Where will your blog live (in-house or
hosted)?
 What will you blog about?
 Will you open up comments on blog posts? If
yes, who will monitor the comments and
respond?
 Create your blog
 Train your staff
Who will blog?
 Takes time – a staff responsibility
 Natural fit with some positions
 Interest, commitment, dedication
 Skills
Writing and editing
Libraries & Weblogs:
 Library Weblogs can be building blocks
for communicating news and
information
 Transparency & presence can create
interest and buy-in with staff and users
Communication +
Conversation = Community
Transparency
 Sharing how the library works and how
resources are used
 Communicates to staff what people do
 Creates community
Best Practices for
Library Blogs
Best Practices for Library Blogs
 Read and Evaluate as many blogs as
you can
TTW Handout
Note what features you like/dislike
Great first step or jumpstart step
Best Practices for Library Blogs
 Find your Voice/Develop a Mission
What is your goal?
How do you want to say it?
Are you ready to speak & listen?
Best Practices for Library Blogs
 Focus on Content
Configure the blog then let it work for
you!
Focus on creating interesting, useful posts
Reach out to users with what interests
them
Best Practices for Library Blogs
 Content, Yes, but Design Too!
Create a seamless environment
Usability is important: test and test again
Stay on top of tech advances
Best Practices for Library Blogs
 Share authorship
Depending on your library’s size, 1-10?
Spreads out the writing duties
Agree on “voice” and Mission
Best Practices for Library Blogs
 Post Often and Succinctly
Users don’t want huge blocks of text
Write informally but error free
Make them want to return/subscribe
Best Practices for Library Blogs
 Develop a Style Guide
Insures correct usage amongst authors
Should carry to print as well
Best Practices for Library Blogs
 Train Staff to Blog*
Teach them the technology
Give them handy tag sheets
Discuss what makes a good post
Praise them
* and give them time to do so!
Best Practices for Library Blogs
 Incorporate the Blog(s) into your site
Use the same colors, look and feel
Link between the blog and the catalog,
other pages
Make your front page the blog!
Best Practices for Library Blogs
 Create a feeling of Transparency
Blog your projects & plans
Listen to your users via comments
Respond to your users