Transcript 2012 International Propeller Club Convention October 4, 2012 Christine Duffy - President and CEO, CLIA.

2012 International Propeller Club Convention
October 4, 2012
Christine Duffy - President and CEO, CLIA
1
TODAY’S DISCUSSION:
Growth
Globalization
Innovation
2
State of the Cruise Industry
• Over 50 percent of CLIA North American agents
surveyed in June report selling more vacations at sea
than during the same time in 2011
• Demand driven by investments in strong promotions
• Other factors impacting cruise business in 2012:
– Economic issues in Europe
– Higher air fares for Americans traveling abroad
– Deployment of Ships to Emerging markets
3
Cruise Passenger Growth – North America
Total Passengers (Millions)
25
20.6
20
15
10
7.2
7.5
8.6
12.6 13 13.4
12
11.2
9.5 10.5
14.8
16.4
5
0
4
Ship Growth
2012: 13 new ships
introduced by CLIA’s
member lines
‘80s
40 new
ships
1990s
80 new
ships
2000-2011
143 new
ships
5
New Ships in 2012
Line
Ship
Passengers
Disney Cruise Lines
Fantasy
2,500
Costa Cruises
Fascinosa
3,012
Celebrity Cruises
Celebrity Reflection
3,030
MSC
MSC Davina
3,502
Carnival Cruise Lines
Carnival Breeze
3,690
Oceania Cruises
Riviera
1,260
American Cruise Lines
Queen of the Mississippi
140
AMA Waterways
AmaCerto
164
Avalon Waterways
Vista
166
Avalon Waterways
Visionary
128
Avalon Waterways
Ankor
32
Uniworld
River Saigon
60
Paul Gauguin
M/V Moana (reintroduced)
90
6
GROWTH
• 102% capacity in 2011
• $10 billion investment
in new ship
development between
now and 2015
By 2015: 231 ships
operating globally with
more than 361,000 beds
New Ships in 2011
7
LOS ANGELES
Port Development
Cruise port expansion:
•
•
•
•
Charleston
New York
Los Angeles
Miami
• Mexico
• Panama
• Norway
New ports:
• Portland, Maine
• Falmouth, Jamaica
• Singapore
PANAMA
8
Economic Impact of Cruising
In the United States
• $40.4 billion in
economic impact
• 350,000 jobs in U.S
In Louisiana
• $211 million in income
for local workers
• 42% increase in
embarkations from New
Orleans (2010 to 2011)
9
GLOBALIZATION
10
Increasing Globalization of Cruising
2000
2011
9%
31%
91%
69%
North America
Rest of World
Since 2000, the number of CLIA member passengers
sourced from outside North America has tripled.
11
International
Growth
• Over the past 5 years,
deployment to the
Mediterranean increased
by nearly 100%.
• Deployments to ports in
Australia and New
Zealand more than
doubled.
12
Emerging Markets
5 Year Change in geographic deployment (20062011):
–
–
–
–
–
–
–
–
Transatlantic: +111.2%
Australia/New Zealand/S. Pacific: +101.2 percent
Mediterranean + 109.38 percent
South America: +81.7 percent
Europe/Scandinavia +24.61 percent
Caribbean + 13.5 percent
Alaska + 4.66 percent
Bahamas +7.2 percent
13
Potential of Asia
80% of global middle-class by 2030
growth will come from Asia
1% cruise market penetration in
Asia of would mean:
• 40 million passengers
• 4x the current U.S. market
14
Singapore’s Marina Bay Cruise Centre
Opened in May 2012
$350 million
investment
Chosen as homeport
for Royal Caribbean’s
Voyager of the Seas
Expected to welcome
1.3 million cruise
passengers in 2013
(up 30% from 2010)
15
China’s Investments
In 2011, the number of home-port calls overtook transit calls
Homeports capable of serving large, luxury
liners established in:
− Shanghai
− Tianjin
Number of international liners arriving in
Shanghai’s specialty port for luxury ships
− Xiamen
− Qingdao
Number of ships arriving at ports on
China’s mainland
62
150+
223
262
(2012)
(2013)
(2010)
(2011)
16
China’s Investments
Number of ships arriving at
ports on China’s mainland
223
262
(2010)
(2011)
Carnival’s Costa Victoria – new route departing from
Shanghai
Uniworld river-based ship sailing the Mekong River
COMMITMENT TO INNOVATION
17
17
Cruising Trends
•
•
•
•
•
•
Multi generation travel
Health and wellness
Exploration and adventure
Celebrity Chefs
Name Entertainment
River cruising
18
River Cruising
• AMA Waterways, Avalon, American Cruise Lines and
Uniworld’s Boutique River Cruises have achieved 10%
annual growth over the past five years
• Most of these lines have doubled their fleets over this
time
19
19
ONE INDUSTRY, ONE VOICE
20
Global Rationalization
ACA
NWCCA
PSA
ACE
ECC
CLIA
FCCA
ABREMAR
Asia Cruise
Association
ICCA
21
Post-Concordia: Operational Safety Review
Cruise Industry Taskforce Established
Effort Aligned and Supported by IMO,
EU
Independent Panel of Experts
Keeping Members informed
Since January 2012
launch:
 Proactively
identified and
implemented best
safety practices
available
 7 new policies
announced
22
Principles Guiding Our Approach
Leverage existing activities where
better communications can be
the difference-maker
Find areas of common ground
for the industry that “lift all boats”
Manage our reputation through
enhancing education and
communication
23
Shared Communications Platform
Engage key stakeholders
Mobilize industry partners
Educate broader audiences
24
THANK YOU
25
25
Economic Impact of Cruising
Europe
• $47.4 billion in output,
creating 315,000 jobs
Australia/New Zealand
• $1.77/2.43 billion in direct
expenditures
Brazil
• $814 million in economic
impact, creating 22,000
direct and indirect jobs
26
Onboard Innovation
• Michelin-starred chefs
• Vegas and Broadway
rivaled entertainment
• Onboard shopping
• Relais & Chateaux
interactive cooking
schools
27