Infopeople Webcast Series: Promoting Reading in Your Community Promoting Reading To Youth Thurs., Dec.
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Transcript Infopeople Webcast Series: Promoting Reading in Your Community Promoting Reading To Youth Thurs., Dec.
Infopeople Webcast Series:
Promoting Reading in Your
Community
Promoting Reading
To Youth
Thurs., Dec. 4, 2003,
12:00 noon to 1:00 p.m.
Presenter: Katie O’Dell
[email protected]
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Webcast is being archived; will be available on
Infopeople’s website tomorrow
Today’s Webcast
What is Reading Promotion?
Programs and services overview
Early Childhood - making the connection
School Age - building the relationship
Young Adult - supporting their needs
What is Reading Promotion?
Encouragement and support of active
reading for pleasure and information
Making resources available to youth
in our communities and promoting
those services to increase the
popularity of reading
Why It Matters for Your Library?
Creates life long readers and library users
Supports work of schools and parents
Creates new relationships with parents
Advertises readers’ advisory services
Attracts funding through grants and
sponsors
Builds intergenerational bonds in the
community
Increases circulation
Programs and Services Overview
Reading Promotion programs and
services for all youth
Booklists
Readers’ advisory
Website resources
Summer and year-round reading programs
Author/illustrator
visits
Booklists
Annotate!!!
Multiple
audiences: youth,
parents, and educators
Available
at multiple outlets
Readers’ Advisory
Identify
strengths in reading knowledge of each staff
member and post to your intranet
Use
a small portion of each staff meeting to rotate
booktalks to increase readers’ advisory knowledge
Promote
staff reading knowledge through “staff picks”
display, promotional stickers or buttons
Submissions
newspapers
to library newsletters and community
Web Site Resources
Reading promotion main feature of site
Links to authors, illustrators, and book sites
Online current booklists
Book discussion information, virtual book group
Form for young patrons to submit their own reviews
Contests and opinion polls
Online reading programs and reading logs
Create email lists for youth and parents
Summer and Year-Round
Reading Programs
Summer reading - make the most of this
recognizable library service for youth
Amazing sponsorship opportunities
Offer online version of the program
Year-round reading programs
Special promotions and contests
Author and Illustrator Visits
Can work for all ages
Spend as much or as little as you want
Low cost - local or new authors and illustrators,
out on book tours, appearing at conferences
More investment - bringing in nationally known
talents, share with local libraries or schools,
involve youth in planning and preparation
Early Childhood: Making the
Connection
Connecting with
Parents
Childcares
Preschools
Social Service agencies
Connecting with Parents and
Caregivers
New library card pack to hospitals and birth centers
Stock booklists at pediatrician’s offices
Consider age specific storytimes for babies, wobblers,
and preschoool
Advertise your services to play groups, indoor gyms,
park and recreation programs
Connect caregivers to library services through visits,
email, mentoring, book packs, storytime training
Offer licensed child care providers the same
considerations you offer teachers: longer checkout
times, higher hold limit, reduced fines, etc.
Connecting with Preschools and
Social Service Agencies
Build relationships with preschools and
social service agencies through visits,
email, and mailings
Extend invitations to appropriate staff
trainings to staff
Rotating collection of book sets
Trade promotional space with social service
agencies to expand potential audience
School Age: Building the
Relationship
New opportunity to build a relationship
between burgeoning independent child and
library
Library card campaigns
Involve youth in your library
Merchandizing
Programming
Library Card Campaigns
Getting the cards to the kids
Working with schools
Annual event
Allowing youth and teens to work off
fines or offer restitution days
Bookmark with tips on managing library
card
Involve Youth in the Library
Library Youth Advisory Board
Friends of the Library
Volunteer opportunities
Informal relationships
Now that you’ve got them, what are you
going to do with them?
Daily
tasks: organizing board books,
straightening shelves, covering books,
labeling, etc.
Involve
Youth
them in planning programs
volunteers as library ambassadors to
schools
Merchandizing
Creative displays
Pop culture topics – how to stay on top of
these
Involve youth volunteers in coming up with
topics and keeping displays stocked
Staff picks and new books shelf
Face outs and strict weeding
Programming
Book Discussion Groups
Relate all programming back to library
collection and reading interests
Library sleepovers
Program series that explores popular topics
like science, history, animals
After-school reading club or program time
Young Adults:
Supporting Their Needs
Changing needs of young adults
Build a library environment and staff that
respects and welcomes teens
Promote resources young adults are most
interested in
Changing Needs of Young Adults
Developmental needs of teens
Don’t make assumptions of what you think
teens want or need – ask them!
Involve teens in decision making processes
Depending on library programming may or
may not be the best route to supporting
young adults
Building A Welcoming Library
Careful look at how teens are treated
Staff and volunteer training on teens
developmental needs and interests
Teen space
Up to date, in shape collection
Advocate for allowing food and drink in the
library
Teen input critical for success
Promoting Resources Young Adults
Need and Want
Readers’ advisory: identify which staff is most current
on what y.a.’s are reading
Career and continuing education resources
prominently displayed
Food handler’s licensees readily available
Booklists and pathfinders for sensitive issues
Handouts
Class outline
Web resources for promoting reading to
youth
Print resources for promoting reading to
youth
Web resources for book discussion
groups for youth
How to Contact Katie O’Dell
[email protected]
Questions and Answers