PUBLIC INFORMATION OPERATIONS AU/UN IN SUPPORT OF AMISOM IST UNSOA – Logs and tech support AU/UN IST THE OBJECTIVE AU/UN IST THE OBJECTIVE “ To obtain broad popular support and understanding.

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Transcript PUBLIC INFORMATION OPERATIONS AU/UN IN SUPPORT OF AMISOM IST UNSOA – Logs and tech support AU/UN IST THE OBJECTIVE AU/UN IST THE OBJECTIVE “ To obtain broad popular support and understanding.

Slide 1

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 2

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 3

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 4

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 5

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 6

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 7

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 8

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 9

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 10

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 11

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 12

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 13

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 14

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST


Slide 15

PUBLIC INFORMATION OPERATIONS
AU/UN
IN SUPPORT OF AMISOM IST

UNSOA – Logs and tech
support

AU/UN

IST

THE OBJECTIVE

AU/UN

IST

THE OBJECTIVE

“ To obtain broad popular support and understanding of the role
of AMISOM in protecting the sovereignty, rebuilding the national
institutions and safeguarding natural resources as well as to
promote the implementation of the peace agreement through
AU/UN
supporting an all inclusive Somali dialogue.”

IST

Delivered by a team with capacity analogous to that of a
AU/UN
similar sized UN peacekeeping mission.

IST

Required Activities
1. Media mapping
2. Strat Comm
3. Radio.
4. AV production
5. Print production
6. New media
7. Opinion research
8. Out of mission campaigns
9. Training and mentoring
10.Reporting

AU/UN

IST

UNSOA Contracted Strat Comms Support Project
Project Organigram as at CM1(NOV09)

AU/UN
red line indicates activity permanently based in Somalia
dotted line indicates activities that are conducted on an occasional basis

IST

INFLUENCE

The X Chart

AU/UN

TIME

IST

Narrative

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

AU/UN

IST

Total News Items

AU/UN

IST

Constitutional process

AU/UN

IST