Transcript a. CONSULTANT/ADVISER/TRAINER in Technical Matters/Techno

PATONOMICS
Touch of a Champion
A Brief Presentation on Consultancy &
Training Practice Areas of
PATONOMICS
ABOUT US
PATONOMICS
Touch of a Champion
Patonomics group was formed with a Vision to Create, Enhance & Deliver
Value in Whatever It Does. Apart from Intellectual Property related
Assignments, We also provide Business/Management Consultancy & Training to
Automobile Industry Professionals
We are a Dynamic & an Evolving Company with the following Defining Traits:
•
Business Ethics of Value Creation, Value Delivery & Value Addition
•
Vision with Clarity of Concepts, Requirements & Actions
•
Ability to Promote and Nurture CORE Requirements of Businesses &
Professionals by Identifying and Weeding out ALL that is Unwanted
We offer Business Consultancy and Training to Auto Industry in:
1. Sales & Marketing Management
2. Product Management
About Our Training
PATONOMICS
Touch of a Champion
When it comes to Training Patonomics remains committed to delivering Best
in Class training to its clients by following 3 simple rules:
1. Understand the Level of Trainees and Begin from There – Participative
Approach & Progressive Process
2. Make Training a Pleasant and an Interesting Experience by Including
Practical Examples & Suitable Training Tools & Methods
3. Keep things Simple. Always Integrate Core Objective with all Finer
Aspects Taken Up for Discussion
Needless to mention that any training assignment is incomplete without
Evaluation of the Trainees Before & After the Training Session. Whereas we do
the same for our own Satisfaction, We Leave it to Our Clients to Judge the
Quality of Training Provided by us after taking Feedback from the Trainees.
Sales & Marketing Management
PATONOMICS
Touch of a Champion
We Offer Consultancy & Training On:
1. Development, Improvising and Implementation of Sales &
Marketing Strategy
2. Market Representation and Optimization
a) Network Expansion, Dealer Appointment, Development & Training
b) Performance Delivery and Sustenance
3. Target Orientation
a) Retail Thrust Activities
b) Enquiry Generation Tools
c) Enquiry Conversion Tools
d) Deal Closure
e) Leakage Analysis & Corrective Actions
f) Conversion Monitoring & Enhancement
4. Market Share Growth in each Segment of Industry
a) Understanding & Implications of Segments
b) Segment Specific Strategy
Sales & Marketing Management
5. Wholesale & Retail Finance Matters
a) Inventory Funding
b) Rotation of Working Capital
c) Credit Control (Sales Realization)
d) Retail Finance Support
e) Arrear Control of Finance Cases
f)
Securitization of Outstanding
6. Trade-in or Buy-Back Business
7. Customer Satisfaction & Referral Generation
a) Within & Post Warranty Care
b) Service Rendering
c) Tools for Measuring Effectiveness
PATONOMICS
Touch of a Champion
Sales & Marketing Management
PATONOMICS
Touch of a Champion
8. Brand Promotion, Product Placement & Publicity
a) Market Launch & Media Coverage
b) Visibility & Attention
c) Early Feedbacks
9. Market Information, MIS & Competition Data Analysis
10. Training & Development of Field Staff
a) Attitude & Behavioral
b) Professionalism
c) Developmental Aspects
11. ROI & Viability of Dealerships
a) Expenses vs Revenue Receipt
b) Prudent ways of Working
Product Management
PATONOMICS
Touch of a Champion
We Offer Consultancy & Training On:
1. Product Conception & Project Initiation
i. Understanding of Usage Patterns
ii. Preparation /Establishment of Performance Parameters
iii. Quality, Cost & Time Line
2. Product Development
i. Product Profiling
ii. FAB & USP Built Up against Competition
iii. Benchmarking and Performance Evaluation
iv. Pricing
v. Formation of Variants & 3-in1 (Size-Sales Volume-Price) Positioning
vi. Pilot Launch, Customer Feedback, SWOT & corresponding Actions
vii. Implement, Accessories & Attachment Development
viii.Testing
Product Management
PATONOMICS
Touch of a Champion
3. Product Positioning
a)
b)
c)
d)
e)
f)
g)
h)
Target Group Identification
Product Communication
Brand Promotion & Placement
Market Launch, Media Coverage, Advertising & Publicity
Demonstrations & Test Rides
Initial Tools & Spares Kit
Service Procedures
Initial Feedback and Course Correction
4. Product Literature Development
5. Training
6. Customer Relations
7. Product Lifecycle Issues
PATONOMICS
Touch of a Champion
Experience New Possibilities & Potentials
with
PATONOMICS
THANKS