Transcript Slide 1

Using Online Faculty Directories:
Faculty Concerns Along With
Benefits
Kathryn Baker Parks
Director of Academic Information
Sam M. Walton College of Business
University of Arkansas
Walton College Directory Visibility
30000
Career
5000
Student
10000
Majors
15000
GPA Calc.
20000
Directory
Advising
25000
0
Pageviews
Advising
Directory
GPA Calculator
Business Major Details
Current Student Page
Walton College Page Views (September 2013-2014). Excludes home page.
Career Services
The Traditional Approach
Department of Music | J. William Fulbright
College of Arts and Sciences | University of
Arkansas
Where does the data come from?
Update My
Profile Page!!!
Faculty
Sure, once I get
to the rest of
the requests.
Web Developer
Modern Directories
Honors
Photo
Links
Social
Media
Articles
Education
Teaching
Interests
Bio
Research
Interests
Directory
Solution: Web Services
User Controlled Data
A Better Way
 Faculty (and staff) can update directory
information in real time by logging into
Activity Insight.
 Benefits: Instant Updates, Time Savings
For Administrative Staff, Up-To-Date
Information
Giving Users A Choice
Cons of User Controlled Data
 Typos!
 Consistency
 Unenthusiastic Users
Solutions
 Typos
 Periodic Review of Data
 Consistency
 Clear College Branding Document
 Plan Your Database Structure
 Add Formatting Consistency With Code
Solutions – Unenthusiastic Users
I don’t do
data entry!!!
“Don’t persuade, defend or interrupt.
Be curious, be conversational, be
real. And listen.” –Elizabeth Lesser
Solutions – Uncooperative Users
 Find energetic new users. Let them share
their excitement and knowledge with
colleagues.
 Listen to user concerns.
 Be flexible.
 Be conversational. Share your excitement.
 Provide one-on-one training.
What’s Next?
Future
Online
Directory
Updates
Single Data Source: Eliminate Deans Office
Database and incorporate into Activity
Insight
Add Staff to Activity Insight for online
directory purposes
Export Additional Data: current classes
taught, office hours, secondary contact,
additional social media links.
Kathryn Baker Parks
[email protected]
(479) 575-6090
kbakerparks (twitter)
Don’t persuade,
defend or
interrupt. Be
curious, be
conversational, be
real. And listen.”
-Elizabeth Lesser