Transcript The beginning of the Innovation process

Innotiimi in a nutshell
• Consulting and training company: specializes in
– releasing and focusing tied-up energy in organizations
– Innovation related consulting to help organizations feel and perform better
– participative meeting methods – get the silent ideas out
– program for assessing Innovativeness
• What’s in the name?
– INNOTIIMI = Inno (Innovation, Enthusiasm, Inspiration) + Tiimi (Team or Group)
• Established 1984 in Finland
• Ownership & Finance
– privately owned by the consultants
– no debt, healthy financial position
• Offices
– HQ in Finland (near Helsinki),
– subsidiaries in Sweden and France
• Managing Director
– Dr Adriaan Bekman (Dutch), International Senior Consultant
• Personnel 50+
– appr. 40 consultants in Finland,
– others in Sweden, Norway and France
• Key clients
– large companies and organizations in different fields
Andrew Prior
Innovativeness and creativity
• Innovativeness belongs mainly to the organisations.
It is connected to the way how organisation works
– Innovativeness is ability of organisation to produce
new solutions, which have financial importance
• Creativity belongs to the individuals. It is connected
to the way, how people think and work. And You can
learn it.
• Creativity is starting point to the innovativeness
Andrew Prior
What is innovativeness? How can we measure it?
The systematic development of
Innovation should normally start with
• clarifying the situation (survey)
• building the Innovation process
(channels)
Innovativeness is built from three parts:
- Steering (direction, focus)
- Channels (collecting, selecting
and developing ideas)
- Atmosphere
(motivation and courage)
Innovativeness
The biggest weakness found in the
2004 survey is the lack of functioning
channels (resources and systems) to
enable and remove bottlenecks for
innovation
Innovativeness is an ability
Channels
of the organization, not the
- innovation group
- IT systems
individuals.
Climate
Steering
Atmosphere
- leadership
- work methods
- vision / strategy
- development
projects
There are big differences in the enablers and bottlenecks
of Innovation between organizations.
Andrew Prior
The Process for Creating an Innovative Product & Technology Strategy
Innovation
Group
6. Decision Weak signals, new business
about
concepts
development
Development
projects
1. Direction =
Focus/challenges
2. Generating
ideas
4. Selecting ideas
3. Collecting ideas
Andrew Prior
5. Developing ideas
Vision /
strategy
Systematic Innovation / Idea Refining Process
1. Steering: Focus & challenges: where are new ideas needed, are they
derived from vision and strategy?
2. Generating ideas: using methods and tools to help individuals and
teams to produce new ideas
3. Collecting ideas : collecting and storing ideas in the idea bank
4. Selecting ideas: choosing potential ideas to be developed further
5. Developing ideas: developing chosen ideas further.
6. Decision on Development: Product & technology strategy is agreed.
Making “GO / NO GO” decisions based on developed ideas
7. Development of Projects: Implementation and/or Product Development
Projects using gating processes
Andrew Prior
Using Participative Creative Problem Solving Methodologies
Problem,
Goal,
Challenge
?
Andrew Prior
Ideas
Agreeing on
action
Evaluation
!
Implementing
Quantity is wanted
• Normally old ideas first come to mind from the memory or ideas from situations
which are similar. After that maybe you get ideas by logical thinking. And after
that is possible to reach the subconscious and get new ideas by associations.
• It is worth to trying to get more ideas although it seems that there are only a few
new ideas
• You can use idea stimulus (SCAMPER)
• There is a certain relationship with diamond ideas and basic ideas. Our own
experience is
– You need ten basic ideas for one good idea
– You need ten good idea for one diamond idea
– You need a hundred basic ideas for one diamond idea
– 100 normal ideas > 10 good ideas > 1 diamond idea
• prohibition of criticism is important so that idea chains can arise
Andrew Prior
SCAMPER
Substitute
Combine
Adapt
Magnify, modify, minify, maxify
Put in other use
Erase
Rearrange, Reverse
Andrew Prior
Free-wheeling is welcomed
• Try to vary the thinking of participants
• Many times you can see in the group how new ideas arise
from the idea that somebody said before
• Very often the best ideas arise from a misunderstanding or
hearing in a wrong way what somebody has said
• Idea stimulus can help you to reach new idea chains
Andrew Prior
Innotiimi can help with
• Organising the Innovation Survey and Analysis of Results with Management
• Development of innovative organizations
– Innovativeness as a company value and developing the innovativeness of the organization by means of
below described methods
• Development of the innovativeness of the personnel
– Leading innovative people, understanding and utilising the diversity of people in development projects,
beliefs and attitudes to support innovativeness, development of the innovative skills of the individuals and
use of innovative working methods.
• Training in innovative working methods
– Managing various working methods based on the creative problem solving at individual or group level:
OPERA, GroupExpo, Wish, Idea walks, introverted brainstorming, brainstorming, divergence and
convergence etc. The most suitable working methods for the customer will be chosen from a large number
of different tools.
• Consulting in innovative systems
– Development of the product development processes, channels and systems for the innovation management
• Facilitation of innovative development sessions / development programs
– An experienced facilitator helps a team or a working unit to produce better results (for instance development
seminars, innovative steering group meetings, idea generation for the product development, development of
new processes or working practises)
• Steering and coaching in the implementation of the differentiation strategy
– Steering the definition process for the differentiation strategy and converting differentiation factors into
development projects
Andrew Prior
Contact: Andrew Prior
tel: +33 6 21015896
email: [email protected]