Transcript ICMA Voluntary Credentialing ProgramA Personal Commitment

ICMA Voluntary
Credentialing
Program
A Personal Commitment to Professional
Development
ICMA Voluntary Credentialing
Program
• Promotes unique expertise that managers bring to
the profession and demonstrates professionalism
• Demonstrates commitment to professional
development and high standards of integrity
• Adds value to communities served
• Gives you access to programs like Legacy Leaders
and the ICMA and SEI Gettysburg Leadership
Institutes
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Credentialing Program Background
• ICMA Executive Board adopted policy outline of
program at July 2001 meeting
• First credentials were granted by the Executive
Board at May 2002 meeting
• The program has grown from an initial group of 75
to over 1,300 ICMA Credentialed Managers and
Candidates
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Credentialing Eligibility
Requirements
• ICMA Full Member
• Meet education and experience criteria
• Have Applied Knowledge Assessment results that
are less than 3 years old
• Committed to professional development
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Credentialed Manager Education
& Experience Requirement
• MPA and 7 years of local government executive or
deputy/assistant experience
• Other Masters and 8 years
• Baccalaureate and 9 years
• Less than Baccalaureate and 15 years (CAO
experience only)
• Local government department head experience
receives half credit
• CEO experience from other sectors may receive
half credit
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Credentialed Manager Candidate
Education and Experience
Requirement
• MPA and 5 years of local government executive or
deputy/assistant experience
• Other Masters and 6 years
• Baccalaureate and 7 years
• Less than baccalaureate and 13 years (CAO
experience only)
• Local government department head experience
receives half credit
• CEO experience from other sectors may receive
half credit
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Executive Experience Definition
• The professional role must include all of the
following executive level responsibilities in local
government:
– Staff management
– Financial management
– Policy facilitation and implementation
– Service delivery
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Applied Knowledge Assessment
• Developed by ICMA, Georgia State University, and
ICMA member-managers in 2001
• Revised by ICMA, Kryterion, and Credentialed
Managers in 2008
• Self-assessment of knowledge; 116 questions
• Takes 1.5 to 2 hours to complete online
• You can save and return later as needed
• Confidential, topical scoring is provided
immediately
– (Agreement with GSU prohibits ICMA from sharing correct
answers)
• State associations receive annual aggregate
summary of results upon request
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Credentialing Application Process
• Complete AKA and receive results
• Submit application (which includes professional
development plan based on AKA results)
• CA Board reviews after application deadline
• Recommended names are listed in newsletter for
member review
• Approval is granted by executive board 3 months
after application deadline
• ICMA offers lapel pin, certificate and sample press
release
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How Do I Apply for the Credential?
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The easiest way to apply is online
Go to icma.org
Click on Members then Credentialing
Click on Application & Report
Deadlines are January 1, April 1, July 1, and
October 1
What is the Cost?
• $50 for online application
• The Applied Knowledge Assessment is $75 and can
be ordered at webassessor.com/aka (you can also
access this link through the Credentialing section of
icma.org)
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Professional Development Plan
• Includes:
– Learning goal(s)
– Potential Activities
• Ensures conscious intent and focus
• Visit Credentialing Resources section of icma.org
for sample plans, recommended reading, etc.
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Professional Development Plan
Sample
• Learning Goal
– This year I plan to focus on media relations & presentation skills.
My goal is to improve my ability to speak publicly and
communicate with citizens and the media so that I can, for
example, do a better job of communicating the reasons for
decisions that are made by the local government.
• Potential Activities
– I will read and study ICMA’s Ten Steps to Effective Presentations
Training Workbook. I will look for sessions on media relations and
presentation skills when I register for the ICMA Annual
Conference and state association meetings. I will take a
college-level course on media relations, and will identify what I
have learned from all these activities when I submit my annual
report.
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*A detailed sample can be found in the Credentialing Resources
section of icma.org. Please be specific and do not include work
activities.
Professional Development Plan –
What Counts?
• Formal learning programs like conferences,
workshops, and seminars
• Informal activities like management-related book
clubs
• Webcasts and audioconferences
• University courses
• Mentoring through formal programs
The CAB is flexible. Just keep in mind that work activities are not
professional development. For example, strategic planning is work.
Going to a seminar on strategic planning is professional
development.
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Maintaining the Credential
• Maintain ICMA Membership
• Submit annual report outlining professional
development and what you learned
• Complete a multi-rater assessment at least once
every 5 years
– Credentialing Advisory Board is very flexible in regard to
extenuating circumstances
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Annual Reports
• Annual reports are due one year after approval,
on the first day of the month
• Instructions will be e-mailed or mailed three times,
starting three months in advance of the deadline
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Annual Reports
• An annual report should:
– Specifically address the professional development needs
identified through assessments or other feedback
– Fully explain how the participant engaged in each
professional development activity
– Give one specific example of something learned from
each activity (most important part)
• An annual report should not:
– Simply provide a listing of professional development
activities
– Address work activities
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Annual Report: Sample Activity
Entry
• What I Did: At the ICMA Annual Conference, I participated in
a facilitator workshop conducted by Study Circles Resource
Center; an ICMA University Workshop "Essential Management
Skills;" and an ICMA University Forum "Ethics and the Public
Trust.“
• What I Learned: I learned the importance of being proactive
in engaging citizens to assist the governing body in
developing the policy agenda for the community. As
managers, we need to develop mechanisms to put public in
public policy. We need to develop resources for
automatically finding and engaging vested parties in the
decision making process.
• Practice Area(s) Addressed: Policy Facilitation
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Multi-Rater Assessment: What Is It?
• Assessment of practice
• You choose participants
– Works best with a mix of elected officials or supervisors,
department heads, and administrative staff
• You also assess yourself
• Way to sharpen the saw and get upward
feedback
• Way to focus professional development efforts
• Results are confidential and only provided to you
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Multi-Rater Assessment Alternatives
• Choose from a list of preapproved multi-rater
assessment tools; or
• Complete other multi-rater assessment chosen by
you
– E-mail [email protected] for pre-approval
– Speak up if you’re in a difficult political or financial
situation
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What is the Credential Called?
ICMA Credentialed Manager
(ICMA-CM)
These initials can be added after your name on
letterhead, business cards, websites, etc.
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What if I Retire?
You are eligible for the Retired Credentialed
Manager designation if you:
• Are currently credentialed
• Are retiring from full-time local government
employment
• Have been credentialed for at least 5 years
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Voluntary Credentialing Program
Administration
• ICMA Credentialing Advisory Board
– Advises on implementation
– Reviews applications
– Recommends applicants to ICMA Executive
Board
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Credentialing Advisory Board
West Coast Region
Midwest Region
Chester A. Newland Patrick A. Cannon
Douglas Schulze
Jamie Verbrugge
George D. Goodman
Northeast Region
Daniel W. Fitzpatrick
Carol M. Granfield
Robert D. McEvoy
Mountain Plains Region Southeast Region
Michael M. Penny
Greg R. Sund
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Pamela Brangaccio
G. Curtis Branscome, Chair
Tom Lundy
James B. Oliver, Jr.
Ethics as Related to the Voluntary
Credentialing Program
• All Full members are required to do 40 hours of
professional development under Tenet 8; what
distinguishes credentialing participants is
commitment to reflect and document what they
learned.
• A member’s credential may be revoked if the
member is found to have violated the ICMA Code
of Ethics
• Members who receive a public censure must wait
5 years before they are eligible to receive a
credential
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What if I Need Help?
E-mail [email protected]
Jenese Jackson, Credentialing Program Manager,
will be happy to help.
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Any Questions?
Thank you for your participation, and for your interest
in the ICMA Voluntary Credentialing Program.
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