Transcript Slide 1

Denison Consulting Welcomes You To The
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Your Host for Today’s Webinar
Lindsey Kotrba
President, Denison Consulting
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Today’s Agenda

Introductions

About Denison Consulting

The Denison Model

The Link to Performance

Solutions Focus

The Culture & Leadership Assessments

The Denison e-Workshop

Support & Resources
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A Few Words About
Denison Consulting…
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“A milestone in the culture studies arena.”
-Edgar H. Schein
Daniel Denison’s best-selling book
illuminates the cultural dynamics firms need
to manage in order to remain competitive.
National Best Seller
Available Now!
For bulk orders, visit:
OrderLeadingCultureChange.com
For individual orders please purchase from
a book retailer (i.e. Amazon, Barnes &
Noble, etc.)
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What Is Culture?
Norms, Behaviors
and Artifacts.
Visible, tangible.
Personal Values
and Attitudes.
Less visible, but
can be talked about.
Cultural Values
and Assumptions.
Usually not visible at all,
often held
subconsciously, rarely
(if ever) questioned in
everyday life.
Image by R.A. Clevenger
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What is culture?
Artifacts, behaviors, & norms
Visible & tangible
Personal values & attitudes
Less visible, but can be talked about
Underlying beliefs & assumptions
Subconscious, invisible, and rarely
questioned
How do you bring clarity to a deep & complex subject?
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Changing Culture
By Changing Rituals, Habits & Routines
Good
Bad
Preserve
&
Strengthen
Invent
&
Perfect
Unlearn
&
Leave Behind
Rethink
&
Try Again
Old
New
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The Denison Model
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What Counts…
Adaptability
Pattern, Trends, &
Market
Translating the demands
of the business
environment into action
“Are we listening
to the marketplace?”
Involvement
Commitment,
Ownership, &
Responsibility
Building human capability,
ownership, and
responsibility
“Are our people
aligned and engaged?”
Mission
Direction, Purpose,
& Blueprint
Defining a meaningful
long-term direction
for the Company
“Do we know where
we are going?”
Consistency
Systems, Structures,
& Processes
Defining the values
& systems that are the
basis of a strong culture
“Does our system
create leverage?”
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MISSION
Creating Shared Vision:
creating a clear and
compelling vision of a future
state
Defining Strategic Direction &
Intent:
understanding, developing
and executing strategy
Defining Goals & Objectives:
setting clear goals and
tracking progress against
those goals
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Walk Around The Model
INVOLVEMENT
Developing Organizational
Capability:
developing employees to
meet current and future
organizational needs
Building Team Orientation:
developing successful,
effective teams
Empowering People:
sharing information and
communicating so that
employees have the
information they need to
make informed decisions –
the ability to make a
difference
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Walk Around The Model
ADAPTABILITY
Creating Change:
encouraging change and
continuous improvement
Emphasizing Customer Focus:
understanding customer
needs - developing
responsive, effective working
relationships with customers
Promoting Organizational
Learning:
seeing continuous learning
and innovation as critical to
adapting and leading in a
dynamic environment
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Walk Around The Model
CONSISTENCY
Managing Coordination &
Integration:
building effective working
relationships with a range of
colleagues & stakeholders
across the organization
Working to Reach
Agreement:
engaging in effective
problem solving and
decision making
Defining Core Values:
aligning the behavior of self
and others in accordance
with the Core Values
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Walk Around The Model
Dynamic Tensions
Effective leaders and organizations are
Externally AND Internally focused
Effective leaders and organizations
focus on Flexibility AND Stability
Dynamic Tensions
Effective leaders and
organizations balance
‘External Adaptation’
AND‘Internal Integration’
Effective leaders and
organizations offer
strong leadership AND involve
their employees
Beliefs and Assumptions:
The ‘GREY’ Area in the Middle of the Model
 At the heart of every culture are a
set of beliefs and assumptions –
about the organization and its
people; the leaders; the customers;
competitors; the sector; etc.
Beliefs and
Assumptions
 Resolving cultural issues and
making progress in the
development of a highperformance culture often requires
a thoughtful exploration of the
underlying beliefs and
assumptions.
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The Link Between Culture
& Business Performance
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Culture Links to Business Performance
· Growth
· Innovation
· Customer
Satisfaction
· Stable
Performance
Over Time
· Profitability
ROI, ROS, ROE
· Quality
· Employee Engagement
& Satisfaction
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Impact on Performance
The higher the culture scores, the greater profitability, sales growth, &
market value (based on a study of 130 firms; 2000-2010).
Bottom 25%
Top 25%
Return-on-Assets
2.3%
3.2%
Sales Growth
1.4%
23.1%
2.6
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Market-to-Book Ratio
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Culture Causes Performance
2 Years
1 Year
In summary, culture comes first and serves as a driver
of subsequent performance levels.
When Is High Consistency Bad?
When Involvement is low, high Consistency will likely
lower an organization’s performance.
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Denison Solutions
Applying the Denison Model & Assessment
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Culture and Leadership Data Should :
1. drive honest
conversations among
the collective about
‘the way we do things
around here’ that…
2. lead to thoughtful
actions and…
3. result in higher
performance
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Using the Denison Culture Model
Education:
 Creates awareness of the importance of culture and
creates a common framework and language for discussing
Culture
 Uses a ‘systems’ perspective to understand the
organization
Assessment:
 Ability to assess the cultural strengths & weaknesses of an
organization and sub-units
 Opportunity to measure and monitor progress
Facilitation & Action Planning:
 Targets discussion on those aspects of culture that have a
link to Performance
 Creates a ‘Road Map’ for interventions and actions and
allows for an ‘intentional’ approach to culture
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development
High level
of clarity &
alignment
Higher levels
of performance
Mix of clarity &
confusion
Average levels of
performance
Confusion &
uncertainty
reigns
Lower levels
of performance
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Restructuring
Leadership Changes
M&As
New Technologies
Internal and External Forces that have the ‘potential’ to
create more uncertainty and ambiguity
Competition
Regulatory Changes
Political Changes
Economy
The Denison Solutions
Strategic
Alignment
Mergers &
Acquisitions
Leadership
Development
Building
a High
Performance
Business
Culture
Turnaround &
Transformation
Leadership
Transitions
The Denison Product Suite
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The Denison Core Products
Culture Change
Solutions




Culture Survey (60 items)
Custom Content Modules
Customizable
Change Monitor pulse survey
Leadership Development
Solutions


Leadership Survey (96 items)
Change Monitor
2012 Denison Global Benchmark
931 companies in 48 Countries
 50% of the respondents in the last 5 years are
from outside the US
 Headquarter Distribution
 28% are Multi-Nationals
 75% North American, 14% Europe, 5%
Asia/Pacific,
2% Africa/Middle East, 2% Central & South
America,
2% Australia/Oceania
 Wide classification of industries using the North
American Industry Classification System (NAICS)

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Leadership Global Benchmark

13,959 leaders included in the database

From over 900 companies

Rated by 206,000+ bosses, peers, and
direct reports
3 Peers
7 Direct Reports
1 Boss
3 Other
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Driving Culture Change
The Parallel Path Approach
Organization-Wide actions
Function/Unit/group Actions
Function/Unit/group Actions
Leader/Manager Actions
Leader/Manager Actions
The Denison eWorkshop
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Blended e-Learning
Self-Paced Learning
Interactive
Discussion-based Webinars
Course Modules
Getting Started: An Orientation to the Denison eWorkshop Webinar
April 3, 2013, 10:00-11:00 am
Lindsey Kotrba, President of Denison Consulting
Denison Organizational Culture Module and Culture Teaching Case
April 10, 2013, 10:00-11:00 am
Dan Denison, Chairman & Founder of Denison Consulting
Denison Leadership Module & Leadership Teaching Case
April 17, 2013, 10:00-11:00 am
Bryan Adkins, CEO of Denison Consulting
Leading Change Module &Leading Change Teaching Case
April 24, 2013, 10:00 -11:30 am
Bryan Adkins, CEO of Denison Consulting
Deliverables
 As part of the course you receive:
 Access to resources like the Getting Started Guide and
the Consultant Essentials Tool Kit
 A Complete Denison Solutions Pilot Project
 Your responsibilities
 Review of all materials and complete assignments prior
to the live Webinar session
 Participation in the webinars
 Utilize your Denison Solutions Pilot
 Start thinking about this now
Your Denison Solutions Pilot Package
25 person Denison
Organizational
Culture Survey Pilot
1 Person Leadership
Development Survey
OR
Your pilot package includes the full survey of your choice, full
report generation, and basic interpretation and feedback on
results from a Senior Denison Consultant.
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Denison’s Annual Best Practices Forum
January 29-31, 2014
Join us in Delray Beach for a truly inspiring experience. Collaborate and
network with Denison clients and leaders in the fields of organizational
culture and leadership development. We are looking forward to
celebrating 10 amazing years of Best Practices!
Workshop participants receive 10% off the registration price!
Register today!!!
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Session 2: Culture Change
 Wednesday, April 10, 10:00-11:00am EST
 Dan Denison, Chairman & Founder of Denison
Consulting, will be facilitating
 Pre-course materials available on the eWorkshop
portal now
 Please complete the assignment and email to
[email protected]
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Thank you!
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