Transcript Document

Customer Service,
Confidentiality and Security
EASFAA 2009
Allene Begley Curto
Springfield College – School of Human Services
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The Customer Service Agenda
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What is Good Customer Service?
What are the rules that we must follow to
protect and inform students?
What are all the types of communication
that we use for customer service?
How do we use the rules to improve
communication and customer service and
not hinder either?
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What is Good Customer Service?
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Provides accurate and helpful information
in a timely manner
Minimizes the amount of time that the
student must spend to follow up
Reinforces the sense of “team” supporting
the student
Reassures and warns
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Confidentiality and Security
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Who has a right to know what?
How do we limit access to those who
have a right to know?
What policies, procedures and practices
will protect our students?
Maintaining confidentiality and protecting
security of information is essential to good
customer service!
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What are the Rules?
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FERPA
FTC Red Flag Rules
Gramm-Leach-Bliley
HIPPA
Federal Student Aid Consumer Information
Uncommon Sense
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FERPA
Family Educational Rights and Privacy Act
 Protects the privacy of student education records
 Gives the student the right to inspect records but we
do not usually have to make copies
 Gives the student the right to request a correction or
place a statement in the record
 Requires us to have written permission to release
information
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What Can We Release to Whom?
Without Consent to:
 Necessary School
Officials
 Other schools to which
student is transferring
 Auditors
 Financial Aid
 Judicial order,
subpoenas
 Health, safety
Directory Information:
Defined by the School
 Name
 Address
 Telephone number
 Date and place of birth
 Honors and awards
 Dates of attendance
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Releasing Information
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Directory Information may be released – we
are not required to release unless judicial
order or subpoena, federal audit, etc.
Student may “opt out” of release of directory
information. No release unless one of the
required exemptions!
Directory information can still compromise
student’s security and confidentiality!
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Security of Financial Information
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The Financial Services Act (GrammLeach-Bliley) requires policies for
handling and protecting financial data
The Federal Trade Commission (FTC)
requires us to have an information
security program
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Federal Trade Commission
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Information Security
Identity Theft Prevention Programs (Red Flag
Rules)
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Must provide for the identification, detection and
response to patterns, practices, or specific activities
that could indicate identity theft
Must be in place by August 1, 2009
Required for schools that participate in Perkins or
offer institutional loans or payment plans
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Privacy of medical records (HIPPA)
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Medical records are protected by the Health
Insurance Portability and Accountability Act
(HIPPA)
Medical Records are not usually part of the
educational record. FAO does not usually keep
medical records but sometimes……..
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Disability services
Loans discharged due to disability
Once a medical record becomes part of the
educational record, it is covered under FERPA.
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What Are We Required to
Communicate?
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Federal Student Aid Consumer Information
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Missing persons procedures
Textbook Information
College Costs and Transparency
The Clery Act (Campus Crime Reports)
Solomon Amendment (Information to the
military)
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Communication and Service While
Meeting All The Rules
How do we serve the student and protect their
information and communicate effectively
with:
 The Student?
 The Family?
 Other Agencies assisting the family?
 Other Departments at the School?
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Is All of Our Communication
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Effective?
Timely?
Secure?
Pleasant?
Professional?
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Types of Communication
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E-mails
Letters
Phone Calls
Statements of Account
Appointments/Walk-ins
Orientations/Info Sessions
Publications
Web Site
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E-mail
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An e-mail is always unsecured! No SSNs,
minimal confidential information
To whom is it sent? Are they authorized to
have that information? Is it the correct
person?
You are also sending that e-mail to anyone
and everyone to whom one of the
recipients decides to forward it!
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E-mail (cont.)
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E-mails are easily misunderstood
E-mails are easily ignored
E-mails are easily forwarded (with or
without changes!)
E-mails are almost impossible to “take
back”!
In some states, certain information is illegal
to include in an e-mail!
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Letters
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Correct Name? Correct Address?
Correct spelling and grammar?
Tone of the letter?
Concise but with full and accurate
information?
Frequency?
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Phone Calls
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Identify yourself
Identify and authenticate the person with whom
you are speaking
Be prepared to deal with stress
Refer or follow up when it can’t be resolved on
the phone
Know to whom they should be referred!
Practice tone/responses
Timely Responses
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Statements of Account
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Students are confused by the statements!
Become familiar enough with statements
to explain or clarify to student
Use Info Sessions and Orientations to
explain or clarify the statements
Know when they are being sent. Expect
additional calls and questions!
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Appointments/Walk-ins
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Let students know when they can “walk in”
and when they can set an appointment
Make sure they are referred to the correct
person
Be prepared when they have an appointment
Contact student with changes
Follow up on “no shows”
What is discussed at “the counter”? Is it
confidential?
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Orientation/Info Sessions
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Fine tune your presentation
Prepare for Q&A
Have handouts available
Is the information accurate and up to
date?
Always remember we are all
ambassadors!
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Publications
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Up to date and accurate information
No conflicting information in different
publications
Clear and easily referenced
Available to students
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Tips
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Customer Service is a TEAM sport!
Remember that the student is under stress!
Remember that you may also be under stress!
Let others (Office mates? Supervisor? Other
Departments?) know what you need to be able
to respond in the way that you would like
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Resources – Web Sites
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ED www.ifap.ed.gov
FTC www.ftc.gov
NACUBO http://www.nacubo.org/Initiatives/FTC_Red_Flags_Rule.html
NASFAA www.nasfaa.org
AACRAO on-line FERPA Guide
http://www.aacrao.org/ferpa_guide/enhanced/main_frameset.
html
EduCause (sample programs for Red Flag)
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http://www.educause.edu/Resources/Browse/IDTheftRedFlag
s/34457
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Resources – Publications
ED
 Save Your Money, Save Your Identity
 Balancing Student Privacy and School Safety
FTC
 Protecting Personal Information, A Guide for
Business
 Fighting Fraud With the Red Flags Rule
AACRAO
 Solomon Amendment Brochure
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Questions?
Allene Begley Curto
Associate Director of Financial Aid
Springfield College – School of Human Services
[email protected]
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