Transcript @UK PLC

NEWHAM KICKSTART PROJECT
Why change to e-commerce?
• Evolutionary Change
driven by technology
• Your Buyers are Changing
all implementing e-Procurement
• Your Business is under threat
and the early birds are already getting the worms
What do you need for e-commerce?
• A Basic PC
This technology will work with most computers
• An Internet Connection
Broadband is not essential, but it helps!
• An Email Address
A simple, free email address such as one from
BT or Freeserve will suffice
What is Kickstart?
 A scheme originally developed by Bristol Council and
@UKPLC to encourage local SMEs to trade online
 Brings together local government with business
training and support organisations in a joined-up
initiative:
 A Kickstart team is created within the Council to contact local
companies
 They are invited to workshop at local College to set up own ecommerce sites - there and then!
 Business change support by Ufi/learndirect, local Chamber of
Commerce etc
 Telephone help-desk, @Assistance available
Newham Kickstart Project Aims
 To increase the number of local businesses using
modern e-trading methods
 To increase the number and percentage of
Newham-based suppliers trading with Newhambased public sector agencies
 To promote local awareness of the benefits of the
types of e-trading available to them and their
customers
Partners in the Project
 Newham Council (project sponsor)
 Kickstart Project Team
 Newham College of Further Education and
Ufi/learndirect
 Newham Chamber of Commerce
 Sunflower Resources
 @UKPLC
Why East London Online?
 Business is no respecter of Council boundaries
and the new technology is making this even more
the case
 Newham is committed to playing a leading part in
stimulating skills, jobs and economic growth
across the whole East London community to
which it belongs
Kickstart Offer
 Free basic entry level e-commerce website on
EastLondononline portal
 Usual cost £48.00 per annum
 First 100 companies only
 Free broadband and online training courses from
Newham College of Further Education
(subject to conditions)
 Loan of PC, if required
(subject to conditions)
 Free support from local agencies
Broadband Offer
 To qualify for re-imbursement of Broadband line rental
charges (max £25.00/month), complete one course per
month (around12 hours/month of study)
 To qualify for a loan computer, enrol for the suite of IT
courses that make up the European Computer Driving
Licence (ECDL):
 Word Processing, Spreadsheets, Database, PowerPoint,
Information and Communication, Concepts of Information
Technology
 90hrs of study - can be easily completed over a 7-month period
at 1 module per month
Broadband Offer
 You can also go for a higher recognised
qualification: MOS (Microsoft Office Specialist)
 There are a total of 5 modules for MOS
 Complete these successfully and the loan PC becomes
yours to keep
 You also get a further 5 months of BB re-imbursements
 You can continue to receive BB re-imbursements
after the initial 12 months by continuing your
learning in areas other than IT
 Choose a course from: Management, Customer
Services, etc. See course list
e-Commerce website
 Service provided by @UK PLC
Setting up an online catalogue
with @UK PLC could not be easier
• From scratch
• From a database or accounts
package such as Sage, Excel,
or an existing catalogue
• Your catalogue can
contain product or
service-based items
What an entry in your catalogue looks like
A basic catalogue entry,
displaying product details,
codes and prices.
What an entry in your catalogue looks like
If you offer a service the
the listing shows the buyer
a ‘request info’ button
rather than ‘order’
Editing your listing is straightforward
All of the information on
your listing can be
viewed or edited from
this central page.
A typical listing
A typical listing features a
homepage, contact page,
and product or service
catalogue. You can
upload images or logos
for your listing.
Edit your listing online
Simply click ‘edit’
and make your
changes – your
listing will be
updated in 5 to
10 minutes
A product listing page
This is where your product
or service range is listed,
along with a short
description of each product.
Change the look and feel of your listing
You can change the design of your
listing by choosing from a number of
professionally designed templates.
Ecommerce options
You can choose how you receive
orders and what methods of payment
you accept (e.g. online banking).
The order process
• Order is created
• checks your catalogue entry
• gains authorisation
• returns approved order
• Enters details into accounts
package if required
Order or quote notification by email
Full details of your
orders/quotes are sent
to you via e-mail.
Payment by credit card/ account
If you have online banking,
transactions will occur as
soon as orders are placed.
Your e-Invoice and delivery note
 The invoice will be
created instantly
using the @Ukplc
system, or can be
automatic from your
accounts package
 The purchaser can
also view this invoice
online at any time.
All invoices are accessible online
The latest transactions page
makes it easy to quickly view
recent invoices.
More management information to help you
manage the changing business environment
Graphs of sales per month allow
you to quickly spot trends
Keep track of general statistics
Information such as total number of
customers and total number of
transactions is instantly available
Referer tracking
Referer tracking allows you to keep
track of the success (or failure!) of
any advertising strategies
Visitor statistics
Keeping a record of visitors to
your website allows you to
measure how popular your site is.
Developing new business
• East London Online
Your company
• @Schools
• @Devon
• @Health
• @Dorset
• @Music
• Over 80 more authorities in negotiation
with @UK PLC at present
The Costs To You
• Alpha
1 ecommerced product
£48 p/a *
• 5Live
25 ecommerced products
£96 p/a
• 200e
200 page ecommerced catalogue
£240 p/a
• 2000e 2000 page ecommerced catalogue
£480 p/a
• Set-up one-off charge (where required)
£130
* Free to first 100 companies
What you get for your money
• Security
• Online catalogue editing
• e-Invoicing
• Detailed statistics
• Customer database
• Traffic and purchase
tracking
• Account management
• Multi Level Pricing
• Hosting
• Sage Line 50
Integration
• Multi-currency
• VAT Calculation
• Integration with
Merchant accounts
Benefits to you
• Can be used as core website, www.yourfirm.com
• Trade with other businesses/general public
• Trade with new departments in the council
• Trade with the other councils
• Trade with other large companies
• Trade with other public sector organisations
• MORE BUSINESS!
NEWHAM KICKSTART PROJECT