Transcript Slide 1

Chapter 19
Developing a 21st
Century Organization
McGraw-Hill/Irwin
© 2008 The McGraw-Hill Companies, All Rights Reserved
Learning Outcomes
19.1 List and describe the four 21st century
trends that businesses are focusing on
and rank them in order of business
importance
19.2 Explain how the integration of business
and technology is shaping 21st century
organizations
19-2
Developing Organizations
• 21ST century organizations must:
– Recognize the immense power of technology
– Carry out required organizational changes
– Learn to operate in an entirely different way
19-3
Developing Organizations
• Industries that have changed due to
technology
– Travel
– Entertainment
– Electronics
– Financial services
– Retail
– Automobiles
– Education and training
19-4
21st Century Organizational Trends
• 21st century business trends include:
– Uncertainty in terms of future business
scenarios and economic outlooks
– Emphasis on strategic analysis for cost
reduction and productivity enhancements
– Focus on improved business resiliency via
the applications of enhanced security
19-5
21st Century Organizational Trends
•
Four technology areas where
organizations are focusing:
1.
2.
3.
4.
IT infrastructures
Security
E-business
Integrations
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Increased Focus on IT Infrastructures
•
IT infrastructure – the hardware, software, and
telecommunications equipment that, when combined, provide
the underlying foundation to support the organization's goals
19-7
Increased Focus on Security
•
Physical security integration and best
security practices
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Increased Focus on E-Business
•
New e-business trends include:
–
–
–
–
Mobile commerce – the ability to purchase goods and
services through a wireless Internet-enabled device
Telematics – blending computers and wireless
telecommunications technologies with the goal of
efficiently conveying information over vast networks to
improve business operations
Electronic tagging – a technique for identifying and
tracking assets and individuals
Radio frequency identification (RFID) – chips or smart
labels that can store unique identifiers and relay this
information to electronic readers
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Increased Focus on Integration
•
The integration of business and technology
19-10
Increased Focus on Integration
•
Overall, core business relationships and
models are changing
– Product-centricity to customer-centricity
– Mass production to mass customization
– The value in material things to the value of
knowledge and intelligence
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Increased Focus on Integration
•
A new series of business success
factors and challenges are emerging
–
–
–
–
–
Organization agility
Focus on core competencies and processes
Redefinition of the value chain
Instantaneous business response
Ability to scale resources and infrastructure
across geographic boundaries
19-12
Increased Focus on Integration
•
Never before have IT investments
played such a critical role in business
success
•
As business strategies continue to
evolve, the distinction between “the
business” and “IT” will virtually disappear
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CHAPTER NINETEEN
Opening Case Study Questions
1. How might a hospital define its IT infrastructure
when developing its 21st century strategy?
2. How might a hospital define security when
developing its 21st century strategy?
3. How might a hospital define its e-business
infrastructure when developing its 21st century
strategy?
4. How might a hospital define its integrations when
developing its 21st century strategy?
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CHAPTER NINETEEN CASE
Creating a Clearer Picture for PBS
• Andre Mendes, Chief Technology Integration
Officer (CTIO) for PBS, oversees the company’s
technology organization, a 50-person group
• PBS IT projects are getting bigger and bigger, with
more and more collaboration, with a more global
picture
• The broadcast environment is becoming an IT
environment as the company uncovers new ways
to improve quality of service and increase
opportunities for innovation through new digitized
formats
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Chapter Nineteen Case Questions
1.
Assess the impact to PBS’s business if it failed to focus on
IT infrastructure when determining its 21st century
business strategy
2.
Assess the impact to PBS’s business if it failed to focus on
security when determining its 21st century business
strategy
3.
Assess the impact to PBS’s business if it failed to focus on
e-business when determining its 21st century business
strategy
4.
Assess the impact to PBS’s business if it failed to focus on
integrations when determining its 21st century business
strategy
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BUSINESS DRIVEN
TECHNOLOGY
UNIT FIVE CLOSING
McGraw-Hill/Irwin
© 2008 The McGraw-Hill Companies, All Rights Reserved
UNIT CLOSING CASE ONE
RFID – Future Tracking
1. What are some advantages and
disadvantages of tagging students with RFID
tags?
2. What are some advantages and
disadvantages of tagging children’s pajamas
with RFID tags?
3. Do you agree or disagree that tagging
students with RFID tags is a violation of
privacy rights? Explain why
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UNIT CLOSING CASE ONE
RFID – Future Tracking
4. Do you agree or disagree that tagging
children’s pajamas with RFID tags is a
violation of privacy rights? Explain why
5. Describe the relationship between privacy
rights and RFID
6. Determine a way that schools could use RFID
tags without violating privacy rights
19-19
UNIT CLOSING CASE TWO
Mastering Innovation
1.
Which one of the seven companies has the most
disruptive technology that is capable of making the
greatest impact on business?
2.
How has Amazon used technology to change the
bookselling industry in the 21st century?
3.
Choose one of the seven companies and create a
Porter’s Five Forces analysis to highlight potential
issues the company might face in the 21st century
4.
List and describe the seven phases in the systems
development life cycle and determine which phase is
most important to Cisco when it is developing software
19-20
UNIT CLOSING CASE TWO
Mastering Innovation
5. Review the primary principles of successful
software development and prioritize them in
order of importance for Sony
6. Why is building agile software important for all
seven companies?
7. What potential systems might Dell want to
outsource?
8. Discuss the pitfalls Wal-Mart might encounter
if it decided to outsource its SCM system
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