Transcript MOVIE REVIEW - mesmerizers

Women Entrepreneur-
Where is the difference……?
The difference…..
Women are…
• Sensitive
• Conform authority
• Assertive, hard
working
• Strong will power
Men are….
• Pragmatic
• Success oriented
• Persuasive
• Impulsive
• Practical and
lured by
commercial
interests
Entrepreneur
Person who undertakes an enterprise
with chances of profit or loss
Entrepreneurship
• Entrepreneurship is a behavior
rather than a personality trait
• It is the process of creating
something difficult with the
assumption of risk and then finally
accepting rewards of independence,
satisfaction and profits.
• "Entrepreneurship means the ability to set
up and build something
out of practically nothing; it is therefore
an elementary human, creative act. In this
regard, it should be made clear that an
entire area of entrepreneurship has always
given and continues to give great
weight to the creative aspect of developing
an entrepreneurial idea."
Jeffry Timmons, Babson College,
Massachusetts
The elements of success
• a strong product or service
• a solid financial plan and
• a team
• Entrepreneurs should …..
Entrepreneurial Competencies
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Achievement- Initiative
Thinking and problem solving
Personal maturity
Directing and controlling
Some Facts
• Women Constitute not only half of the
World’s population but also sway the
growth of the remaining half.
• They produce half of the world’s food
supply.
• They account for 60% of the workforce.
• Comprise only 10% of the world economy.
• Own less than 1% of the real estate
Important qualities of a women
Achievement orientation
Will power
+
Initiator
Long term involvement
Perseverance
Assertiveness
+
Risk taker
Emotional
Stability
Mental ability
=
Effective entrepreneur
“Firstly, women are more sincere and
more sincere and more caring.
Secondly, they are more sensitive.
Thirdly, they are not very commercial
in their approach as compared to the
male counterparts.”
-Dr. Alok Sharma
source- Times of India
Psychological studies have found that
women are more willing to conform to
authority
and
that men are more aggressive and
more likely than women to have
expectation of success.
Source- Stephen P. Robbins
Organizational Behavior
Some Women Entrepreneur…
Mahila Griha Udyog Lijjat Papad
Ritu Beri
Ekta Kapoor
Tarla Dalal
Deepti Bhatnagar
Gladrags
A profile of women entrepreneurs
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Self – motivated
High on initiative
Focused
Determined
Innovative
Committed
Highly creative
Ability to deal with complex issues
Better understanding of customers and
staff
Where are Women Entrepreneurs?
• Five sub-sectors
–retailing, services, garment,
handicraft, food processing
• Working from home
• Low-income areas with single parent
families
• Rural areas
Driving forces
• Urge to earn more / support family
earnings / run a family
• Need for flexi hours
• Family background
• Need to build a strong career
• Social objective ( E.G. SEWA)
• Need to establish own identity
• To fulfill creative urge
Self Employment of Women & the New
Economic Policy
In view of the declining job
opportunities, the challenge before
the Indian economy is to create
conducive environment for selfemployment and entrepreneurial
talent among individuals to work in
increasingly productive &
remunerative sectors of the
economy.
Male VS Female Entrepreneurs – A
Comparison
“Women Entrepreneurs as research
demonstrates may do things differently.
As compared to male entrepreneurs,
• women tend to work more in teams,
• are less self-centered &
• personal ego to them is less important
than success of the organization or
business idea
they are pursuing.”
However, there is no difference in
characteristics such as
achievements, autonomy, aggression,
independence & benevolence between
female & male entrepreneurs.
Problems
The underlying reasons are more
related to
• The social reality of Indian women
which imposes certain sociocultural role-models & stereotypes
leading to a conditioning of
people’s psyche.
Balancing home & Work: “ It is
tough, but not impossible. It is
important for women to realize that
she needs to contribute something
not just to the family, but also to
oneself.
A supportive family definitely does a
great deal of good to your
career.”
Barriers
Level Individual
Barriers
Financial
Economical
Socio-Cultural
Women look
for security
Women get
less
education
Independent
Thinking is
not allowed
to women
Household/
Family
Business
Community/
Government
Men decide
about
expenses
Less
income, less
property –
no security
– no loan
Some countries,
signature of
husband required
for loan
Women lack
support for
household
work
Violence
against women
Husband must
not be
neglected
Lack of
managemen
t know-how
Limited
mobility –
problems
with the
marketing,
transportati
on & selling
of goods
Women
discriminated in
terms of access to
economic
resources
In male
dominated
industries, women
entrepreneurs are
not accepted
Level
Individual
Household/
Family
Business
Community/
Government
Women act
privately, not
politically
Women have got
less influence and
negotiation power in
the family
Less means
to exert
power/less
protection
by the state
for women
Entrepreneu
rs
Lack of
knowledge
Women are
afraid to be
more
successful
than
men/husba
nds
State views
men as the
ones who
publicly
represent the
family
Barriers
Political-Legal
PsychologicalPhilosophical
Low selfesteem, does
not dare to
demand
rights
Women are divided
about women
Entrepreneurs,
in order to be
able to develop
appropriate
policies
Some ways women entrepreneurs can
develop a critical support network:
• Establish a board of advisers
• Find mentors
• Attend events and look for
opportunities
• Anticipate the need for information
and resources
• Seek out a network of peers
»THANK YOU……