Transcript LinkedIn Overview - Career Prospectors

LinkedIn Overview
Paul Szablowski
Daulton West – email:[email protected]
Michelle Masonemail:[email protected]
AGENDA
• Use of LinkedIn for Company Research
• Leverage LinkedIn Groups to heighten
visablity
• Q&A
• LinkedIn Best Practice Sharing
LinkedIn Business Research
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LinkedIn Groups
Using LinkedIn in your Job Search
LinkedIn - groups
By
Daulton West, Jr.
Benefits of joining
• Check Overview, Discussions, News, Jobs, Updates,
Members
• Network with others with common interest
• Get status updates on your contacts (daily LinkedIn
message)
• Find out events others are attending (VCN / CP
events, job fairs, networking)
• Find out groups others are joining – this is huge!
• Join groups with others of similar interests to
“connect” / not “collect”, a wider base of contacts
• Start a group – share information, generate more
contacts, brand awareness, possible job interviews
Groups I have joined or created
• Joined
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about.com
Career Change Central
Career Prospectors
IT Careers in Richmond, VA
Job Search Online
SpinStrategy
Success Networking
Virginia Career Network
• Created
– Richmond Ski Club (for skiing and snowboarding
enthusiasts)
Tips –
• Join groups, start a discussion, answer a question,
post a job / news article
• Take an interest in others, find a similar hobby or
something in common, get to know people (Ex: Alison
Doyle and I share a passion for snow skiing )
• Offer your services, volunteer, follow people in your
locality or industry
• Interact: share your knowledge, provide a tip, share
what you read on the web
• Don’t just build a profile and wait for jobs / others to
come to you, be an “active” group member, and
think “what value can I add today”?
• If you make yourself valuable / memorable, others
will want to make you a part of their network and
follow you
Tips - cont’d
• Become a source of cutting edge information and
share it with others
• Attend network meetings to get face-to-face time to
strengthen online contacts
• Make yourself easy to find, remember, differentiate
yourself (include phone #, email)
• Be a matchmaker, share contacts / information, build
your network
• Maintain your network: staying in touch is more
important than the original connection
• Find a way to add value, help others - comments turn
into phone calls, phone calls turn into relationships
Tips - cont’d
 Occasionally mention what steps you’re taking in
your job search by updating your status in LinkedIn
and other social media. (*You will be more effective if you
offer frequent tips to help others also in job transition. Avoid a
self-promoting tone and don’t SPAM people daily with a blatant
“I need a job” type message)
 Link your LinkedIn profile to Facebook and Twitter
(use the “Holy Grail” of LinkedIn, Twitter, Facebook to promote
your brand and reference your LinkedIn profile)
Facebook
Twitter
Name Daulton West, Jr.
Location Richmond, Va
Web http://www.linkedin.com/in/daultonwestjr
Bio Webmaster / Social media champion / Twitter enthusiast / Music Trivia
Savant - Call me when you can't remember the song / singer / lyrics - I can
help
124 Following 201 Followers