Transcript Travel Motivators

Travel Motivators
Travel and Tourism
What motivates you to travel?
• Why do you travel?
• What experiences are you trying to
achieve/look forward to?
• What do you expect to gain from
travelling?
• On your own, come up with a list of
motivators for why you travel…
• Once completed, share with a friend
Relaxation and Recreation
• Enjoyment and relaxation at places
involving the sun, beautiful scenery, warm
oceans, skiing, golf
• Getting away from the every day
Environment
• Enjoyment of wildlife and nature
• Photo safaris, diving at coral reefs and
ecotourism
• Game reserves in Africa, national parks in
and Canada and unique ecosystems in
Antarctica
Adventure
• Offers the chance to experience challenge
and adventure
• Participation in something completely
different
• Usually involves strenuous physical
activity such as rock climbing, ranching or
trekking, 7 day white-water rafting trip
Cultural
• The chance to experience different cultures
and languages
• Sightseeing trips to historical sights
• Drama, music, clothing and religious
attractions
• Educational trips
Business and Work
• Business travel, conventions, conferences,
trade shows
• Meetings with business partners, suppliers
and customers
• Going on excursions with clients/partners
to cultivate relationships (sweeten the deal)
– Golfing, condo sharing,
Specialty Travel
• “Once-in-a-lifetime” types of travel
• Travel to destinations specifically to party
– Destinations include world sporting events
such as Olympics, religious pilgrimages,
health treatments in the U.S etc
Social and Family
• Visiting friends and relatives (VFR
Tourism)
• Often involves other types of motivation
such as cultural and relaxation or
recreation travel
– Family reunions, picnics, going to a ball game
(hopefully, not the blue jays)