Transcript Polycom Corp PPT Template

RMX 1000™ V2.1
Conferencing for Small to
Mid-Size Businesses
Sales Presentation
July 2009
Agenda
Polycom RMX Series Overview
Untapped SMB Market
Polycom RMX 1000 Version 2.1
 Key benefits
 Features and functions
Overcoming Objections
Programs, Promotions, and Sales Tools
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RMX 1000 Overview
Polycom RMX Series Conference Platforms
Polycom RMX series delivers seamless connectivity
between groups, enabling natural interactions,
increased productivity, and work-life balance
RMX 1000
Polycom RMX 2000®
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Q209 Conference Platform Resources
Polycom DMA™ 7000
Scale
RMX 2000™ V4.0
Resolution
Polycom RMX 1000™
Resolution
Resources
Voice
20
CIF/HD VSW
20
HD SD/4CIF
10
Resources
Voice
800
CIF/HD VSW
160
SD/4CIF
60
HD 720p
40
HD 720p
60fps
20
HD 1080p
20
Bridges
10
Resources
1200
Resources
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Polycom® RMX 1000™ Conference Platform
Easy to use, quick to install
Up to 20 video and 20 audio resources
Video from CIF to HD 720p 30fps video (to
H.264)
Unrivaled audio quality - Siren™22 / 22kHz
StereoSurround™
High quality content sharing - H.239 at H.264
Part of the VC2 Vision:
Any audience, any time,
any place solution
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Polycom® RMX 1000™ Conference Platform
Excellent QoS with Lost Packet Recovery™
Optional on-board scheduling
AES Encryption
2 LAN ports
3U, rack-mount chassis; fixed form factor
Part of the VC2 Vision:
Any audience, any time,
any place solution
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Positioning at a Glance – RMX 1000 and 2000
Polycom RMX 1000™ – high performance platform,
optimized for IP networks & standard definition
 Plug-and-play multipoint conferencing
 Great quality SD/4CIF video with optional HDCP
 High-value features
(Siren™ 22, LPR, on-board scheduler)
 IP only (H.323 and SIP)
 Limited capacity, fixed form factor
Polycom RMX 2000® – flexible, scalable, and future-proof
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Multi-network conferencing (IP, PSTN, ISDN)
Scalable HD conferencing with modular platform
Standards-based ATCA modular platform
Enables next gen distributed architectures,
redundancy and scalability with Polycom
DMA 7000™
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Polycom Telepresence and Video Solutions
Telepresence &
Video Conferencing
Management
Applications
Conference Infrastructure
Partner Integration
Recording & Streaming
Security & Remote Access
Polycom Deployment and Management Presentation | Jun 2009
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Polycom RMX 1000™ Version 2.1—SMB release
Easy and intuitive conference interfaces and
management features
Enhanced in-conference experiences
Expanded market potential with SIP support and
solution bundles targeted at SMB
General availability:
July 20, 2009
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Market Opportunities
Untapped Potential—Selling to the SMB
Market Potential
Small and Mid-Size Business
1000+
Large
Business
Large Business
Primary focus
Remote Branch Offices
At more than 30%
of WW IT spend
SMBs present real
opportunities
Mid-size Business
(100-999 employees)
Small Business
(50-99 employees)
(5-49)
SOHO (<5)
"SMBs are interested in productivity gains. . . . network communications
products will be on more SMB shopping lists than ever before.”
Raymond Boggs, VP of SMB Research, IDCVP of SMB Research IDC
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SMB Target Audience
Small and mid-size businesses with more than
one site, sales offices, and teleworkers
Companies that want to work smarter, look
bigger, manage costs
 Boutique hotels
 Professional services (consultants, marketing firms,
law offices)
 Regional banks
 High-tech start-ups
 Small manufacturing companies
 Real estate offices
 Insurance firms
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What’s Really on Their Mind?
What will visual communication bring us?
What will it cost?
How will it reduce costs?
Do our competitors offer this?
How hard is this to manage?
WiIl our people use it?
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Don’t Worry – The Answers Are There!
Solutions come in all sizes!
Visual communication
is easy to install and use
Leverage existing applications
with integration features
Bring teams together without
traveling!
Work faster and smarter,
with greater flexibility
Manage costs and project a
professional image
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Polycom Ecosystem for SMBs
QDX 6000
HDX 6000
CMA 4000
RMX 1000
Partner Integration
Recording & Streaming
Video Border Proxy
Polycom Deployment and Management Presentation | Jun 2009
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RMX 1000 Version 2.1
Features and Benefits
The SMB release
RMX 1000 2.1 User and Administrator Benefits
Targeted to the needs of SMBs
User Benefits
Easier control of meetings
with revamped PCM and
dynamic conference invites
Video and audio advances
enhance experience
Extend conferences to SIP
clients
IT Administrator Benefits
Support H.323 and SIP!
Enhanced control and
customization features
- Directory integration
- Move participant (drag-and-drop)
- Participant Preview
- Customization
- SNMP V3 and Online Help
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Mid-size Pre-Fab Kitchen Manufacturer
Sandtop Systems
Operations office
Guadalajara, Mexico
Headquarters: Irvine, CA
350 employees worldwide
R&D, manufacturing and
operations
Room
Telepresence
HEADQUARTERS
Converged Management
Application 4000
RMX
RMX 1000
1000
Personal
Telepresence
Room
Telepresence
Personal
Telepresence
OCS
Phone
OCS
Phone
VoIP
Conference
Phone
BRANCH
Five sales offices
Personal
Telepresence
OCS
Phone
VoIP
Conference
Phone
VoIP
Microsoft
Conference
Office
Phone Communicator
Teleworkers and disperse workforce
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RMX 1000 V2.1 User Benefits
Four people on Jane’s PM
team in Irvine
Holds daily video
conferences with operations
and sales sites
Real-time communications:
- CMA Desktop
Jane Cook
Product Management Director
Sandtop Systems
- Polycom HDX 4000
- MS Communicator
- On-site conference rooms
- RMX 1000 virtual meeting room
How will Jane benefit from
Polycom RMX 1000™ V2.1?
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End User Benefits—Easier than Ever Interfaces
Personal Conference Manager
Friendly on-screen interface allows
Jane to manage conference features
Dynamic Conference Invite
Jane needs to initiate a meeting
on the fly
With V2.1 she can add from the directory
or enter a string of known addresses
Example: Jane’s VMR: 9251001
- Colleague 1 E.164: 355
- Colleague 2 E.164: 366
- Dial string: 9251001*355*366
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End User Benefits – Video and Audio Advances
Video Clarity™
● Jane’s colleagues at secondary
Sandtop locations have limited BW CIF
and non-HD endpoints
● John’s product pitch from Florida looks better
than ever with Video Clarity enabled
SD
Echo and Keyboard suppression
● No one’s discussion
is ever inhibited by a
disconcerting echo
● Never again will Jane compete
with a tapping keyboard
Standards support – G.719
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End User Benefits—Extend Conference Reach
SIP support enables conferencing to non-traditional
video and audio endpoints
With conference rooms at a premium,
Jane needs alternatives to
bring her team together
Desktop video is key to extending
Jane’s effectiveness
SIP-supported functions
SIP-H.323 pass-through gateway
Lost Packet Recovery
Content Sharing (BFCP)
Far-end camera control
SIP transport layer security (TLS)
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RMX 1000 V2.1 Administrator Benefits
Bob Smith
Director, Media Services
Sandtop Systems
Bob reports to CIO
In charge of Sandtop’s 25
room systems, desktop
users
Mostly on demand
conferences; supports a few
scheduled meetings
Pushing for expanded user
adoption of video and tighter
integration with IT network
How will Bob benefit from
Polycom RMX 1000™ V2.1?
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Administrator Benefits—Directory Integration
Easier address book management with support for:
GAB (Global Address Book) and
LDAP (Lightweight Directory
Access Protocol)
Single participants and groups
Time savings, presence, and
continuity of information!
Bob can’t manually enter each
endpoint or manage separate
MCU and directory lists
He loves seeing when a device is
available or not
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Administrator Benefits—
Conference Oversight and Insight
Move Particpant (drag-and-drop)
Bob can move a participant from one conference to another
Participant Preview
If he needs to drill down on a particular endpoint Bob simply
enables Participant Preview
JaneCookMOCDesktop
JaneCookMOCDesktop
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Administrator Benefits—Customization
Customize skins (conference backgrounds) and RMX
Manager logo and welcome message
To increase familiarity with conferencing Bob customizes end
user and admin interfaces from a menu in RMX Manager
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Additional RMX 1000 V2.1 Features
Stereo IVR
SSL Support (TLS)
Content support for legacy endpoints (non-H.239)
Reservation View—Outlook-like scheduling interface
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Overcoming Objections
Embracing a Business Class Visual Communication
Solution for the Small to Mid-Size Business
Overcoming Objections
Audio conferencing works just fine
 Video ensures clarity of communication across distance, accents
and cultures
 Video ensures all participants are engaged in the conference
(unlike audio)
 Video adds vibrancy, depth and is a more efficient way to make
faster better decisions
Video is too expensive and too complicated!
 Desktop to conference rooms—one is right for your organization
 Easy-to-use solution ensures a fast ROI (usually less than a year)
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Overcoming Objections
Video takes too much bandwidth
 Polycom video is optimized for life-like experiences using minimal
bandwidth
Skype might be free, but it’s not without cost. . .
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Low video quality —Not a reliable business-class solution
Administration is a hassle—Must maintain credit minutes for users
Doesn’t integrate with other conference products or UC solutions
Security—Compliance and operations risks conduct critical
business matters over the Internet
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Real-World SMB Cases
Check Polycom.com Success Stories for New SMB Stories in Q309
"You don't have a meal
with your colleagues
videoconferencing. . .
But I can save tens of
thousands of dollars.”
Ben Weinberger, CIO, Lathrop and
Gage
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Programs and
Promotions
Solutions Designed Especially for the SMB
RMX 1000 and CMA 4000
Simplicity, Scalability and Security of Polycom solutions at a great price!
Target Audience
Small to mid-size
businesses or
enterprises with small
video deployments
Offer
Purchase the Polycom RMX 1000 with the Polycom
CMA 4000 100 device and receive 20% off of the
CMA Solution.
• Special runs through December 30, 2009
How It Works
Example
Add CMA for management,
gatekeeping, scheduling, and
desktop video
Buy RMX with 12, 16, 20
licenses for multiparty calls
20% off
CMA 4000 100 device solution!
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RMX 1000 and QDX 6000 or HDX 6000
Target Audience
Small to mid-size
businesses
Offer
Purchase four or more QDX 6000s OR four or
more HDX 6004s and purchase an RMX 1000
for $16,750—a savings of over $5,500!
• Special NST runs through December 31, 2009
How It Works
Customer buys four or more QDX 6000s OR four or more HDX 6004s
and can purchase a reduced cost 12 resource RMX 1000 platform
Example
Add multipoint video and
audio conferencing with
RMX 1000
4 or more QDX 6000s
OR HDX 6004s
RMX 1000 bridge for
$16,750 (12 resource model)
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RMX 1000 V2.1 Information
Collateral
Multimedia
• Data sheet
• RMX 1000 V2.1 Training update on Polycom
University
• Sales presentation
• Quick Reference Guide
• FAQ
•New video featuring RMX 1000, RMX 2000, and
DMA
• Trump card—Why Buy
Web site
• Collateral and Messaging updates on Planet,
PRC, Polycom.com
Pricing Aides
• RMX 1000, CMA 4000 Program Material
• Multimedia tools (multipoint) on web sites
• HDX/QDX and RMX 1000 Program Material
•Inclusion on SMB solutions section
• Trade-up material
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Summary
Polycom RMX 1000 Version 2.1 enables SMBs
be more competitive through collaboration
 Easier-than-ever conferencing for users and
administrator
 Enhanced in-conference experience with important
video and audio improvements
 Expanded potential with SIP support
New programs designed to help small to medium
businesses embrace visual communication
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Thank you
Video Solutions Group