Transcript Polycom UC Intelligent Core Overview

Polycom Confidential – For Internal Use Only
RMX 1500 Sales Training
Marisa Shumway, RMX Product Marketing
Objectives
Polycom® RMX™ 1500
 Describe where the RMX 1500 fits into the RMX Series and the
Polycom UC Intelligent Core
 Articulate the RMX 1500 value proposition
 Understand the new features of RMX 1500
 Know the key features and benefits are included in RMX 1500
 Know how these key features/benefits help make RMX Series the
best conference platform offering in the market
 Clearly communicate the benefits of H.264 High Profile and why
RMX is a key part of this leading differentiator from Polycom
 Understand the competitive strengths of the RMX vs. Lifesize and
/ or other SMB offerings (COMING SOON)
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Agenda
What is the Polycom® RMX 1500
Part of Greater Story: Introduction to Polycom UC Intelligent Core
and the RMX Series
RMX Strength and Leadership Focus on the RMX 1500
 Lowest TCO, Highest ROI through H.264 High Profile
 Dynamic Resource Allocation & Flexible Networks
 High Quality Experiences for IT and End-users
 Unified Communications with Native Integration
Summary
Sales Tools and Support
Points of Contact
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Polycom RMX Series Positioning
Polycom RMX Series are real-time media conference
platforms designed with intelligence built-in – including
dynamic resource allocation, network flexibility and
reliability and cost-effective scalability, all tightly integrated
with major UC partners – connecting the most people in
the highest quality at the lowest cost.
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Polycom RMX 1500 Positioning
The Polycom® Real-time Media Conferencing Platform
(RMX™) 1500 is a flexible mid-range conferencing platform
designed with intelligence built-in – extending the power of
video, audio and content collaboration to the network edge,
including branches, small offices, remote sites, and
teleworkers the world over.
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RMX 1500 Overview
Flexible mid-range conference platform
 For large organizations, a cost effective way to extend benefits of
multipoint video collaboration to the network edge
 For midsize organizations, a cost effective entry to multipoint
collaboration - supports ISDN, PSTN, H.323, SIP and mobile devices.
Based on the MPMx technology
Max capacity equals one MPMx card
 Up to 360 audio calls, 60 SD calls, 30 HD calls
Key Features




Same code base as RMX 2000/4000
Removable power supply
Field replaceable optional ISDN module (4 PRIs)
Supported in DMA 7000 distributed architecture
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RMX 1500 Large Organization Benefits
Polycom
CMA / DMA
Business
Media
Phone
RMX 2000
RMX 1500
RMX 4000
RMX 4000
Cost effectively deploy
video, audio and content collaboration
RMX Pool of Conference Resources
to the network edge, including branches,
small offices, remote sites,
and teleworkers.
Immersive
TelePresence
Conference
Room
VoIP
Phone
Desktop
Client
Personal Conference
Telepresence Room
Enterprise
Wireless
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RMX Midsize Organization Benefits
 Cost-effective entry to multipoint
video, audio and content
collaboration
 Supports common standards ISDN,
PSTN, H.323, SIP and mobile
devices
 Unified Communications worldwide
– from cell phone users to video
desktop and all the way to
telepresence, anytime, anywhere
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RMX 1500: Part of Greater Story
UC Intelligent
Core
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The Changing Landscape
Organizational
Technology
Social / Cultural
Evolution
Enablement
Shift
Economic Challenges
Virtualization
Tech Savvy
Global Competition
Feature Rich / Easy to
Use
Real time answers
Presence
Virtual/Remote
Workers
Efficiency Pressures
Do More With Less
Fast ROI/Lower TOC
Mobility
Video
Social Media
Environmentally
Responsible
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The Shift to Unified Communications (UC)
Convergence
Ecosystem
Simplify complex networks
Reduce infrastructure costs
Integrate and interoperate
multiple protocols
User Experience
Collaboration
Real-time business
communications
Anywhere the network goes
Access with single interface
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Polycom UC Solution Components
Personal
Infrastructure
Services
Room
Immersive
UC Intelligent
Core
Professional Services
Support Services
Immersive Telepresence
Learning Centers
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Polycom UC Intelligent Core
B2B
Communication
Application
DMA: Bridge
Virtualization
Business Application Phones
Conference Phones
RMX:
Flexible
Conference
Platforms
Desktop
Client
UC
Intelligent
Core
CMA:
Management,
Scheduling,
Gatekeeping
Room Telepresence
Video
Content
Management
Recording and
Streaming
Digital
Signage
Immersive Telepresence
Personal Telepresence
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Polycom UC Intelligent Core
Connect the most people in the highest quality at the lowest cost
Lowest total cost of
ownership and fastest
ROI – up to 50% less
bandwidth utilization
over Cisco/Tandberg
Only solution with dynamic
resource allocation and
network flexibility providing
up to 3.5 times more
capacity vs. Cisco/Tandberg
RMX
Only native integration
with leading UC applications
and tools for wide-scale
adoption and services delivery
DMA
CMA
Unsurpassed quality of
experience combining
Polycom UltimateHD™ with
Lost Packet Recovery™ for high
QoS even over the Internet
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Lowest Total Cost of Ownership
Intelligent and most efficient services delivery provides the
lowest total cost of ownership, fastest ROI
UC Intelligent
Core
RMX
DMA
CMA
NEW! MPMx cards
support H.264 High
Profile to deliver high
definition at up to 50%
less bandwidth
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High Definition at Lower Call Speeds
Resolution /
Frame Rate
H.264 Baseline Profile
Call Speed
(Industry Norm Today)
H.264 High Profile
Call Speed
Only from Polycom
CIF 30fps
128 Kbps
64 Kbps
4CIF 30fps
256 Kbps
4CIF 60fps
1.024 Mbps
720p 30fps
1.024 Mbps
720p 60fps
1.512 Mbps
832 Kbps
1080p 30fps
2.048 Mbps
1.024 Mbps
Bandwidth
Reduction
UP TO 50%!
128 Kbps
512 Kbps
512 Kbps
“Our research has shown that a vast majority of video calls are being done at 768 Kbps
or lower, so this move by Polycom is significant. Whoever said bandwidth was free?”
– Andrew Davis, Wainhouse Research Bulletin February 22, 2010
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RMX 1500 Capacity with New MPMx Cards
RMX 1500 uses the new MPMx cards – same cards used in RMX 2000
and RMX 4000
Max capacity listed below – capacities start at 5 HD(720p)/10 SD/ 15CIF
resources
Extends multiparty conferencing to more sites, more cost effectively – sam
quality video at half the bandwidth
Resolution (CP)
MPM
MPM+
MPMx
Audio
200
400
360
H.261/3 CIF
40
80
60
H.263 4CIF 15
15
30
30
H.264 CIF
40
80
90  Capacity 12.5%
Standard definition
15
30
60  Capacity 100%
HD720p30
10
20
30  Capacity 50%
HD720p60\HD1080p30
10
10
15  Capacity 50%
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Dynamic Resource Allocation/Network Flexibility
RMX DMA
Allows more users to participate in conference calls
(highest scalability), protects investments, reduces
network complexity
CMA
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Dynamic Allocation of Resources:
Mixed Call Environment Comparison
HD
SD
RMX 1500
Codian 4515
(151080p/30720p/60SD/90CIF)
30 HD / 30 Audio
RMX
has HD
HD
1.5 times more
capacity
SD
Desktop
Resources available:
HD
HD
HD
HD
HD
HD
Resources available:
79.5
90
81
84
87
77
78
30 video 30 audio
29
28
27
26
25
24
Enough resources left over for
6 calls just like this one
Only enough resources to do
4 more calls like this one
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Competitively Positioning Codian MCUs
Codian does not dynamically allocate ports (resources) and is not
optimized for real-world, mixed call-rate environments resulting in
higher costs and greater network complexity
Connects Fewer
Users at Higher
Costs
Codian does not dynamically
allocate resources
Lacks Best-inClass UC &
Telepresence
Experience
More boxes required
Codian 4500 is not a
unified bridge
More licenses required
Lower FPS
No H.264 High Profile
network optimization
Limited audio features
& scalability
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Higher
Administrative
Burden For IT
Centralized
architecture increases
risk of failure
No profile-based
conferences
Upgrades require more
boxes
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Unsurpassed Quality of Experience
RMX DMA
CMA
With RMX 1500, every call is easy to make, easy to join,
and easy to manage – delivered in Polycom UltimateHD™
quality – for highest quality experience with built in audio
and video enhancing technology
See best quality with Symmetric HD1080p
Hear best quality with Polycom Siren™ 22
Experience the
extraordinary
quality of 1080p:
See and hear in
crystal clear
detail
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Native Integration With UC Environments,
Devices, and Applications
Simplified deployment, widespread adoption, and
high quality user experiences: Bring collaboration to life!!
RMX
Bridges various devices
and networks with no
gateways or extra
“media” cards required
• Immersive telepresence,
desktop clients, legacy
systems, 3rd party
endpoints
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RMX Natively Connects Users
• No gateways
• No extra media
cards
• Administrator can
monitor everyone
• No one knows what
data rate, resolution
or protocol anyone
else is using – no
one cares
• They simply connect
3rd party
H.323 EP @ 384K
SIP @ 256K
Voice caller
HDX in H.320
@ 512K
Telepresence
in H.323 @4M
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Polycom / Tandberg
Microsoft Integration Analysis
Although Polycom & Tandberg can provide similar MS integration features;
Tandberg’s recommended gateway-based strategy (CVI) is more costly, requires
more boxes, is not as resilient, and lacks best-in-class Exchange & OCS integration.
Tandberg
Polycom
• Tandberg Recommended CVI Mode (nonnative): VCS-Gateway interoperability
• Individual Registration Mode (native): MCU &
End-Point Integration to OCS for < 10 Users*
Native Microsoft OCS, Exchange, Active Directory
integration to Polycom HDX, RMX, CMA, DMA, VMC
(End-Points & Infrastructure)
Conferencing eXtensions for Microsoft Exchange
(TCX): basic Outlook scheduling through TMS
Polycom Conferencing for Outlook (PCO) integrates
HDX-Calendar, Outlook-Calendar, MS MOC & CMA-D for
enhanced meeting planning & end user experience
Resource Management
No equivalent functionality
DMA 7000 provides load-balancing & transparent failover
services in OCS-enabled environment
Resiliency & Scalability
Tandberg recommends dedicated VCS
environment to avoid single-point of failure and
configuration complexity*
Polycom distributed architecture better able withstand
single failures, adapt, and maintain high-quality service
CAPEX
Tandberg recommends separate VCS
environment* for CVI-mode increasing capital and
license costs
No additional hardware required
No Microsoft Integration
Polycom VMC support for SharePoint Integration
Integration Strategy
Calendaring Integration
Content Management
(Recording and Streaming)
* Recommended by Tandberg Documentation
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RMX 1500 Summary
Flexible, midrange conferencing platform with intelligence built-in
Large organizations: extend multipoint video collaboration to the network
edge
For midrange organizations: cost-effective entry to multipoint collaboration
Based on the MPMx technology
Max capacity equals one MPMx card
 Up to 360 audio calls, 60 SD calls, 30 HD calls
Same code base as RMX 2000/4000
Supported in DMA 7000 distributed architecture
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Polycom Global Services:
Driving Investment Protection and Productivity
Full Life Cycle Support Offerings
• Providing peace of
mind and access to
knowledgeable and
expert resources to
ensure
communication and
collaboration
excellence
Professional Services to
Maximize ROI
• Delivering consistent
quality for solution
deployment and end
user satisfaction
Extensive Reach and Capabilities
• Working in conjunction with a network of strategic
partners ensuring global consistency and delivery
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Service Offerings for RMX MPMx
On-site Installation
 Targeted for RMX 1500
 Ideal for simple customer environments
Implementation
 Targeted for RMX 2000 and RMX 4000
 Comprehensive end to end deployment solution
 Volume discount program remains in effect
Support Offerings
 Elite
 Premier Plus
 Premier
Reminder: Maintenance contract required
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Choosing the Right Configuration
RMX 1500 is a closed box
RMX 1500 comes with 2 hardware configurations
 single, “MPMx-S”, with a capacity of up to 15HD/30SD/45CIF
(VRMX1505HDR, VRM1510HDR, VRM1515HDR)
 double, “MPMx-D”, 30HD/60SD/90CIF (VRM1520HDR and
VRM1530HDR)
 Upgrades are limited to the maximum license capacity for the
hardware at this time
Take into consideration your customers future needs
when selecting the right RMX product
 Consider the RMX 2000 if the company is rapidly growing
RMX 1000 may be the right choice for a very small
environment with limited needs – no DMA, etc.
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Key Launch Dates
Event
Date
PRC “Polycom UC Intelligent Core” Launch
July 15
PRC Launch Pages – RMX Q3 Updates
July 15
Public Announcement (RMX 7.0, RMX 1500, MPMx cards,
DMA 2.2)
July 27
RMX 1500 – shipping
Aug 15
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Contacts and Resources
Resources on PRC
 Polycom UC Intelligent Core Customer
Briefing & One-Pager
 Product Bulletin #1209 for RMX 1500 Pricing WW
 RMX v7.0 SE TOI
Contacts
 Contact your Polycom Channel Manager with any questions you may have
Websites – Polycom.com, Polycom Resource Center
 Polycom UC Intelligent Core sales tools
 RMX 1500 datasheet, FAQ, Customer Presentation (COMING SOON)
Polycom University Trainings
 RMX 1500 Sales Training
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Polycom Confidential – For Internal Use Only
RMX 1500
Sales Assessment
Disclaimer: Please proceed to the on-line assessment and complete your learning experience!
Polycom 1500 – Sales Assessment
Now the you have completed the course, click the green right
arrow button to advance to the test.
To start the test select “Take test for:”
Polycom RMX 1500 Sales Training
Polycom RMX 1500 Sales Training
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Polycom Confidential – For Internal Use Only
Thank You!