Transcript Slide 1
Global Road Safety as a Development Priority
Caroline Luff
Press and Policy Officer
FIA Foundation
Make Roads Safe
Introduction
• Road Safety – a priority
development issue
• Target G8 and UN sustainable
development agendas
• Robertson and Commission
• Multi-stakeholder campaign
Background
The Human Cost
• 3000 people and 500 children killed every day
• 1.2 million killed and 50 million injured annually
• More than 85% of casualties occur in poor countries
• Burden of disease comparable with Malaria & TB
• Predicted to rise by more than 65% between 2000 & 2020
Background
Rank
Deaths
Cause
Proportion of total (%)
1
Ischaemic heart disease
12.6
2
Cerebrovascular disease
9.7
3
Lower respiratory infections
6.9
4
HIV/AIDS
4.8
5
Chronic obstructive pulmonary disease
4.8
6
Perinatal conditions
4.3
7
Diarrhoeal diseases
3.3
8
Tuberculosis
2.7
9
Trachea, bronchus, lung cancers
2.2
10
Road traffic injuries
2.1
11
Diabetes mellitus
1.7
12
Malaria
1.6
Background
The Economic Cost
• Cost developing countries up to $100 billion a year
• By comparison, OECD overseas aid totalled $106 billion in 2005
• A trigger, tipping families below the poverty line
Make Roads Safe Report
Key Recommendations
• A minimum of 10% of all road
infrastructure projects should be
committed to road safety
• A $300 million, 10 year, Action
Plan to improve road safety in
developing countries
• A ministerial conference to be
held in 2008 under the auspices
of the UN
The campaign to date
Political Activity
The campaign to date
Celebrity Support
The campaign to date
Virtual campaign
Makeroadssafe.org
MySpace
YouTube
• zeb.html
The campaign In 2007
• Launch of children’s interactive website
• First ever UN global road safety week: 23rd-29th April 2007
• Lobby and petition UN Secretary General
• Targeting UN General Assembly for a strong resolution
What can you do?
• Join the campaign – link to website
• Promote the petition of the UN Secretary General
• Circulate postcards to UN Secretary General
• Promote the children’s interactive website
Thank You
www.makeroadsafe.org
[email protected]