Transcript What Do You Bring To The Table?

Are you
LinkedIn?
Alex Gutierrez
Career Center
Social Media Revolution

http://www.youtube.com/watch?v=x0
EnhXn5boM&feature=player_embedde
d
the numbers
120,000,000
2003
200,000,000
2006
750,000,000 +
2004
Corporations and Recruiting with
LinkedIn
90% of companies use social media for recruitment
 % of these using LinkedIn: 95% (Source: Jobvite
Survey)
 Fortune Magazine Cover Story, 2010: Accenture:
“If you are serious about managing your career, the only
social site that really matters is LinkedIn.”
 “This (LinkedIn Corporate Solutions) are the future of
Recruiting for our company”
 Social Media is no fad, it’s a fundamental shift how
we communicate, recruit and do business

LinkedIn Corporate Solutions
Customers
How Companies use
LinkedIn Corporate
Solutions to Recruit?
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Better Search:
– Full Access to the Global Professional Network
Accurate Profiles versus Job Boards
Visible Relationships/Networks: 90% of consumers
trust online peer recommendations
Trusted Means of Communication: InMail
Targeted Campaigns for College Recruitment via InMail
Why is it important to be on
LinkedIn?
Some Corporate Perceptions of
LinkedIn Users:
– Forward Thinkers
– Candidates that are Accountable
– People who Value Relationships
– Willing to be Involved
Companies looking for easier ways
to scale recruitment
Heading
Location
Industry
Photo
Summary
&
Specialties
Keyword
Rich
Experience
&
Industry
Keyword
Rich
Education
&
Activities
High
School
Recommendations
sections and applications
Skills
Keyword
Rich
Reading
List
more applications
SlideShare
Creative Portfolio Display
Honors
&
Awards
Personal
Information
Contact
Settings
Contact
Settings
Status
Update
Unique
URL
Websites
& Twitter
Interest
Keyword
Rich
Groups
connections
People
You May
Know
Fellow
Group
Members
Former/Current
Colleagues &
Classmates
Hi Angela,
How are you? I hope you are doing well.
I’d like to add you to my professional network on LinkedIn.
Best,
Alex
Who’s
looking at
you?
How vast
is your
network?
What kind
of jobs are
out there?
jobs
jobs
companies
So what’s the point?
Research
 People & Organizations
Job Search & Being Found
 Search opportunities & highlight credentials
Lifelong career management tool
 Connections & experience
Tips
Do
 Picture
 Complete profile
 Good connections
 Recommendations
 Unique URL
 Keep active
 Join groups
 Make keyword rich
 Follow companies
Don’t
 Update hourly
 Be unprofessional
 Do it and forget it
Groups
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Boise State Career Center
Boise Young Professionals
Boise Professional Network
Idaho Professional Networking Group
Idaho Professionals
Linked Local Boise Valley
Boise State Alumni
www.linkedin.com
Questions?