Ubiquitous Broadband is NOT a YES or a NO, is a WHEN

Raman Abrol Managing Director , CALA July 16 2013

2 Comverse enables CSP success in the hyper-connected world by enabling service innovation and smart monetization

Comverse has bet R&D $$s on following trends

Smart Customer Interactions & Account Control Personalized Plans & Offerings Social Media Enablement Cross-channel consistency Multi-Device Messaging Cloud and SaaS Services System Modernization & Consolidation Managed Services Virtualization & Open APIs Cross 3G/4G Service Evolution RCS/joyn Service and Device-Aware Charging Smart Data Monetization Smart Data Monetization & Analytics Actionable Intelligence Value-Based M2M Converged BSS across all domains

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The World is changing faster than CSP ability to adapt

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Data demands by the “now” generation are massive

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The Traditional Model

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Core Services Pressure

“OTT VoIP could capture 16% of voice revenue by 2017 (=$45B!)”

Analysys Mason - Oct. 2011

“CSPs lost $13.9B in SMS revenue in 2011 to OTT alternatives”

Ovum – 2012

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The New Reality

OTT CSP

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2012:

6B

Mobile connections

7B

population = 86.7% penetration Where will new growth come from?

(Source: Global mobile statistics 2012)

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Where the growth was thought to be ?

Customer Experience Expectations Have Changed

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Connected to the Internet W

e

b l i k

e:

Connected to other people Connected to other devices

Real Time

Social

Self-Served

$ponsored

Diverse



Rich

Open

Agile

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The Status of Current Mobile Programs 2011-2015

Mobile Data

2015 – 14,275 MB 2005 – 30 MB 2009 – 1,050 MB

“Skyrocket? Maybe the word for mobile data growth is exa-rocket”

Cisco forecasts mobile data in 2016 at 18 times current levels (Source: Cisco VNI 2011)

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Data is the future (& the present) !

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Ubiquitous broadband will be non-optional !

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How do Caribbean CSPs deliver on “Ubiquitous broadband” in a profitable manner ?

Comverse innovations to enable Ubiquitous Broadband

What ’ s in it for you and your customers?

For You For Your Customers

Multi-Play Bundle Targeted Marketing Segmentation Family Bundle Corporate Bundle Corporate & Personal Bundle Credit Control Hybrid Services Real-Time Campaigns Shared Data Bundle Spending Limit Community Charging 15 Conditional Awards Conditional Discounts Conditional Promotions Personalized Promotions Personalization Usage-Based Awards 1 5

Comverse innovations to enable Ubiquitous Broadband

Smart, Multi-dimensional Policy Decisions

Device Subscriber Profile and Package Application / Service Network Status and Load

Policy Rules

Allow access?

Which priority?

What price?

Adapt content?

Accelerate Channel?

Offer other services?

06:59 07:00 07:01 07:02 07:03 07:04

Advanced Data Monetization – Example Joe finished his monthly quota; opted for additional 200MB Joe

P1

Silver

• 1GB quota • Up to 1.2Mbps

S1

Roaming

Roaming Quota 40MB / 2-days 

Expire: non roaming

Plan transitions are dynamic based on real time triggers

P S

Primary plan Supplementary plan

S2

Video

High quality video / 3 hours

Expire: 3 hours

S3

Quota

Additional 200MB till end of billing cycle

Expire: 9 days

Shared data models (i.e.: primary & supplementary) enable automatic sync between Comverse ONE Product Catalog and Comverse DMM Policy Manager 17 COMVERSE

Killer VAS | Rogers – Emulating OTT

Converged Inbox

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Converged Address Book Converged Messaging Advanced Call Management

Killer VAS | Comverse Parental Control Child Safety Suite protects children from: • • • • • Sexting – messaging explicit images Textual Harassment/Cyber Bullying – abusive messaging Inappropriate content such as porn, gambling, etc.

Messaging during school hours (block & store)

Location boundaries (Geofencing)

Killer VAS | Safe Drive Voice-to-Text and Text-to-Voice for enhanced safety required by law 20 • • •

Response Options: Voice Message (MMS) Voice Message (VM)

•

Call Back (Voice Call) Pre-defined SMS

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Summation Ubiquitous broadband can be a win-win for Caribbean Community and Service Providers Customer experience will be key determinant of success Comverse Continues to Accelerate Innovations to enable smart monetization of broadband & superior customer experience

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Head Office: Wakefield, MA, USA NASDAQ: CNSI