Guided by principles: Good business and the right thing to do
Download
Report
Transcript Guided by principles: Good business and the right thing to do
Corporate Responsibility
is Good Business
Corporate Responsibility Officers Conference
May 10, 2007 – New York City
Corporate Responsibility is
Good Business
Cummins History
Guiding Principles
Living the Values
CSR at Cummins Today
The Business Case for Corporate Responsibility
2
Cummins History
CSR from the beginning
J. Irwin Miller’s influence
Stakeholder concept
CSR evolves
3
Stakeholder Concept
“While some argue that business has no social
responsibility, we believe that our survival in the very
long run is as dependent upon responsible citizenship
in our communities and the society as it is on
responsible technological, financial and production
performance.”
-- From the 1972 Cummins Annual Report
4
Guiding Principles
Vision
Mission
Values
–
–
–
–
Integrity
Diversity
Corporate Responsibility
Global Involvement
Vision + Mission + values = Guiding Principles
5
Living the Values
South Africa
Domestic Partner Benefits
Sudan
6
CSR at Cummins Today
Strategic Discipline
Cummins Foundation
Policies
Guidelines
Community Involvement Teams
7
Cummins CSR Projects
Every Employee, Every Community
China Library
Brazil Good Neighbor Project
Mexico – Serving Marginalized Populations
India – College of Engineering for Women
Indianapolis – Children’s Museum
8
Business Case for Corporate
Responsibility
Healthy Communities
Leadership Development
Recruitment and Retention
Right Thing to Do
Fun!
9
Final thoughts
No ‘magic bullet’ to create a responsible
company.
Articulating clear guiding principles is crucial.
Good citizenship is good business.
10