Guided by principles: Good business and the right thing to do

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Transcript Guided by principles: Good business and the right thing to do

Corporate Responsibility
is Good Business
Corporate Responsibility Officers Conference
May 10, 2007 – New York City
Corporate Responsibility is
Good Business
 Cummins History
 Guiding Principles
 Living the Values
 CSR at Cummins Today
 The Business Case for Corporate Responsibility
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Cummins History
 CSR from the beginning
 J. Irwin Miller’s influence
 Stakeholder concept
 CSR evolves
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Stakeholder Concept
“While some argue that business has no social
responsibility, we believe that our survival in the very
long run is as dependent upon responsible citizenship
in our communities and the society as it is on
responsible technological, financial and production
performance.”
-- From the 1972 Cummins Annual Report
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Guiding Principles
 Vision
 Mission
 Values
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Integrity
Diversity
Corporate Responsibility
Global Involvement
Vision + Mission + values = Guiding Principles
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Living the Values
 South Africa
 Domestic Partner Benefits
 Sudan
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CSR at Cummins Today
 Strategic Discipline
 Cummins Foundation
 Policies
 Guidelines
 Community Involvement Teams
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Cummins CSR Projects
 Every Employee, Every Community
 China Library
 Brazil Good Neighbor Project
 Mexico – Serving Marginalized Populations
 India – College of Engineering for Women
 Indianapolis – Children’s Museum
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Business Case for Corporate
Responsibility
 Healthy Communities
 Leadership Development
 Recruitment and Retention
 Right Thing to Do
 Fun!
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Final thoughts
 No ‘magic bullet’ to create a responsible
company.
 Articulating clear guiding principles is crucial.
 Good citizenship is good business.
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