McEthics in Europe and Asia Reactions
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Transcript McEthics in Europe and Asia Reactions
Business ethics
Structure
Introduction
Business ethics and globalisation (Kevin)
Business ethics and relationships with employees
as stakeholders (Lisa)
Business ethics and relationships with consumers
as stakeholders (Steve)
Role play (Fabian, Matti, Simon)
Ethical issue
Does Mc Donald‘s have a global
responsibility to take care about the
health of the consumers?
McEthics in Europe and Asia
Criticisms in Europe:
• unhealthiness risk of customers’ health
• advertising exploits children
• lack of nutrition information
• paying low wages
• In Asia: less criticism
Reactions:
nutrition labeling
healthy options/ balanced menu
promote balanced lifestyle “diet and exercise”
sustainably grown coffee and biodiesel
in Asia/other countries: same strategy good marketing
strategy, bigger choice of (healthier) products
Ethical issue
Do corporations have a responsibility to
respect international children‘s rights
even if the national law does not exist?
Uzbek cotton: a new spin on
child labour in the clothing
industry
The case
Oppressive regime controls cotton production
Children are forced to work under bad conditions
Western companies succeeded in boycotting the Uzbek
cotton
In 2008 the Uzbek government banned children under 16
from work
Ethical issue
Are microcredit lenders justified in
charging poor borrowers high
interest rates?
Targeting the poor with microfinance
Consumer ethics
Consumers as stakeholders
Microfinance = small-scale financial service
Directly targets poor people, who are excluded from
mainstream banking sector
Microcredits
positive
negative
support small-business sector
improve household budget
provide greater opportunity for
education
risk on high interest rates
Role play
Thank you for your attention