OLLI Volunteer Workforce
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Transcript OLLI Volunteer Workforce
OLLI Volunteer Workforce
How to Recruit & Retain
Our Most Valuable Resource
Ann Nikolai
OLLI @ California State University, Chico
Julia Cayuso
OLLI @ University of Miami
Andréa Sisino
OLLI @ University of South Carolina Beaufort
2014 OLLI National Conference, Carlsbad, CA
Nonprofits Need More Talent
Limited resources
Leadership drain
“Burnout” cited as number one reason
staffers change jobs
2014 OLLI National Conference, Carlsbad, CA
Stanford Social Innovation
Review Winter 2009
http://www.ssireview.org/articles/entry/the_n
ew_volunteer_workforce
2014 OLLI National Conference, Carlsbad, CA
Too Often
Undervalued
& Underused
2014 OLLI National Conference, Carlsbad, CA
Volunteers Can:
Provide technology services
Help develop programming
Train staff
Conduct strategic planning
Help raise money
Mentor young professionals
Help improve staff morale and
lower turnover
2014 OLLI National Conference, Carlsbad, CA
Volunteer Talent
Leaves When We Fail To:
Match Skills with Assignments
Recognize Contributions
Measuring the Value of Volunteers
Train and Invest in Volunteers and Staff
Provide Strong Leadership
2014 OLLI National Conference, Carlsbad, CA
Capitalizing on Volunteer Talent
Rethink Work Roles
Assign Appropriate Tasks
Create Bonding Experiences
Support and Training Volunteers
Use New Technology
Develop Strategic Plans
2014 OLLI National Conference, Carlsbad, CA
OLLI@CSU Chico
Chico, California
Population 89,949
Race: 80% White, 14% Latino
Age: 15% are 65 & Older
(Compared to 11% for California)
California State University, Chico
Sex: 47% Male, 53% Female
Education:
60% have some college
Estimated median household
income: $35,990
2014 OLLI National Conference, Carlsbad, CA
OLLI @ CSU, Chico
Quick Facts
Eligibility: 50+ or retired
Current Members: 1,017
12 distinct counties under 1 OLLI
200+ classes and programs (3 sessions)
100% volunteer instructors
Membership Fee: $100 annual fee
No additional class fees
2014 OLLI National Conference, Carlsbad, CA
Recruitment Strategies
What worked?
Tying activities to Annual
Plan
Tapping strong leaders
Engaging volunteers in
planning
Identifying specific roles
Volunteers recruiting
volunteers
Recognizing contributions
Utilizing tools for outreach
Clear, frequent
communication
Not so much…
Volunteer sign-up sheets
Notices on bulletin boards
General appeals
Lack of clarity on tasks
Micro-management
2014 OLLI National Conference, Carlsbad, CA
2013-2014 Annual Plan
2014 OLLI National Conference, Carlsbad, CA
Sustaining the Volunteer Network
Developing Annual Committee Objectives
Rethinking Work Roles
Assigning Appropriate Tasks
Creating Bonding Experiences
Supporting and Training Volunteers
Communication
Recognition and Appreciation
2014 OLLI National Conference, Carlsbad, CA
Volunteer Recognition
Recognize
Contributions
Personalize notes of
thanks
Share the glory
Tie contributions to
institutional values
and goals
Priority registration
Campus partnerships
Community partnerships
Celebrate
Milestones
OLLI @ UM
Coral Gables, Florida
Population 49,411
Ethnicity: 50% Hispanic
Race: 91% White
Age: 65 years+ (17%)
Language Spoken at Home:
56% Spanish
Sex: 48% Male, 52% Female
Educational Attainment:
60% some college
Estimated median
household income
in 2012: $85,183
University of Miami
2014 OLLI National Conference, Carlsbad, CA
OLLI @ UM
Quick Facts
Eligibility:
50+ or retired
Current
members: 800
Classes: 200+
(6 sessions)
Full Membership: $30
Separate Class Fees
Paid & Vol. instructors
2014 OLLI National Conference, Carlsbad, CA
Recruitment Strategies
What worked?
The Personal Touch
“Spreading the
word”
Class
announcements
Getting specific
Member surveys
Mine their passion!
Not so much…
E-newsletter “Call for
Volunteers”
Notices on bulletin
boards
General “calls for help”
“Shots in the dark”
2014 OLLI National Conference, Carlsbad, CA
Sustaining the Network
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Consistent recruiting of new volunteers – don’t overwork them!
Pairing new volunteers & with “power” volunteers
“Something for every one”
Clear communication about work roles
Open door policy
2014 OLLI National Conference, Carlsbad, CA
Volunteer Recognition
Make it personal
Hand-written cards
Stock favorite
treats
Smiles
Recognizing
success
Appreciation
Events
2014 OLLI National Conference, Carlsbad, CA
Attention to Details
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Favorite Treats
Appreciation
Luncheon
Certificates of
Recognition
Provide support
OLLI @ UM VIDEO WILL BE
PLAYED HERE
2014 OLLI National Conference, Carlsbad, CA
OLLI @ University of
South Carolina Beaufort
The Lowcountry Region
Fourth fastest growing metropolitan
population along the East Coast.
Four county service district
Demographics:
Race: 70% white, 20% African
Age: 40% of the population is 50+
Education: 55%
200,000 people
American, 10% Latino
degree or higher
bachelor’s
2014 OLLI National Conference, Carlsbad, CA
OLLI @ University of
South Carolina Beaufort
Quick Facts
Current Members: 1,500
4 distinct regions
450 classes annually
100% volunteer
instructors
Annual Fee: $40
Term Fee: $85 Unlimited
Summer Session:
Free to members
2014 OLLI National Conference, Carlsbad, CA
Recruitment Strategies
What worked?
Membership
Communication
Personal Interaction
Project Ownership
Matching Skillset to
Position
Recognition &
Celebration
Friend To Friend
Not so much…
“General” Call for “General”
Volunteers
Posters or Flyers
Insert in Curriculum Guide
2014 OLLI National Conference, Carlsbad, CA
Sustaining the Network
Constant exposure in all
three communities through
community presentations
Supporting our
volunteers’ needs
Support - celebrate –
congratulate- support –
grow together!
2014 OLLI National Conference, Carlsbad, CA
Volunteer Recognition
Bring all regions together
Thank you notes on evaluation
letters, cards for special
occasions, personal touch
Volunteer recognition wall
Appreciation events – small &
large
A MUST…make the time!
2014 OLLI National Conference, Carlsbad, CA