The Business of America
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Transcript The Business of America
The Business of America
Chapter 12, Section 3
Impact of the Automobile
• Effects
– All-weather, paved roads
• Route 66 Chicago to California
– Construction
• Bridges, gas stations, motels, tourist camps, and shopping
centers
– Architecture styles
• Garage, carports, and smaller lawns
– Freedom and independence
• Urban sprawl
Model A and Model T
$495.00 Model A
$290.00 Model T
Beaverton, MI, 1920
Airplane Industry
• 1926
– Henry Ford’s tri-motor airplane
• 1927
– Lockheed Company’s single-engine Vega
• 1927
– Pan American Airways first transatlantic passenger
flight
• 1933
– Pan American Airways first transpacific airmail flight
Single-Engine Vega, 1927
First Trans-Pacific Airmail Flight,
1935
Standard of Living Soars
• 1920-1929 annual
income $522
$705
• Electricity changes
households
Goods and Prices, 1900 and 1928
1900
1928
Wringer and washboard $5.00
Washing machine $150.00
Brushed and brooms $5.00
Vacuum cleaner $50.00
Sewing machine (mechanical) $25.00
Sewing machine (electric) $60.00
Washboard and Wringer $5
Washing Machine $150
Sewing Machines, 1928 and today
Vacuum Cleaners, 1920 and Today
Superficial Prosperity
• Modern Advertising
– Luxury items now become “necessities”
– Hired psychologists to study how to appeal to people
• Buying on Credit
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Installment plan
“A dollar down and a dollar forever”
“Enjoy while you pay”
Problem or solution?