Transcript Completing the Information threads in Agricultural
Completing the Information threads in Agricultural Market Information for positive enterprise growth
By M.J Robert Kintu Principal Consultant – FIT Uganda Ltd
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FIT Uganda Profile Realities of Agricultural Sector Gaps with Marketing Information Definition of Market Information Infotrade Service Model Critical Success factors -delivery of MIS Conclusions and remarks
FIT UGANDA LTD Business Consultancy :
Business Development Services , Access to markets, Business training and Information dissemination.
Infotrade :
Agricultural Market Information Services
Info point (U) Ltd an Advertising Business Services Affiliations :
Zimbabwe FIT Ghana, FIT Kenya, FIT Tanzania ,FIT Networks and forums
13 years
In business
Physical Address
FIT Uganda Limited
Plot 175/176 Kyandondo II Road Makerere Hill , Kagugube Zone. Tel 0414 532393 www. Infotradeuganda.com, www.fituganda.com
Email: [email protected]
Or [email protected]
VISION:
To be a catalyst in the growth of the SME Sector, by contributing to its productivity and Innovativeness .
MISSION:
FIT Uganda aims at offering profit t driven, quality professional services by highly competent and motivated staff for the growth of commercial business sector
Under the INFOTRADE brand we aim at the
Provision of Agricultural Market Information by collecting regular trading prices on a total 46 commodities, that are analyzed, tabulated and disseminated to a target users of 25,000 using Website, mobile phones 256 hits, 23 notice boards, 25 blackboards , 18 radio stations, 2 print media partnerships, 1311 mail subscribers, 295 web2phone users. e.t.c. Provision of Agricultural Production Information : FIT Uganda is in the process of developing tailored farmer Seasonal Crop card for the collection of production for subscribing farmers with the aim of linking them into a agribusiness supply network for sustainable marketing opportunities.
Provision of Farmer Business Record Management System with financial Linkage . FIT is in the process of profiling individual farmers for direct service delivery on farm records, individual Bio data identification and verification with aim of improving farmer financial linkages with current MFIs and commercial banks
Market information is a business resource that contributes to know – how and increases the chances for agricultural chain actors to manage prevailing situations and plan for the future market opportunities Commodity Value chains held together by the threads of information that flow within the chain for supply.
The Market information provides insight in
Quantities , Available Markets, Quality desired, Time of demand, allowed transaction cost, Current buyer preferences, market opportunities and ,the best price of the commodity in the current market.
Realities of Agricultural Sector
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Growing population Changing land use Un predictable crop prices Increase demand for resources Increasing social and Economic pressures Food Security Un predictable weather patterns
Irresponsive Market Information Services Incomplete market information – untracked Lack of appropriate data on
facilitation linkages, process upgrades,
price data on varieties, product diversification opportunities, buyer coordination, Certified input suppliers, niches markets e.t.c
BRING WORLD INOVATIVE SOLUTIONS
What are we doing NOW ? Or what can we do for you as a farmer , marketing group , associations and funding institution!!!!
Join Network of users by subscribing to sustain the service or aid others to Join
• Weekly Commodity Retail and Wholesale prices.
By email
• Weekly Sector Selected Trends Analysis –
see print media
• Media House Content exchange • Agricultural Indicative Price Abstract ( AIPA) • Sector Commodity Profiles. (SCP) • Mobile information Access via 8555 ( Pull Service) • Mobile Information Access via 8555 – web2phone- ( registered push service) • Interactive one stop Global Access Market Information Website • Farmer Business Record Storage, verification and linkage Services (FBRS) • • Farmer Identification Services (FIS) Farmer Interactive Voice Response Services – coming soon !!!!
Provision of Farmer Business Record Management System with financial Linkage . FIT is in the process of profiling individual farmers for direct service delivery on farm records, individual Bio data identification and verification with aim of improving farmer financial linkages with current MFIs and commercial banks
InfoTrade Agri-Business Programme in partnership with Commonwealth Finance Solutions using the ZIPP international interchange.
The Card creates a secure, sustainable, business system The Card realises and creates wealth for all involved Card provides farmers with opportunities to save money save time eliminate wasted effort in their financial transactions...
Using a principle of Financial Inclusion
Agribusiness Ecosystem
International & Domestic Remittances Cooperative / Association
3 16 1
Micro Finance Institution
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Financial Education Provider
13 15 11
Consumer
10 12
Merchant Farmer
9 4 2
Agricultural Inputs Provider
5 6
Wholesaler
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Processor
Key: card/account to card/account flow of produce/goods/agricultural inputs flow of services 8
Export/ Import
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Taking record of national production and baseline data all identified production areas Supporting the formalization of small holder farmers into recognized producers linked to organized production and marketing groups.
Change of Attitude of the farmers from single based production to market based production Orienting farmers to farming as a business –total enterprise that requires record management and personal commitment .
Developing farm based information systems that can be linked to market systems and supply chains.
Rural Information Centres Network Offices – Partner NGOs District Farmer Association offices District Commercial Officers – Pilot Service
Note : FIT is in the process of seeking partnerships and signing up with a number of member based organizations to support directly using ICT as tool for development while promoting service (BDS ) provision at the member organization.
Farmers
Business Record Management Production Analysis and projection Farmer Record Verification and financial linkage Customerised market information Business coaching via DNA mentorship
DNA ( Network Agencies ) – Associations, Rural information Centers
New products and service programs to its members Increase Member fees Area production data New Revenues Streams Image creation though partnership with Infotrade
Local , National Governments
Access to data for local, regional and national resource planning Early warning signals in markets and production trends Comparative statistics for economic planning
Facilitating Organizations ( NGOs,
M&E Data on individual performance of farmers using business indicators Access to usable data for proposal and concept development Impact tracking