Transcript Download/View Presentation Here

Don’t Make Me Think
SUMMARIZED BY EMMANUEL OBOGBAIMHE
1. Don’t Make Me Think
 Self-explanatory, users shouldn’t have to think too
much
 Users should not have to put too much effort into
identifying your page
 Page should have a sense of ease and mindlessness
2. Billboard Design 101
 Objects on the page should be visible and obvious
 Banners, logos, headlines, etc. are helpful for the
users
 Make them clear and readable
3. Mindless Choices
 User’s options must be clear
 Think of questions like “basketball, football or
baseball”
 Should require little to no brainstorming
4. How We Really Use The Web
 Users mostly scan through the webpages
 Don’t care much how it works
 Want to be able to know what the page is about as
quickly as possible with little to no effort
5. Omit Words
 Eliminate wordiness from webpage
 Typically users don’t actually read much on pages
 Cut down the words on your page by half
 …And then cut it down by half again
Contact Info
 Email: [email protected]
 Emmanuel Obogbaimhe